Cricket Protein Powders Market Report 2024 (Global Edition)

Global Cricket Protein Powders Market Report 2024 Market Size Split by Gender (Male , Female), by Age (Adults , Youth , Children), by Packaging (Tubes , Canisters , Sachets), by usage (Regular Us...

Cricket Protein Powders Market Report Description

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Competitive Landscape of the Cricket Protein Powders Market

The competitive landscape of the cricket protein powders market is characterized by a growing number of players vying for market share in this emerging industry. Several key players have established their presence, offering a variety of cricket protein powder products to meet consumer demand.

Cricket Protein Powders Industry News

In January 2021, Golden Cricket, a new start up, entered the cricket protein powder market. Based in Austin, Texas, Golden Cricket is a cutting-edge start up that uses sustainable sources of protein available.

(Source: https://www.kxan.com/weather-traffic-qas/austin-based-company-wants-you-to-eat-cricket-protein-bars/)

In October 2019, Exo Inc. announced the launch of a new product in response to the increasing demands from its customers. The company launched a cricket protein powder with a malt flavour with hints of raw cocoa. This cricket protein powder can be added as a protein boost to baked goods and smoothies.

(Source: https://exoprotein.com/)

Top Companies Market Share in Cricket Protein Powders Industry: (In no particular order of Rank)

• Exo Protein
• Chapul
• Entomo Farms
• Bitty Foods
• Crowbar Protein
• Hopper Foods
• Next Millennium Farms
• Protifarm
• Tiny Farms
• Aspire Food Group
• Confidential Data
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• Data Hidden

*List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.

Regional Analysis of the Cricket Protein Powders Market

Which Region Willl Dominate the Cricket Protein Powders Market in 2024?

According to Cognitive Market Research, North America dominated the market in 2024 and accounted for around 40% of the global revenue. North America holds dominance in the Cricket Protein Powders Market due to several factors. Firstly, the region boasts a robust sports nutrition and dietary supplements industry, with consumers actively seeking innovative and sustainable protein sources. Secondly, North America has a growing awareness of environmental sustainability and ethical food choices, making cricket protein powders appealing to health-conscious consumers. Additionally, the presence of key market players, advanced distribution networks, and extensive retail channels further contributes to the dominance of North America in this market.

Which Region is Expanding at the Fastest CAGR?

Asia-Pacific emerges as the fastest-growing region in the Cricket Protein Powders Market due to several compelling factors. Firstly, the region's burgeoning population, particularly in countries like China, India, and Southeast Asian nations, presents a vast consumer base seeking alternative protein sources to meet their nutritional needs. Additionally, increasing health consciousness and a growing fitness trend across Asia-Pacific drive the demand for protein supplements, including cricket protein powders. Furthermore, rising disposable incomes, urbanization, and changing dietary habits contribute to the market's rapid expansion in the region.

The current report Scope analyzes Cricket Protein Powders Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Netherlands, Switzerland, Belgium)
• Asia-Pacific (China, Japan, Korea, India, Australia, Philippines, Singapore, Malaysia, Thailand, Indonesia, Rest of APAC)
• South America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East and Africa (Saudi Arabia, Turkey, Nigeria, UAE, Egypt, South Africa, GCC Countries, Rest of MEA)

The above graph is for illustrative purposes only.

North America Cricket Protein Powders Market

According to Cognitive Market Research, the global Cricket Protein Powders market size was estimated at USD 59.6 Million out of which North America held the major market of more than 40% of the global revenue with a market size of USD 23.84 million in 2024 and will grow at a compound annual growth rate (CAGR) of 9.2% from 2024 to 2031. In North America, the Cricket Protein Powders market has witnessed substantial growth due to increasing consumer awareness regarding the health benefits of cricket-based protein products. The region's robust economic conditions and high disposable incomes have also contributed to market expansion. Segmentation analysis reveals that the market is segmented based on product type, distribution channel, and application. Regional analysis indicates that the United States dominates the North American Cricket Protein Powders market, owing to its large population and strong health and fitness culture.  In conclusion, the North American Cricket Protein Powders market is poised for continued growth, driven by increasing demand for alternative protein sources, expanding distribution channels, and growing consumer preference for natural and sustainable products.

