According to Cognitive Market Research, the global digital marketing platform market size will be USD 66251.5 million in 2024. It will expand at a compound annual growth rate (CAGR) of 19.90% from 2024 to 2031.
North America held the major market share for more than 40% of the global revenue with a market size of USD 26500.60 million in 2024 and will grow at a compound annual growth rate (CAGR) of 18.1% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD 19875.45 million.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD 15237.85 million in 2024 and will grow at a compound annual growth rate (CAGR) of 21.9% from 2024 to 2031.
Latin America had a market share of more than 5% of the global revenue with a market size of USD 3312.58 million in 2024 and will grow at a compound annual growth rate (CAGR) of 19.3% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD 1325.03 million in 2024 and will grow at a compound annual growth rate (CAGR) of 19.6% from 2024 to 2031.
The marketing automation is the fastest growing segment of the digital marketing platform industry
