Global Marketing Cloud Platform
Market Report
2024
The global marketing cloud platform market size will be USD 18.7 billion in 2024. The marketing cloud platform market will show the strongest growth with a compound annual growth rate (CAGR) of 8.3% from 2024 to 2031. Factors propelling the growth of the marketing cloud platform market are the increasing requirement for data-driven marketing and the rising need for consumer interaction.
The base year for the calculation is 2023 and 2019 to 2023 will be historical period. The year 2024 will be estimated one while the forecasted data will be from year 2025 to 2031. When we deliver the report that time we updated report data till the purchase date.
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According to Cognitive Market Research, the global marketing cloud platform market size will be USD 18.7 billion in 2024 and will expand at a compound annual growth rate (CAGR) of 8.3% from 2024 to 2031.
Base Year | 2023 |
Historical Data Time Period | 2019-2023 |
Forecast Period | 2024-2031 |
Global Marketing Cloud Platform Market Sales Revenue 2024 | $ 18.7 Billion |
Global Marketing Cloud Platform Market Compound Annual Growth Rate (CAGR) for 2024 to 2031 | 8.3% |
Market Split by Component |
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Market Split by Organization |
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Market Split by Deployment |
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Market Split by Marketing |
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Market Split by Vertical |
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List of Competitors |
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Regional Analysis |
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Country Analysis |
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Key Qualitative Information Covered |
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Report scope is customizable as we have a huge database of Marketing Cloud Platform industry. We can deliver an exclusive report Edition/Consultation as per your data requirements. Request for your Free Sample Pages.
Marketing Cloud Platform Market is Segmented as below. Particular segment of your interest can be provided without any additional cost. Download the Sample Pages!
A group of cloud-based marketing solutions known as "marketing clouds" give marketers additional capabilities for managing customer relationships and advertising campaigns. Aiming to streamline real-time monitoring, planning, and decision-making, marketing cloud platforms are a part of the larger movement toward marketing automation. A marketing cloud provides a comprehensive digital marketing platform with a variety of features and options.
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SAP announced in January 2021 that it will acquire Signavio, a top supplier of workflow automation and business process management software. Through the ability to help clients increase operational efficiency and optimize workflows, the acquisition is anticipated to benefit SAP's marketing and customer experience offerings. (Source: https://news.sap.com/2021/01/sap-to-acquire-signavio/)
Top Companies Market Share in Marketing Cloud Platform Industry: (In no particular order of Rank)
If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.
In 2024, the cloud platform market for marketing in North America held around 60% of the market share. This is because North America has a large number of important firms which accounts for the majority of the market share. The market is expanding as a result of more small and large businesses investing in cloud marketing. The use of cutting-edge marketing strategies, including social media marketing, inbound marketing, marketing automation, and content marketing with video and visual material, is also aiding the market potential. Furthermore, the region's need for marketing cloud platforms is being further fueled by the increasing use of mobile devices.
Asia Pacific market is expected to grow at the fastest rate. Businesses in Asia Pacific are implementing cutting-edge marketing strategies, including automation, social media marketing, inbound marketing, and content marketing that makes use of graphic and video content. These methods support the expansion of the marketing cloud platform market and enhance the efficacy of marketing efforts. Asia Pacific, in particular China and India, is therefore anticipated to propel the growth of the marketing platform market.
The current report Scope analyzes Marketing Cloud Platform Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com
The above graph is for illustrative purposes only.
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Global Marketing Cloud Platform Market Report 2024 Edition talks about crucial market insights with the help of segments and sub-segments analysis. In this section, we reveal an in-depth analysis of the key factors influencing Marketing Cloud Platform Industry growth. Marketing Cloud Platform market has been segmented with the help of its Component, Organization Deployment, and others. Marketing Cloud Platform market analysis helps to understand key industry segments, and their global, regional, and country-level insights. Furthermore, this analysis also provides information pertaining to segments that are going to be most lucrative in the near future and their expected growth rate and future market opportunities. The report also provides detailed insights into factors responsible for the positive or negative growth of each industry segment.
The Marketing Cloud Platform Market is divided into Platforms and Services according to the Component. In 2021, the platforms category held the most revenue share in the market for marketing cloud platforms. A set of marketing technologies that, as opposed to on-premise options, marketers may access online. In order to maximize marketing efforts, a cloud marketing platform usually includes tools for managing programs, producing content, planning activities, interacting with clients on social media, and overseeing analytics and reporting.
The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Marketing Cloud Platform Industry. Request a Free Sample PDF!
This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities for each application of Marketing Cloud Platform from 2019 to 2031. This will also help to analyze the demand for Marketing Cloud Platform across different end-use industries. Our research team will also help acquire additional data such as Value Chain, Patent analysis, Company Evaluation Quadrant (Matrix), and much more confidential analysis and data insights.
Some of the key Organization of Marketing Cloud Platform are:
The above Graph is for representation purposes only. This chart does not depict actual Market share.
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Senior Research Analyst at Cognitive Market Research
Catering to tailored needs of clients in Consulting, Business Intelligence, Market Research, Forecasting, Matrix-Modeling, Data Analytics, Competitive Intelligence, Primary research and Consumer Insights.
Catering to tailored needs of clients in Consulting, Business Intelligence, Market Research, Forecasting, Matrix-Modelling, Data Analytics, Competitive Intelligence, Primary research and Consumer Insights. Experience in analyzing current trends, market demand, market assessment, growth indicators, competitors' strategy, etc. to help top management & investors to make strategic and tactical decisions in the form of market reports and presentations. Successfully delivered more than 500+ client & consulting assignments across verticals. Ability to work independently as well as with a team with confidence and ease.