• According to Cognitive Market Research, the US had a major share in the Cricket Protein Powders market with a market size of USD 18.81million in 2024 and is projected to grow at a CAGR of 9.0%during the forecast period. The demand is amplified by the nation's dynamic scientific landscape, where increasing demand for alternative protein sources propel consistent growth. 
• The Canada Cricket Protein Powders market had a market share of USD 2.86million in 2024 and is projected to grow at a CAGR of 10.0%during the forecast period. Canada's growing consumer preference for natural and sustainable products to increased usage of Cricket Protein Powders.
• The Mexico Cricket Protein Powders market is projected to witness growth at a CAGR of 9.7%during the forecast period with a market size of USD 2.17million in 2024.

Europe Cricket Protein Powders Market

According to Cognitive Market Research, the global Cricket Protein Powders market size was estimated at USD 59.6 Million out of which Europe held the market of more than 30% of the global revenue with a market size of USD 17.88 million in 2024 and will grow at a compound annual growth rate (CAGR) of 9.5% from 2024 to 2031. In Europe, the Cricket Protein Powders market has been steadily growing, driven by factors such as increasing awareness about sustainable protein sources, growing demand for natural and plant-based products, and rising interest in sports nutrition and fitness. The market is segmented based on product type, distribution channel, and application. Product offerings include cricket protein powder supplements, protein bars, and shakes. Regional analysis reveals that Western Europe dominates the Cricket Protein Powders market in Europe, led by countries like the United Kingdom, Germany, and France. In conclusion, the Cricket Protein Powders market in Europe is poised for further growth, supported by factors such as increasing health consciousness, demand for sustainable products, and innovation in product development.

• The United Kingdom Cricket Protein Powders market had a market share of USD 3.00million in 2024 and is projected to grow at a CAGR of 10.3%during the forecast period. In the UK, Cricket Protein Powders sales witness an upswing due to the nation's increasing health consciousness, demand for sustainable products, and innovation in product development.
• The France Cricket Protein Powders market is projected to witness growth at a CAGR of 8.7% during the forecast period with a market size of USD 1.64 million in 2024.
• According to Cognitive Market Research, the Germany Cricket Protein Powders market size was valued at USD 3.54 million in 2024 and is projected to grow at a CAGR of 9.7%during the forecast period. In Germany, Cricket Protein Powders sales surge due to the nation's demand for sustainable products, and innovation in product development. 
• The Italy Cricket Protein Powders market is projected to witness growth at a CAGR of 8.9%during the forecast period with a market size of USD 1.54 million in 2024.
• The Russia Cricket Protein Powders market is projected to witness growth at a CAGR of 8.5%during the forecast period with a market size of USD 2.77 million in 2024.
• The Spain Cricket Protein Powders market is projected to witness growth at a CAGR of 8.6%during the forecast period with a market size of USD 1.47 million in 2024.
• The Luxembourg Cricket Protein Powders market is projected to witness growth at a CAGR of 9.6%during the forecast period with a market size of USD 0.55 million in 2024.
• The Portugal Cricket Protein Powders market is projected to witness growth at a CAGR of 9.3%during the forecast period with a market size of USD 0.38 million in 2024.
• The Greece Cricket Protein Powders market is projected to witness growth at a CAGR of 9.8% during the forecast period with a market size of USD 0.21 million in 2024.
• Rest of Europe Cricket Protein Powders market is projected to witness growth at a CAGR of 8.2%during the forecast period with a market size of USD 2.77 million in 2024.

 

Asia Pacific Cricket Protein Powders Market

According to Cognitive Market Research, the global Cricket Protein Powders market size was estimated at USD 59.6 Million out of which Asia Pacific held the market ofaround23% of the global revenue with a market size of USD 13.71 million in 2024 and will grow at a compound annual growth rate (CAGR) of 13.0%from 2024 to 2031.In the Asia Pacific region, the Cricket Protein Powders market is experiencing significant growth driven by factors such as the increasing popularity of alternative protein sources, rising health consciousness among consumers, and growing demand for sustainable food products. The market is segmented based on product type, distribution channel, and application. Regional analysis indicates that countries like China, India, Japan, and Australia are key markets for Cricket Protein Powders in the Asia Pacific region. In conclusion, the Cricket Protein Powders market in the Asia Pacific region holds immense potential for growth due to favourable demographic trends, increasing consumer awareness about sustainable food choices, and the rising demand for sports nutrition products.

