Women Cosmetics Market Report 2025 (Global Edition)

Global Women Cosmetics Market Report 2024 Market Size Split by Product type (Makeup, Foundation, Concealer, Eyeliner, Mascara, Lipstick, Blush, Eyeshadow, Skincare, Moisturizers, Cleansers, Serums, Ex...

Women Cosmetics Market Report Description

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Women Cosmetics Market Insights Video

Competitive Landscape of the Women Cosmetic Market

The market of women's cosmetic is extremely competitive. There are diverse brands: from already prominent companies to small, relatively new, independent labels. It's now getting more into niche and cruelty-free. In fact, niche brands fill in the rising demand of consumers, as most of them want ethical products. These forces have fueled the need for innovation for major players in this market and how to reinvent or make them adapt to existing standards. More importantly, the increasing role of social media and beauty influencers over strategy, focusing on digital engagement as well as experience, to attract and retain more viewers.

In January 2024, L'Oreal Group's venture capital arm, BOLD (Business Opportunities for L'Oreal Development), has announced an investment in Timeline, a consumer health startup. Timeline, which specializes in aging and lifespan, blends its unique technology, Mitopure, into a variety of topical skincare and nutrition products. The recent money was provided with the intention of supporting the company's expansion initiatives in the beauty, food, and health sectors. (Source: https://www.businessoffashion.com/news/beauty/loreal-bets-on-longevity-biotech-company-timeline/) In December 2023, Estée Lauder collaborated with the Stanford Center and provided a three-year commitment to fund the center's newly founded Program on Aesthetics and Culture. This pledge was intended to fund a variety of research projects, including 'New Map of Life' post-doctoral fellowships and other efforts focused at exploring conceptions of longevity and vitality. (Source: https://www.elcompanies.com/en/news-and-media/newsroom/press-releases/2023/12-14-2023-113953902) In August 2023, Kao Corporation stated that its wholly owned subsidiaries, Kao Australia Pty. Limited and Kao USA Inc., will acquire the Bondi Sands brands through the acquisition of Bondi Sands Australia Pty Ltd and related Bondi Sands enterprises to offer a range of sun care and skincare products. (Source: https://www.kao.com/global/en/newsroom/news/release/2023/20230801-001/)

Top Companies Market Share in Women Cosmetics Industry: (In no particular order of Rank)

• Coty Inc.
• L’Oréal Group
• Estee Lauder Companies
• Inc.
• Revlon Consumer Products LLC
• Avon Products
• Inc.
• Unilever
• Company 7
• Godrej Group
• Procter & Gamble
• Beiersdorf AG
• Henkel AG & Co KGaA
• Kao Corporation
• Hoyu Co.
• Ltd.
• Confidential Data
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• Data Hidden

*List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.

Regional Analysis of the Women Cosmetic Market

Which Region Dominates the Women Cosmetic Market in 2024?

According to Cognitive Market Research, North America currently dominates the Women Cosmetics market, and the region is expected to have significant growth during the projected period. The expanding number of consumers who are concerned about their looks, as well as the increased acceptance of cosmetic products among middle- and high-income persons, help to drive cosmetic product sales in the region. The presence of prominent producers such as Procter & Gamble and Unilever, as well as an increasing number of stores, is projected to help drive market expansion

Which Region is Expanding at the Fastest CAGR?

Asia-Pacific is expected to make significant gains during the projected period, with the greatest compound annual growth rate (CAGR). With increased global environmental consciousness, many Asian customers are looking for sustainable and eco-friendly options.

The current report Scope analyzes Women Cosmetics Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Netherlands, Switzerland, Belgium)
• Asia-Pacific (China, Japan, Korea, India, Australia, Philippines, Singapore, Malaysia, Thailand, Indonesia, Rest of APAC)
• South America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East and Africa (Saudi Arabia, Turkey, Nigeria, UAE, Egypt, South Africa, GCC Countries, Rest of MEA)

The above graph is for illustrative purposes only.

North America Women Cosmetics

According to Cognitive Market Research, the global Women Cosmetic market size was estimated at USD XX Million, out of which North America held the major market share of more than 40% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.2% from 2024 to 2031.

• According to Cognitive Market Research, the US had a major share in the Women Cosmetic market with a market size of USD XX million in 2024 and is projected to grow at a CAGR of 5.0% during the forecast period. The U.S. market's strong emphasis on beauty and personal grooming.
• The Canada Women Cosmetic market had a market share of USD XX million in 2024 and is projected to grow at a CAGR of 6.0% during the forecast period. Canada’s rise of e-commerce
• The Mexico Women Cosmetic market is projected to witness growth at a CAGR of 5.7% during the forecast period, with a market size of USD XX million in 2024.

