What is Stationery?
Stationery is an item used for taking notes or writing letters. It refers to mass-produced materials used in writing, such as envelopes, paper, items pens and pencils, and other materials. While stationery once referred exclusively to handwritten products, it has expanded to include devices such as printers with the dawn of the technological age.
Rising market need for environment friendly stationery
A shift in consumer attitudes and conduct has undoubtedly contributed to the rise in demand for eco-friendly products and packaging. There are now numerous tasks that must be put on hold because to the coronavirus epidemic. Nevertheless, sustainability is becoming more and more important in today's society. This is mostly seen in how people shop, since more ecologically friendly products are in demand, especially in the stationery Market.
In both the commercial and educational sectors, there is continuously growing awareness regarding environmentally friendly and sustainable stationery. For instance, paper is used in offices in the commercial sector for printing and writing. More and more documents are being printed and written on recycled paper using copier machines. Over the past three decades, recycling of paper has considerably increased in developed nations like the U.S. People in educational institutions are becoming more mindful of the use of environmentally friendly stationery.
Conclusion
The rise in demand for eco-friendly products and packaging reflects a significant shift in consumer attitudes towards sustainability. Despite the challenges posed by the coronavirus epidemic, the importance of environmental consciousness remains steadfast.
Author's Detail:
Kalyani Raje /
LinkedIn
With a work experience of over 10+ years in the market research and strategy development. I have worked with diverse industries, including FMCG, IT, Telecom, Automotive, Electronics and many others. I also work closely with other departments such as sales, product development, and marketing to understand customer needs and preferences, and develop strategies to meet those needs.
I am committed to staying ahead in the rapidly evolving field of research and analysis. This involves regularly attending conferences, participating in webinars, and pursuing additional certifications to enhance my skill set. I played a crucial role in conducting market research and competitive analysis. I have a proven track record of distilling complex datasets into clear, concise reports that have guided key business initiatives. Collaborating closely with multidisciplinary teams, I contributed to the development of innovative solutions grounded in thorough research and analysis.
