Planting Equipment Market Analysis 2026

Market Dynamics

Key Drivers

• The various government schemes and policies are factoring the market growth

Governments from all over the world are aggressively starting a range of programs to give farmers in developing areas financial support, making it easier for them to acquire necessary equipment and raw materials. The total productivity and efficiency of the agriculture industry are the goals of these programs. The 54 countries studied, including all OECD and EU nations as well as 12 significant emerging economies, implemented support policies that, according to the most recent edition of the OECD's annual Agricultural Policy Monitoring and Evaluation report, which was released in June 2020, provided an average of USD 536 billion (EUR 469 billion) in direct support to farmers between 2017 and 2019. For instance, in light of the aforementioned, the Government of India launched the "Sub Mission on Agricultural Mechanisation (SMAM)" in 2014–15 as a specific initiative aimed at increasing farm mechanization in the nation. By establishing Custom Hiring Centres (CHCs), Hubs for high-tech and valuable farm equipment, and Farm Machinery Banks, the program seeks to "reach the unreached" by providing small and marginal farmers (SMFs) with inexpensive access to farm machinery. Another activity under the initiative is the distribution of various subsidized agricultural equipment and equipment to individual farmers. Another instance is of England where beginning from January 2022, farmers and growers in England may apply for up to £500,000 in government funds to invest in state-of-the-art robotics and technology to enhance food output. Up to £500,000 in grants can be used to purchase productivity-enhancing machinery such as automated milking systems, robots for spraying, harvesting, and harvesting, and driverless tractors.  Moreover, in France, the government offered $10 billion (EUR 9 billion) to the agrarian community to help them purchase equipment and advanced software that can automate many of the manual agricultural tasks. Furthermore, according to information released in August 2022 by the Agriculture Secretary, the U.S. Department of Agriculture (USDA) will invest $300 million, including funds from the American Rescue Plan, in a new organic transition initiative that will help create new and better markets and income streams for farmers and producers. In addition to immediate support in the form of funding for conservation measures and enhanced crop insurance aid, the project will offer complete technical support, including farmer-to-farmer mentorship. (Source- https://www.usda.gov/media/press-releases/2022/08/22/usda-invest-300-million-new-organic-transition-initiative, https://www.oecd.org/agriculture/topics/agricultural-policy-monitoring-and-evaluation/, https://www.gov.uk/government/news/25-million-funding-for-high-tech-machinery-on-farms)

• Technological progress globally is fuelling the market growth

Modern, automated planting equipment has been made possible by technological developments in the field of planting equipment as well as an increase in the mechanization of numerous agricultural processes. Due to the expanding human population and the ensuing need for increased production to meet the world's food needs, the market is seeing significant global growth.  The primary driver of the need for sophisticated and widely used planting technology is the need for agricultural products. For instance, in September 2020, Mahindra debuted a brand-new potato planter under its Farm Equipment Sector (FES). In collaboration with Dewulf, a European partner, the most advanced Precision Potato Planting equipment, dubbed the "PlantingMaster Potato Plus," was designed and produced. The Indian company claims that PlantingMaster Potato Plus was designed with Indian farming circumstances in mind, providing higher yields and better quality. Deere & Company also plans to launch an electric excavator and new fertilizer technology to help customers become more sustainable and productive.  Growing numbers of farmers are becoming tech-savvy, and the use of GPS software and telematics-equipped tractors is expected to increase demand for planting equipment. It is anticipated that the government incentives offered for the purchase of agricultural equipment would present significant growth prospects for the sector. Ongoing R&D activities for the production of novel and cost-effective agriculture planting equipment are fuelling the present growth scenario. Therefore, the market is expected to grow significantly in the coming years owing to the increasing technological advancements worldwide. (Source- https://www.mahindra.com/news-room/press-release/en/mahindra-launches-planting-master-potato-plus-an-advanced-precision-potato-planting-technology)

Restraints

• The lack of affordability of planting equipment by all farmers, may restrain the market growth

Due to its high cost, planting equipment might be difficult for small farmers to afford. A seed drill, for instance, can cost anything from Rs. 65,000 to Rs. 1.50 lakh. Adopting this becomes extremely challenging for small and impoverished farmers. As an illustration, according to the survey, 89.4% of agricultural households possess less than two hectares of land in India. Additionally, big agricultural fields are needed for equipment like air seeders to plant seeds, but a shortage of these types of farms is expected to limit the equipment's sales. In addition, there is a shortage of skilled labor in the agriculture sector, which can make it difficult to operate and maintain planting equipment. Therefore, the lack of affordability and shortage of skilled labor restrains the market growth for the planting equipment market.

(Source- https://pib.gov.in/PressReleaseIframePage.aspx?PRID=1910357)

How did COVID-19 Impact the Global Planting Equipment Market?

There was a little downturn in the demand for planting equipment due to the COVID-19 pandemic. Government restrictions imposed in an effort to counter the new COVID-19 caused industrial facilities to temporarily close, which delayed output. Consequently, the sector experienced hardships during the initial part of 2020. Sales of planting equipment fell for several companies, including Kubota Corporation. For the fiscal year that ended on December 31, 2020, revenue for Kubota Corporation and its subsidiaries decreased by 66.8 billion (3.5%) compared to the prior year. The COVID-19's negative effects primarily caused revenue in agriculture and industrial machinery to decline, resulting in a $42 billion (4.8%) decrease in domestic revenue from the prior year. CEOs of equipment manufacturers were surveyed by AEM in April as well to find out their opinions. 95% of respondents thought COVID-19 was having a "very negative" effect on the economy as a whole. Far fewer (57%) thought that the equipment industry was suffering greatly, though. In addition, only 31% of respondents believed that their supply chain was suffering greatly, and less than half (45%) believed that their particular organization was being struck particularly hard. The majority of CEOs believed that COVID-19 was generally having a "moderately negative" effect on the business climate for the equipment market for agriculture and planting. Therefore, the COVID-19 had a moderate negative impact on the global planting equipment market.

Our study will explain complete manufacturing process along with major raw materials required to manufacture end-product. This report helps to make effective decisions determining product position and will assist you to understand opportunities and threats around the globe.

The Global Planting Equipment Market is witnessing significant growth in the near future.

In 2023, the Planters segment accounted for noticeable share of global Planting Equipment Market and is projected to experience significant growth in the near future.

The Automatic segment is expected to expand at the significant CAGR retaining position throughout the forecast period.

Some of the key companies AGCO Corporation (U.S) , Kinze Manufacturing Inc (U.S) and others are focusing on its strategy building model to strengthen its product portfolio and expand its business in the global market.

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