• According to Cognitive Market Research, the China Cricket Protein Powders market size was valued at USD 6.17 million in 2024 and is projected to grow at a CAGR of 12.5%during the forecast period. Cricket Protein Powders sales surge in China due to the increasing popularity of alternative protein sources, rising health consciousness among consumers.
• The Japan Cricket Protein Powders market is projected to witness growth at a CAGR of 11.5%during the forecast period with a market size of USD 1.89 million in 2024.
• The India Cricket Protein Powders market had a market share of USD 1.64 million in 2024 and is projected to grow at a CAGR of 14.8% during the forecast period. The demand is augmented by India's rising health consciousness among consumers.
• The South Korea Cricket Protein Powders market is projected to witness growth at a CAGR of 12.1%during the forecast period with a market size of USD 1.37 million in 2024.
• The Australia Cricket Protein Powders market is projected to witness growth at a CAGR of 12.7 during the forecast period with a market size of USD 0.71 million in 2024.
• The South East Asia Cricket Protein Powders market is projected to witness growth at a CAGR of 14.0%during the forecast period with a market size of USD 0.95 million in 2024.
• The Rest of Asia Pacific Cricket Protein Powders market is projected to witness growth at a CAGR of 12.8%during the forecast period with a market size of USD 0.97 million in 2024.

 

South America Cricket Protein Powders Market

According to Cognitive Market Research, the global Cricket Protein Powders market size was estimated at USD 59.6 Million out of which Latin America market of more than 5% of the global revenue with a market size of USD 2.98 million in 2024 and will grow at a compound annual growth rate (CAGR) of 10.4%from 2024 to 2031.In Latin America, the Cricket Protein Powders market is steadily gaining traction driven by factors such as the rising awareness about the nutritional benefits of cricket protein, increasing health consciousness among consumers, and the growing trend of adopting sustainable food sources. The market is segmented based on product types, distribution channels, and applications. Regional analysis reveals that countries like Brazil, Mexico, Argentina, and Colombia are key markets for Cricket Protein Powders in Latin America. These countries have large populations with a growing focus on health and wellness, driving the demand for alternative protein sources. In conclusion, the Cricket Protein Powders market in Latin America shows promising growth prospects fuelled by increasing consumer awareness, shifting dietary preferences, and a growing demand for sustainable food products.

• According to Cognitive Market Research, the Brazil Cricket Protein Powders market size was valued at USD 1.28 million in 2024 and is projected to grow at a CAGR of 11.0%during the forecast period. Cricket Protein Powders sales flourish in Brazil due to the nation's increasing consumer awareness, shifting dietary preferences, and a growing demand for sustainable food products.
• The Argentina Cricket Protein Powders market had a market share of USD 0.50 million in 2024 and is projected to grow at a CAGR of 11.3%during the forecast period. The demand is augmented by Argentina's shifting dietary preferences, and a growing demand for sustainable food products.
• The Colombia Cricket Protein Powders market is projected to witness growth at a CAGR of 10.2%during the forecast period with a market size of USD 0.27million in 2024.
• The Peru Cricket Protein Powders market is projected to witness growth at a CAGR of 10.6%during the forecast period with a market size of USD 0.24 million in 2024.
• The Chile Cricket Protein Powders market is projected to witness growth at a CAGR of 10.7%during the forecast period with a market size of USD 0.21 million in 2024.
• The Rest of Latin America Cricket Protein Powders market is projected to witness growth at a CAGR of 9.5%during the forecast period with a market size of USD 0.48 million in 2024.

 

Middle East and Africa Cricket Protein Powders Market

According to Cognitive Market Research, the global Cricket Protein Powders market size was estimated at USD 59.6 Million out of which Middle East and Africa held the major market of around 2% of the global revenue with a market size of USD 1.19 million in 2024 and will grow at a compound annual growth rate (CAGR) of 10.7% from 2024 to 2031.In the Middle East and Africa region, the Cricket Protein Powders market is witnessing gradual but promising growth, driven by factors such as increasing health consciousness, rising demand for alternative protein sources, and growing awareness about the nutritional benefits of cricket-based products. The market is segmented based on product types, including cricket protein powders, bars, and shakes, catering to different consumer preferences and dietary requirements. Regional analysis indicates that countries like South Africa, Nigeria, Kenya, and the United Arab Emirates (UAE) are emerging as key markets for Cricket Protein Powders in the Middle East and Africa. In conclusion, the Cricket Protein Powders market in the Middle East and Africa region presents significant opportunities for growth and expansion.

