According to Cognitive Market Research, the global Behavior Analytics market size will be USD 809.6 million in 2024. It will expand at a compound annual growth rate (CAGR) of 33.50% from 2024 to 2031.
North America held the major market share for more than 40% of the global revenue with a market size of USD 323.84 million in 2024 and will grow at a compound annual growth rate (CAGR) of 31.7% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD 242.88 million.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD 186.21 million in 2024 and will grow at a compound annual growth rate (CAGR) of 35.5% from 2024 to 2031.
Latin America had a market share of more than 5% of the global revenue with a market size of USD 40.48 million in 2024 and will grow at a compound annual growth rate (CAGR) of 32.9% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD 16.19 million in 2024 and will grow at a compound annual growth rate (CAGR) of 33.2% from 2024 to 2031.
In 2023, the solution category had the most revenue share in the behavioral analytics market