I am committed to continuous learning and staying at the forefront of emerging trends in research and analytics. Regularly engaging in professional development opportunities, including workshops and conferences, keeps my skill set sharp and up-to-date. I spearheaded research initiatives focused on market trends and competitive landscapes. I have a proven track record of conducting thorough analyses, distilling key insights, and presenting findings in a way that resonates with diverse stakeholders. Through collaboration with cross-functional teams, I played a pivotal role in shaping business strategies rooted in robust research.
Our study will explain complete manufacturing process along with major raw materials required to manufacture end-product. This report helps to make effective decisions determining product positioning and will assist you to understand opportunities and threats around the globe.
The Global Marketing Cloud Platform Market is witnessing significant growth in the near future.
In 2023, the Platforms segment accounted for noticeable share of global Marketing Cloud Platform Market and is projected to experience significant growth in the near future.
The Large Enterprises segment is expected to expand at the significant CAGR retaining position throughout the forecast period.
Some of the key companies Oracle Corporation (U.S.) , Leadsquared (India) and others are focusing on its strategy building model to strengthen its product portfolio and expand its business in the global market.
Please note, we have not disclose, all the sources consulted/referred during a market study due to confidentiality and paid service concern. However, rest assured that upon purchasing the service or paid report version, we will release the comprehensive list of sources along with the complete report and we also provide the data support where you can intract with the team of analysts who worked on the report.
Disclaimer:
Component | Platforms, Customer Relationship Management, Software-as-a-Services, Business-to-Business, Services, Managed Services, Professional Services |
Organization | Large Enterprises, SMEs |
Deployment | Public Cloud, Private Cloud |
Marketing | Advertising, Designing, Sales Channel, Branding, Communications, Customer Support |
Vertical | Retail & eCommerce, Banking, Financial Services & Insurance(BFSI), IT & Telecom, Education, Travel & Hospitality, Media, Entertainment & Gaming, Healthcare & Lifesciences, Other Verticals |
List of Competitors | Oracle Corporation (U.S.), Adobe Systems Incorporated (U.S.), Leadsquared (India), Salesforce.Com (U.S.), Hubspot (U.S.), International Business Machines Corporation (U.S.), Infusionsoft (U.S.), Cision Ab (Sweden), Hatchbuck (U.S.), Etrigue Corporation (U.S.) |
This chapter will help you gain GLOBAL Market Analysis of Marketing Cloud Platform. Further deep in this chapter, you will be able to review Global Marketing Cloud Platform Market Split by various segments and Geographical Split.
Chapter 1 Global Market Analysis
Global Market has been segmented on the basis 5 major regions such as North America, Europe, Asia-Pacific, Middle East & Africa, and Latin America.
You can purchase only the Executive Summary of Global Market (2019 vs 2024 vs 2031)
Global Market Dynamics, Trends, Drivers, Restraints, Opportunities, Only Pointers will be deliverable
Chapter 2 North America Market Analysis
Chapter 3 Europe Market Analysis
Chapter 4 Asia Pacific Market Analysis
Chapter 5 South America Market Analysis
Chapter 6 Middle East and Africa Market Analysis
Only Available with Corporate User License
Chapter 7 Top 10 Countries Analysis (Only Available with Corporate User License)
Competitor's Market Share and Revenue (Subject to Data Availability for Private Players)
Chapter 8 Competitor Analysis (Subject to Data Availability (Private Players))
(Subject to Data Availability (Private Players))
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Chapter 9 Qualitative Analysis (Subject to Data Availability)
Segmentation Component Analysis 2019 -2031, will provide market size split by Component. This Information is provided at Global Level, Regional Level and Top Countries Level The report with the segmentation perspective mentioned under this chapters will be delivered to you On Demand. So please let us know if you would like to receive this additional data as well. No additional cost will be applicable for the same.
Chapter 10 Market Split by Component Analysis 2019 -2031
The report with the segmentation perspective mentioned under this chapters will be delivered to you On Demand. So please let us know if you would like to receive this additional data as well. No additional cost will be applicable for the same.
Chapter 11 Market Split by Organization Analysis 2019 -2031
The report with the segmentation perspective mentioned under this chapters will be delivered to you On Demand. So please let us know if you would like to receive this additional data as well. No additional cost will be applicable for the same.
Chapter 12 Market Split by Deployment Analysis 2019 -2031
The report with the segmentation perspective mentioned under this chapters will be delivered to you On Demand. So please let us know if you would like to receive this additional data as well. No additional cost will be applicable for the same.
Chapter 13 Market Split by Marketing Analysis 2019 -2031
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Chapter 14 Market Split by Vertical Analysis 2019 -2031
This chapter helps you understand the Key Takeaways and Analyst Point of View of the global Marketing Cloud Platform market
Chapter 15 Research Findings
Here the analyst will summarize the content of entire report and will share his view point on the current industry scenario and how the market is expected to perform in the near future. The points shared by the analyst are based on his/her detailed in-depth understanding of the market during the course of this report study. You will be provided exclusive rights to interact with the concerned analyst for unlimited time pre purchase as well as post purchase of the report.
Why Platforms have a significant impact on Marketing Cloud Platform market? |
What are the key factors affecting the Platforms and Customer Relationship Management of Marketing Cloud Platform Market? |
What is the CAGR/Growth Rate of Large Enterprises during the forecast period? |
By type, which segment accounted for largest share of the global Marketing Cloud Platform Market? |
Which region is expected to dominate the global Marketing Cloud Platform Market within the forecast period? |
Segmentation Level Customization |
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Global level Data Customization |
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Region level Data Customization |
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Country level Data Customization |
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Company Level |
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Additional Data Analysis |
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Additional Qualitative Data |
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Additional Quantitative Data |
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Service Level Customization |
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Report Format Alteration |
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