• According to Cognitive Market Research, the GCC Countries Cricket Protein Powders market size was valued at USD 0.51 million in 2024 and is projected to grow at a CAGR of 11.5%during the forecast period. Cricket Protein Powders sales flourish in the GCC Countries due to the region's increasing health consciousness, rising demand for alternative protein sources.
• The Egypt Cricket Protein Powders market is projected to witness growth at a CAGR of 11.0%during the forecast period with a market size of USD 0.13 million in 2024.
• The South Africa Cricket Protein Powders market is projected to witness growth at a CAGR of 11.7%during the forecast period with a market size of USD 0.19 million in 2024.Cricket Protein Powders sales flourish in the South Africa due to the region's rising demand for alternative protein sources.
• The Turkey Cricket Protein Powders market is projected to witness growth at a CAGR of 10.2%during the forecast period with a market size of USD 0.10 million in 2024.
• The Nigeria Cricket Protein Powders market is projected to witness growth at a CAGR of 9.8%during the forecast period with a market size of USD 0.13 million in 2024.
• The Rest of MEA Cricket Protein Powders market is projected to witness growth at a CAGR of 9.7%during the forecast period with a market size of USD 0.14 million in 2024.

 

Cricket Protein Powders Market Analysis

Cricket Protein Powders Gender Segment Analysis

According to Cognitive Market Research, the dominating category is typically male consumers. This demographic tends to show a higher interest in sports nutrition and protein supplementation to support muscle growth, recovery, and overall athletic performance. Additionally, males are often more inclined towards trying novel protein sources like cricket protein due to its sustainability and potential health benefits. As a result, manufacturers often tailor their marketing efforts and product formulations to cater to the preferences and nutritional needs of male consumers, leading to the dominance of this category in the market.

The fastest-growing category in the cricket protein powders market is female consumers. There is a rising trend among women towards incorporating protein supplements into their diets to support active lifestyles, fitness goals, and overall health and wellness. Cricket protein powders appeal to female consumers due to their natural, sustainable, and allergen-free characteristics, along with their complete amino acid profile. Moreover, female consumers are increasingly prioritizing environmentally friendly and ethically sourced products, making cricket protein powders an attractive choice. As awareness about the benefits of cricket protein grows among women, coupled with targeted marketing campaigns, this demographic is driving the fastest growth in the cricket protein powders market.

• Male 
• Female

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Cricket Protein Powders Industry. Request a Free Sample PDF!

Cricket Protein Powders Market Age Segment Analysis

According to Cognitive Market Research, adults represent the dominating category due to their higher purchasing power and increased awareness regarding the benefits of protein supplementation. Adults, especially those engaged in fitness activities, sports, or leading active lifestyles, are more inclined to incorporate protein powders into their diet to support muscle recovery, enhance performance, and maintain overall health. Moreover, as adults are typically responsible for making household purchasing decisions, they exert a significant influence on the market demand for cricket protein powders. Additionally, the growing trend of health and wellness among adults further boosts the dominance of this category in the market.

The fastest-growing category in the Cricket Protein Powders Market is the youth segment. With the rising awareness of sustainability and environmental concerns, coupled with the increasing popularity of alternative protein sources, cricket protein powders are gaining traction among the youth demographic. Younger consumers are more open to trying innovative and eco-friendly products, and cricket protein powders align with their preferences for sustainable and nutritious food options. Furthermore, the youth segment is highly influenced by social media trends, fitness influencers, and health-conscious celebrities, driving the rapid adoption of cricket protein powders among this demographic. As a result, the youth segment emerges as the fastest-growing category in the Cricket Protein Powders Market.

• Adults 
• Youth 
• Children

The above Graph is for representation purposes only. This chart does not depict actual Market share.

Cricket Protein Powders Packaging Segment Analysis

According to Cognitive Market Research, canisters emerge as the dominating category due to their convenience and versatility. Canisters offer a larger storage capacity compared to tubes and sachets, making them ideal for customers who prefer buying in bulk or using the product regularly. Canisters also provide better protection against moisture and contamination, ensuring the quality and freshness of the cricket protein powder over an extended period. Moreover, the larger surface area of canisters allows for more prominent branding and product information, attracting consumers' attention and enhancing brand visibility. As a result, canisters dominate the market, catering to the preferences of consumers seeking value for money, convenience, and reliable packaging.