Europe Women Cosmetics

According to Cognitive Market Research, the global Women Cosmetic market size was estimated at USD XX Million, out of which Europe held the market share of more than 30% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.5% from 2024 to 2031.

• The United Kingdom Women Cosmetic market had a market share of USD XX million in 2024 and is projected to grow at a CAGR of 6.3% during the forecast period. In the UK, Women Cosmetic sales witness an upswing due to the increasing focus on self-care and personal grooming.
• The France Women Cosmetic market is projected to witness growth at a CAGR of 4.7% during the forecast period, with a market size of USD XX million in 2024.
• According to Cognitive Market Research, the German Women Cosmetic market size was valued at USD XX million in 2024 and is projected to grow at a CAGR of 5.7% during the forecast period. In Germany, Women Cosmetic surged due to the growing demand for sustainable and cruelty-free cosmetics.
• The Italy Women Cosmetic market is projected to witness growth at a CAGR of 4.9% during the forecast period, with a market size of USD XX million in 2024.
• The Russia Women Cosmetic market is projected to witness growth at a CAGR of 6.5% during the forecast period, with a market size of USD XX million in 2024.
• The Spain Women Cosmetic market is projected to witness growth at a CAGR of 4.6% during the forecast period with a market size of USD XX million in 2024
• The Luxembourg Women Cosmetic market is projected to witness growth at a CAGR of 5.6% during the forecast period, with a market size of USD XX million in 2024.
• The Portugal Women Cosmetic market is projected to witness growth at a CAGR of 5.3% during the forecast period, with a market size of USD XX million in 2024.
• The Greece Women Cosmetic market is projected to witness growth at a CAGR of 5.8% during the forecast period, with a market size of USD XX million in 2024.
• The Rest of Europe's Women Cosmetic market is projected to witness growth at a CAGR of 4.2% during the forecast period, with a market size of USD XX million in 2024.

Asia Pacific Women Cosmetics

According to Cognitive Market Research, the global Women Cosmetic market size was estimated at USD XX Million, out of which Asia Pacific held the market share of around 23% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 9.0% from 2024 to 2031.

• According to Cognitive Market Research, the China Women Cosmetic market size was valued at USD XX million in 2024 and is projected to grow at a CAGR of 8.5% during the forecast period. Women Cosmetic surged in China due to rise of social media influencers and beauty trends
• The Japan Women Cosmetic market is projected to witness growth at a CAGR of 7.5% during the forecast period, with a market size of USD XX million in 2024.
• The India Women Cosmetic market had a market share of USD XX million in 2024 and is projected to grow at a CAGR of 10.8% during the forecast period. India's increasing focus on self-care and personal grooming.
• The South Korean Women Cosmetic market is projected to witness growth at a CAGR of 8.1% during the forecast period, with a market size of USD XX million in 2024.
• The Australian Women Cosmetic market is projected to witness growth at a CAGR of 10.7% during the forecast period, with a market size of USD XX million in 2024.
• The South East Asia Women Cosmetic market is projected to witness growth at a CAGR of 10.0% during the forecast period, with a market size of USD XX million in 2024.
• The Rest of Asia Pacific Women Cosmetic market is projected to witness growth at a CAGR of 8.8% during the forecast period, with a market size of USD XX million in 2024.

South America Women Cosmetics

According to Cognitive Market Research, the global Women Cosmetic market size was estimated at USD XX Million, out of which the Latin America held the market share of around 5% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.4% from 2024 to 2031.

• According to Cognitive Market Research, the Brazil Women Cosmetic market size was valued at USD XX million in 2024 and is projected to grow at a CAGR of 7.0% during the forecast period. Women Cosmetics flourished in Brazil due to vibrant beauty culture that celebrates diversity and individuality.
• Argentina's Women Cosmetic market had a market share of USD XX million in 2024 and is projected to grow at a CAGR of 7.3% during the forecast period. Argentina's rising personal disposable income .
• Colombia Women Cosmetic market is projected to witness growth at a CAGR of 6.2% during the forecast period, with a market size of USD XX million in 2024.
• Peru Women Cosmetic market is projected to witness growth at a CAGR of 6.6% during the forecast period, with a market size of USD XX million in 2024.
• Chile Women Cosmetic market is projected to witness growth at a CAGR of 6.7% during the forecast period, with a market size of USD XX million in 2024.
• The Rest of Latin America's Women Cosmetic market is projected to witness growth at a CAGR of 5.5% during the forecast period, with a market size of USD XX million in 2024.

