Shnuggle Company Profile

Sr. No.

Item

Description

1

Company Name

Shnuggle

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Website

https://www.shnuggle.com/

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Established Date

2009

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Headquartered

United Kingdom

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Market Position/ History

In the autumn of 2009, Shnuggle introduced the first hypoallergenic, wicker-less Moses basket. The initial baskets were assembled in a garage, and orders were packed after the kids had gone to bed. The vision for Shnuggle was to make life easier and safer for growing families. Today, the brand offers a wide range of innovative products across Sleep, Bath, and Change, and has received over 50 consumer, industry, and business awards.

Shnuggle’s products are tested and trusted by parents, and the brand is recognized for its innovation and design. Now, with three children of their own, the Shnuggle team continues to help hundreds of thousands of parents worldwide, with an expanding product range. The brand remains committed to thoughtful product design, always listening to parents at every stage. Looking to the future, Shnuggle is excited to be part of the stories of families around the world.

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Sales Area

Ireland, The UK, Europe as well as Australia, Canada & China

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Manufacturing Location

United Kingdom

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No. of Employees

11-50

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Competitors

CTP Innovations B.V. (Magic BV)

Munchkin Inc

Pearhead, Inc.

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CEO

Adam Murphy

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Ownership Type

Private

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Contact Information

17 Jubilee Road, Newtownards. BT23 4YH

Product

Product Description

Shnuggle Eco-Touch Nappy Bin + Better Bag Bin Liners

The Eco-Touch nappy bin is designed to make nappy changes effortless, featuring a fuss-free, odour-locking 'drop and go' system that ensures the focus remains on the baby. Its dual-seal odour airlock effectively traps unwanted odours inside, even when the outer lid is open. With an eco-friendly approach, the Eco-Touch nappy bin is cassette-free, reducing ongoing costs and plastic waste. The Better Bag bin liners are 100% biodegradable, further supporting environmental sustainability.

Key Features:

Simple, one-handed 'drop and go' operation

Dual-seal odour airlock to trap unwanted odours

Cassette-free, saving on costs and reducing plastic waste

100% biodegradable bin liners

Made from 100% recyclable plastic

Compatible with disposable, reusable, and eco-friendly nappies and wipes

Works with any correctly sized bin liner of choice

The Better Bag bin liners are available separately or as part of a bundle and are designed to last 2-3 days for newborn nappies.

Year

Latest News

March 2024

Diaper Genie, in the US and Canada, announced the launch of its latest innovation

Diaper Genie, the leading diaper pail brand in the US and Canada, introduces the Diaper Genie Select, a sleek and modern stainless-steel pail designed to provide ultimate convenience and odor control. Available in the USA starting in March, the Diaper Genie Select features new square refill technology that is set to revolutionize diaper disposal. Combining style and durability, this pail fits seamlessly into any nursery decor, offering a practical and attractive solution for diaper disposal. With a high capacity of up to 40 diapers, it reduces the need for frequent emptying and includes a ‘Push N Lock’ clamp to effectively trap odors from soiled diapers.

Nov 2023

Diaper Genie, in the US and Canada, announced the launch of its new Diaper Genie Platinum.

Diaper Genie, the top-selling diaper pail in the US and Canada, unveils the new Diaper Genie Platinum. This hands-free diaper disposal solution, crafted from durable stainless steel, features Diaper Genie’s renowned ultimate odor control. The Diaper Genie Platinum will be available in the USA starting November 2023 and in Canada by January 2024.

May, 2022

Angelcare Group established Angelcare Germany GmbH to expand European presence

Angelcare (Le Holding Angelcare Inc.), a leader in baby and pet care products, announces the launch of Angelcare Germany in Ratingen, Germany. As of May 1st, 2022, Funny Handel GmbH and HabaPet GmbH, prominent distributors of infant and pet products and exclusive distributors of Angelcare in the region, have transitioned their operations to Angelcare Germany GmbH. Angelcare welcomes the employees of Funny Handel and HabaPet to the group and aims to continue smooth operations with the existing sales office and distribution facility. This move will help expand Angelcare’s presence in Europe with the support of the Angelcare Group.