Sachets represent the fastest-growing category in the Cricket Protein Powders market. Sachets offer single-servings of cricket protein powder, making them convenient for on-the-go consumption and portion control. In today's fast-paced lifestyle, consumers increasingly prioritize convenience and portability, driving the demand for sachet packaging. Additionally, sachets are often perceived as more affordable, allowing consumers to try out different brands or flavours without committing to a larger quantity. The rising popularity of sachets is also fuelled by their eco-friendly nature, as they typically require less material for packaging and generate less waste compared to canisters or tubes. These factors contribute to the rapid growth of sachet packaging in the Cricket Protein Powders market, catering to the evolving needs and preferences of consumers.

• Tubes 
• Canisters 
• Sachets

Cricket Protein Powders usage Segment Analysis

According to Cognitive Market Research, regular usage emerges as the dominating category due to the growing adoption of cricket protein powder as a staple dietary supplement. With increasing awareness about the health benefits of cricket protein, such as high protein content, essential amino acids, and sustainable sourcing, more consumers are incorporating it into their daily routines. Regular usage of cricket protein powder is common among fitness enthusiasts, athletes, and individuals seeking to maintain a balanced diet and support their active lifestyles. Moreover, the versatility of cricket protein powder allows it to be easily integrated into various recipes and beverages, further driving its popularity for regular consumption.

Occasional usage represents the fastest-growing category in the Cricket Protein Powders market. Occasional users typically include individuals who are curious about cricket protein powder or interested in trying it out for specific health or dietary goals but may not commit to using it regularly. This category often comprises casual gym-goers, weekend warriors, or individuals experimenting with alternative protein sources. The fastest growth in occasional usage can be attributed to the increasing availability of cricket protein powder in various retail outlets, online platforms, and health food stores, making it more accessible to a broader consumer base. Additionally, marketing campaigns and educational initiatives highlighting the benefits of cricket protein may attract occasional users, driving short-term spikes in demand for the product.

• Regular Usage 
• Occasional Usage

Cricket Protein Powders Price Segment Analysis

According to Cognitive Market Research, the dominating category is the entry-level segment. This category comprises cricket protein powders that are priced affordably, making them accessible to a broader consumer base. The entry-level segment appeals to budget-conscious consumers who are looking for cost-effective protein supplements without compromising on quality. These products often target price-sensitive demographics such as students, young professionals, and individuals with limited disposable income. The dominating nature of the entry-level segment is fuelled by the increasing demand for affordable yet nutritious protein sources, as more consumers prioritize health and wellness within their budget constraints.

The fastest-growing category in the Cricket Protein Powders market is the premium segment. This category features cricket protein powders that are priced at a higher range, positioning them as premium products with added value propositions such as organic ingredients, superior sourcing, and advanced formulation techniques. The fastest growth in the premium segment can be attributed to the rising consumer preference for premium-quality, ethically sourced protein supplements that offer additional health benefits and assurances of product integrity. Moreover, the premium segment caters to health-conscious consumers who are willing to invest in high-quality dietary supplements to support their active lifestyles and wellness goals.

• Premium 
• Entry Level 
• Budget

Cricket Protein Powders Distribution Channel Segment Analysis

According to Cognitive Market Research, the dominating distribution channel is online sales. Online platforms offer convenience, extensive product variety, and competitive pricing, attracting a large number of consumers who prefer the ease of shopping from their homes or mobile devices. Additionally, the rise of e-commerce platforms and the proliferation of digital marketing strategies have significantly contributed to the dominance of online sales channels. With the growing trend of digitalization and the increasing penetration of smartphones and internet connectivity, online sales continue to expand, capturing a larger share of the market.

The fastest-growing distribution channel in the Cricket Protein Powders market is offline sales. Despite the growing popularity of online shopping, offline channels such as brick-and-mortar stores, specialty health food stores, and supermarkets are experiencing a resurgence in demand. This growth can be attributed to factors such as personalized customer service, the ability to physically inspect products before purchase, and immediate gratification through in-store shopping. Additionally, partnerships with retail chains and the availability of cricket protein powders in traditional grocery stores are further driving the expansion of offline sales channels. As a result, offline sales are experiencing rapid growth, particularly in regions with a strong presence of health and wellness retailers.

• Online 
• Offline

Author's Detail

David Fuller

Senior Analyst at Cognitive Market Research

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I am working as a Senior Analyst with Cognitive Market Research in the areas of Industry Survey and Market Research/Analytics. I collaborate with CXOs, VPs, and other senior executives to understand their data needs and provide solutions and business strategy building.

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