Middle East and Africa Women Cosmetics

According to Cognitive Market Research, the global Women Cosmetic market size was estimated at USD XX Million, out of which the Middle East and Africa held the major market share of around 2% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.7% from 2024 to 2031..

• The GCC Countries Women Cosmetic market is projected to witness growth at a CAGR of 7.5% during the forecast period, with a market size of USD XX million in 2024. Women Cosmetic sales flourish due to influence of social media and beauty influencers .
• The Egypt Women Cosmetic market is projected to witness growth at a CAGR of 7.0% during the forecast period, with a market size of USD XX million in 2024.
• The South Africa Women Cosmetic market is projected to witness growth at a CAGR of 7.7% during the forecast period, with a market size of USD XX million in 2024. Women Cosmetic sales flourished in South Africa due to strong focus on natural and organic ingredients.
• The Turkey Women Cosmetic market is projected to witness growth at a CAGR of 6.2% during the forecast period, with a market size of USD XX million in 2024.
• The Nigeria Women Cosmetic market is projected to witness growth at a CAGR of 5.8% during the forecast period, with a market size of USD XX million in 2024.
• The Rest of the MEA Women Cosmetic market is projected to witness growth at a CAGR of 5.7% during the forecast period, with a market size of USD XX million in 2024.

Women Cosmetics Market Analysis

Women Cosmetic Market Product type Segment Analysis

According to Cognitive Market Research, Skin care cosmetics generated the majority of revenue in 2024. The increased importance and awareness of skin care has shifted consumer interest in skincare products. The increased interest in maintaining an optimum skincare routine has led producers to focus on providing a diverse selection of trending products. Numerous cosmetics companies are also entering the skincare sector with the introduction of new products

The demand for hair care cosmetics is expected to increase at a CAGR over the forecast period. Hair care is an important category in the cosmetics market, with expanding customer demand. Renowned brands including Sunday Riley, The Inkey List, and Drunk Elephant have blurred the line between skincare and haircare. These companies use their knowledge in product development, ingredient composition, and skin issues to provide specific hair products

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Women Cosmetics Industry. Request a Free Sample PDF!

Women Cosmetic Market Distribution channel Segment Analysis

According to Cognitive Market Research, Cosmetics sales through Specialty Stores generated a greatest revenue share in 2023. Consumers generally prefer to purchase cosmetic products through offline channels because they can physically view, touch, and test the products, particularly cosmetics, skincare, and perfumes, allowing them to analyze texture, aroma, and fit for their skin or preferences

The Online Retail of cosmetics are expected to expand at a considerable CAGR throughout the forecast period. According to Ellie Conley's August 2023 post, Sephora recently added specialized areas to its website for new product launches to better serve clients looking for beauty, skin, hair, and cosmetics goods. Its items are divided into seven categories on its website: Makeup, Just Dropped, Skin Care, Bath and Body, Fragrance, Hair, and Tools and Brushes.

The above Graph is for representation purposes only. This chart does not depict actual Market share.

Women Cosmetics Skin type Segment Analysis

Women Cosmetic Market Skin type Segment Analysis

According to Cognitive Market Research, the largest segment in the women's cosmetic market is oily skin. This is because most women demand products that will control excess oil, reduce shine, and prevent breakouts of acne. Most women with oily skin are looking for specialized makeup and skincare solutions, making this segment quite prominent

The sensitive skin category is the other fast-growing space. Today, with greater sensitivity about their skin, customers are now looking for delicate and hypoallergenic products that do not irate the skin. And that's a trend, forcing the brands to come up with innovative specific formulation for sensitive skin, hence massive growth in this category

• Oily Skin
• Dry Skin
• Combination Skin
• Sensitive Skin

Women Cosmetics Age group Segment Analysis

Women Cosmetic Market Age group Segment Analysis

According to Cognitive Market Research, The majority of women in the cosmetic market fall within the age range of 20-35 years. These are the most active users of beauty products, generally following social media and beauty bloggers. In this category, more is spent on cosmetics as these individuals prefer products that enhance their looks and fit into the latest fashions.

The most rapidly growing is the teens segment, between the ages of 13 and 19 years. Since beauty consciousness is growing in younger customers, companies have been formulating products catering to that age group and targeting it as fun, trendy, and affordable. A growing rate of social media usage in this age group fuels their desire for cosmetics, leading to massive growth in the segment.

• Teens (13-19 years)
• Young Adults (20-35 years)
• Adults (36-50 years)
• Seniors (51 years and above)

Author's Detail

Kalyani Raje

Senior Research Analyst at Cognitive Market Research

LinkedIn

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An optimistic Senior Research Analyst with years of experience in competitive assessment and business consulting. A seasoned professional and subject-matter expert (SME) in the Automobile & Transportation vertical.

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