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Company Profile

Procter & Gamble Company Profile

Sneha Mali Published 23 Jul 2025 Updated 23 Jul 2025

Company Profile

Procter & Gamble Basic Information, Manufacturing Base, Sales Area, and Competitors

Sr. No.

Item

Description

1

Company Name

Procter & Gamble

2

Website

in.pg.com

3

Established Date

1837

4

Headquartered

United states

5

Market Position/ History

Procter & Gamble (P&G) was founded in 1837 by William Procter and James Gamble in Cincinnati, Ohio, initially as a soap and candle company. Over the decades, P&G evolved into one of the world’s largest consumer goods corporations. In 1931, the company established its first brand management system, setting the foundation for modern marketing. P&G introduced several iconic brands throughout the 20th century, including Tide (1946), Crest (1955), and Pampers (1961). During the 1980s and 1990s, the company expanded globally and diversified through major acquisitions. In 2005, P&G acquired Gillette, further strengthening its portfolio with brands like Oral-B and Duracell (later divested). The company underwent portfolio streamlining in the 2010s, focusing on core consumer health and hygiene brands. Today, P&G operates in over 180 countries, known for innovation-driven leadership in personal care, oral health, and home care categories.

6

Sales Area

Worldwide

7

Manufacturing Location

Worldwide

8

Ticker

NYSE: PG

9

No. of Employees

~1,08,000 Employees

10

Competitors

  • Dabur India Limited
  • Haleon plc (Gsk plc)
  • Johnson & Johnson Services, Inc

11

CEO

Jon R. Moeller

12

Ownership Type

Public

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Contact Information

The Procter & Gamble Company, 1 P&G Plaza Cincinnati, OH 45202

Tel: 1-513-983-1100

Business Segment or Overview:

Procter & Gamble operates through a wide-ranging portfolio organized into key consumer categories that address essential daily needs. These include baby care, fabric care, family care, feminine care, grooming, hair care, home care, multi-brand programs, oral care, personal health care, and skin & personal care. P&G's strategy is built around leading brands within each segment, such as Pampers in Baby Care, Tide in Fabric Care, Gillette in Grooming, and Head & Shoulders in Hair Care. Each brand is supported by strong innovation pipelines and advanced consumer insights, enabling P&G to maintain leadership positions across global markets.

The oral care segment includes globally recognized brands like Oral-B and Crest, offering solutions for hygiene, whitening, and sensitivity. In Personal Health Care, P&G provides over-the-counter wellness products aimed at immunity, digestion, and pain relief. The company’s Multi-Brand Programs help consolidate offerings across retail channels, driving customer loyalty and operational efficiency. With a strong presence in both developed and emerging markets, P&G continues to focus on premiumization, sustainability, and digital engagement to drive long-term value across its diverse product categories.

Additionally, The Crest brand operates as a key business segment under Procter & Gamble’s Oral Care division, playing a significant role in the company’s global personal health and hygiene portfolio. Known for its strong heritage and innovation, Crest offers a wide range of oral care products including toothpastes, mouthwashes, toothbrushes, and whitening treatments. Positioned as a premium yet accessible brand, Crest leverages cutting-edge science and consumer insights to develop products that address both preventive and cosmetic dental needs. Its continued investment in research, marketing, and digital engagement has helped maintain strong market presence, particularly in North America, while also supporting Procter & Gamble’s broader strategy of driving growth through trusted, performance-driven health brands.

Company has number of brands in following category:
•    Baby Care
•    Fabric Care
•    Family Care
•    Feminine Care
•    Grooming
•    Hair Care
•    Home Care
•    Multi brand Programs
•    Oral Care
•    Personal Health Care
•    Skin & Personal Care

Oral Care Oral Hygiene Product Types Specification:

Product

Product Description

iO Series Electric Toothbrushes

The Oral-B iO Series 9 Black Electric Toothbrush features advanced technology designed to remove 100% more plaque and improve gum health up to 3x within just one week compared to a manual brush. Equipped with AI-powered real-time tracking via the Oral-B app and a pressure sensor, it ensures precise brushing by guiding users on optimal pressure and technique. With seven cleaning modes, an interactive color display, a 2-minute quadrant timer, and a quick 3-hour charge, the brush offers a personalized, efficient, and intelligent oral care experience.

Pro Series Electric Toothbrushes

The Pro Series Electric Toothbrushes from Oral-B are designed to remove up to 100% more plaque than manual brushes, using soft crisscross bristles for a deep yet gentle clean. Featuring three brushing modes Daily Clean, Sensitive, and Whitening they adapt to different oral care needs. Built-in pressure sensors help protect gums by alerting when excessive force is applied, while a 2-minute quadrant timer promotes even brushing across all areas of the mouth. With IPX7 waterproof technology and a 2-year warranty, the brush combines durability with smart functionality for effective daily use.

Replacement brush heads

Oral-B offers a range of replacement brush heads tailored for different electric toothbrush series to ensure optimal performance and oral hygiene. The iO Brush Heads feature dentist-inspired round designs with micro-vibrations for a deep, thorough clean, compatible exclusively with the iO Series. For the Pro, Vitality, and Round Battery series, the replacement heads use precision-engineered bristles to effectively remove plaque and support healthier gums, maintaining the cleaning power and comfort expected from Oral-B devices.

Products:

  • iO Brush Heads
  • Pro, Vitality & Round Battery series

Manual toothbrushes

Oral-B’s manual toothbrush range is designed to address varied oral care needs through four specialized categories: Deep Clean, Sensitive, Daily Clean, and Whitening. The Deep Clean brushes feature angled or crisscross bristles to reach between teeth and remove more plaque. The Sensitive variants offer ultra-soft bristles that are gentle on gums while still providing effective cleaning. Daily Clean brushes are built for reliable, everyday plaque removal with ergonomic designs. The Whitening range includes polishing cups or stain-removing bristles to help restore the teeth's natural whiteness with regular use.

  • Deep Clean
  • Sensitive
  • Daily Clean
  • Whitening

Battery Powered Brush

Oral-B’s Battery Powered Brushes combine the convenience of a manual brush with the enhanced cleaning power of electric technology. These brushes feature rotating power bristles that help remove more plaque than standard manual toothbrushes. Designed for portability and ease of use, they are ideal for daily cleaning and travel. With soft bristles and a comfortable grip, they offer an effective and gentle brushing experience.

  • Oral-B Pro Expert Battery Powered Toothbrush
  • Oral-B Revolution Battery Powered Toothbrush
  • Oral-B Cross Action Power Battery Toothbrush

Oral-B Essential Floss Waxed Mint Flavour

Oral-B Essential Floss Waxed Mint Flavour is designed to easily slide between tight teeth, effectively removing plaque and food particles from hard-to-reach areas. Its waxed coating enhances maneuverability along the gum line, helping to reduce the risk of tooth decay and gum problems. The refreshing mint flavour adds a clean, fresh feeling to daily oral care.

Whitening Treatments

Crest Whitening Treatments by Procter & Gamble are specially formulated to deliver visibly whiter teeth with professional-level results from the comfort of home. Utilizing advanced enamel-safe whitening agents, such as hydrogen peroxide, these treatments effectively lift surface stains caused by coffee, tea, wine, and smoking. The range includes products like Crest 3D Whitestrips and whitening emulsions, designed for ease of use and noticeable results in as little as three days. Backed by Procter & Gamble’s deep expertise in oral care, Crest Whitening Treatments are trusted by dental professionals and consumers alike for their safety, convenience, and long-lasting whitening power.

Sneha Mali
Sneha Mali is a research analyst working in various domains including the Consumer Goods, market research and transport & logistics and her primary responsibility is to conduct thorough research on various subjects …

Profile Details

  • Author Sneha Mali
  • Published 23 Jul 2025
  • Last Updated 23 Jul 2025
  • Reading Time~5 minutes
  • CoverageSWOT, Financials, Key Employees, History

Table of Contents

    • 1.1 About Procter & Gamble
    • 1.2 Key Facts
    • 1.3 Key Employees
      • 1.3.1 Key Employee Biographies
    • 1.4 History
    • 1.5 Locations & Subsidiaries
      • 1.5.1 Head Office
      • 1.5.2 Other Locations & Subsidiaries
    • 2.1 Company Overview
    • 2.2 Business Segments
    • 2.3 R&D Overview
    • 2.4 Brands
    • 2.5 Key Company Statistics
    • 2.6 Key Financials (2015–2019)
    • 2.7 Share Holder Analysis
    • 2.8 Regional Presence
    • 2.9 Services Offered
    • 3.1 Strengths
    • 3.2 Weaknesses
    • 3.3 Opportunities
    • 3.4 Threats
    • 3.5 Key Competitors
    • 4.1 Company Metrics
    • 4.2 Key Investors
    • 4.3 Recent Funding & Valuation
    • 4.4 Historical Funding & Valuation
    • 5.1 Acquisitions
    • 5.2 Partnerships
    • 6.1 Latest News & Announcements
    • 6.2 Strategic Initiatives
    • 7.1 Summary of Findings
    • 7.2 Strategic Recommendations

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