Sunscreen Cream Market Report 2025 (Global Edition)

Global Sunscreen Cream Market Report 2025 Market Size Split by Product (Lotion, Cream, Spray, Gels, Sticks, Others), by Type (Mineral and Physical, Chemical), by End User Outlook: (Pediatric, Adult, G...

Sunscreen Cream Market Report Description

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How 2025 Tariffs Are Reshaping the Consumer Goods Industry

In 2025, the global trade landscape has shifted dramatically following the U.S. introduction of sweeping tariffs under President Donald Trump’s administration. These "Liberation Day Tariffs," launched in April, aim to reduce trade deficits and boost domestic manufacturing. Tariffs range from 10% on imports from countries like the UK and Australia to 46% on Vietnamese goods, with a blanket 34% tariff on many Chinese imports and 25% on all steel, aluminum, and auto parts. This policy heavily impacts the consumer goods sector apparel, appliances, packaged foods, and personal care products due to their deep reliance on global supply chains, especially in Asia. U.S.–China trade tensions have intensified, with reciprocal tariffs reaching up to 145% on U.S. goods and 125% on Chinese exports, while China’s trade surplus with the U.S. hit USD 102.6 billion in March 2025. In response, the EU and Canada have implemented retaliatory measures, signaling a broader shift toward protectionism.

The consumer goods industry is feeling immediate effects: production costs are rising, sourcing is delayed, and inflation pressures are mounting. Apparel and footwear now face 25% tariffs, prompting brands to seek nearshoring options or raise prices. Household appliances incur 20% tariffs, complicating inventory and procurement strategies. Packaged foods and beverages are hit with 10–15% tariffs, impacting contracts and leading to supplier diversification and product reformulation. Personal care firms face higher costs for imported ingredients and packaging, leading to local sourcing efforts and delays in new product launches. Meanwhile, electronics, though temporarily exempt, are preparing for possible disruptions by diversifying suppliers and increasing inventories.

China remains the backbone of U.S. consumer goods sourcing, accounting for a large portion of imports either directly or through upstream components. This makes tariffs on Chinese goods especially disruptive. The rising input costs 15–30% in many categories combined with seasonal pressures and tight timelines, are causing delays and increased costs. Smaller brands, in particular, are struggling due to limited capital and reduced supplier leverage. Many are being forced to increase prices, cut product variety, or compromise on quality.

Market research is now critical to navigating this volatile environment. It supports supplier mapping and risk assessment, helping brands identify alternative sourcing countries with stable regulations and quality control. It also aids in cost and margin analysis, guiding decisions on pricing and sourcing changes. Optimization of product design and materials through research allows companies to reduce costs while maintaining consumer expectations. Additionally, research helps assess consumer price sensitivity, enabling strategic repositioning. Tracking regulatory changes and running scenario planning models allow firms to anticipate and adapt to future trade shifts.

To cope, companies are restructuring their global sourcing models. Major brands like Nike and IKEA are expanding operations in Vietnam, India, and Mexico, while embracing “in-market for market” strategies to reduce exposure to tariffs and logistics risks. Many are adopting AI-driven demand forecasting and automated procurement, and pushing suppliers for transparency. Product redesign and SKU rationalization are also common. The most successful firms are those using data-driven insights, operational flexibility, and strategic supplier partnerships to adapt not just survive in this new era of global trade.

Competitive Landscape of the Sunscreen Cream Market

The sunscreen cream market is highly competitive, with major players offering a variety of sunscreen formulations targeting different skin types and preferences, including mineral-based, broad-spectrum, and water-resistant products. The market is also witnessing the rise of natural and eco-friendly sunscreens, driving innovation. With increasing consumer demand for sustainable and safe ingredients, brands are focusing on clean formulations. Online retail and direct-to-consumer sales channels are becoming crucial for expanding market reach.

In May 2022, Beiersdorf's skincare brand announced the expansion of its business portfolio in the United States under the Eucerin sun line. Eucerin expands the business by promoting healthy-looking skin products to its consumers. (Source: https://www.beiersdorf.com/newsroom/press-information/all-press-releases/2024/02/29-record-sales-and-fastest-growing-beauty-company) In March 2020, Ergodyne announced its new brand, 'Krew'd'. The product contains water-resistant sunscreens in spray, lotion, and stick formats. (Source: https://www.ergodyne.com/skin-protection/sunscreen)

Top Companies Market Share in Sunscreen Cream Industry: (In no particular order of Rank)

• Shiseido Company Limited
• Kiehl’s Since 1851
• Johnson & Johnson Services Inc
• Amway Corp
• L’Oréal Group
• Edgewell Personal Care
• Unilever
• BASF SE
• Coty Inc.
• Energizer Holdings
• Inc.
• Others
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*List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

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Regional Analysis of the Sunscreen Cream Market

Which Region Dominates the Sunscreen Cream Market in 2024?

According to Cognitive Market Research, North America currently dominates the Sunscreen Creams market, and the region is expected to have significant growth during the projected period. The region's advanced skincare industry, coupled with a strong demand for premium and eco-friendly sunscreen products, drives market growth.

Which Region is Expanding at the Fastest CAGR?

Asia-Pacific is expected to make significant gains during the projected period, with the greatest compound annual growth rate (CAGR). The region's expanding skincare industry, along with a preference for multifunctional and natural sunscreen products, contributes to the region's rapid market growth.

The current report Scope analyzes Sunscreen Cream Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Switzerland, Luxembourg, Rest of Europe)
• Asia Pacific (China, Japan, South Korea, India, Australia, Singapore, Taiwan, South East Asia, Rest of APAC)
• Latin America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East (Saudi Arabia, Turkey, UAE, Egypt, Qatar, Rest of Middle East)
• Africa (Nigeria, South Africa, Rest of Africa)

The above graph is for illustrative purposes only.

North America Sunscreen Cream Market Analysis

According to Cognitive Market Research, the global Sunscreen Cream market size was estimated at USD 6614.5 Million, out of which North America held the major market share of more than 40% of the global revenue with a market size of USD 2645.80 million in 2024 and will grow at a compound annual growth rate (CAGR) of 2.2% from 2024 to 2031.

• According to Cognitive Market Research, the US had a major share in the Sunscreen Cream market with a market size of USD 2087.54 million in 2024 and is projected to grow at a CAGR of 2.0% during the forecast period due to the increasing consumer preference for skincare products with SPF as part of daily routines.
• The Canada Sunscreen Cream market had a market share of USD 317.50 million in 2024 and is projected to grow at a CAGR of 3.0% during the forecast period due to the expanding availability of advanced, multifunctional sunscreen formulations.
• The Mexico Sunscreen Cream market is projected to witness growth at a CAGR of 2.7% during the forecast period, with a market size of USD 240.77 million in 2024.

Europe Sunscreen Cream Market Analysis

According to Cognitive Market Research, the global Sunscreen Cream market size was estimated at USD 6614.5 Million, out of which Europe held the market share of more than 30% of the global revenue with a market size of USD 1984.35 million in 2024 and will grow at a compound annual growth rate (CAGR) of 2.5% from 2024 to 2031.

• The United Kingdom Sunscreen Cream market had a market share of USD 333.37 million in 2024 and is projected to grow at a CAGR of 3.3% during the forecast period. In the UK, Sunscreen Cream sales witness an upswing due to the increasing consumer demand for skincare products with SPF protection.
• The France Sunscreen Cream market is projected to witness growth at a CAGR of 1.7% during the forecast period, with a market size of USD 182.56 million in 2024.
• According to Cognitive Market Research, the German Sunscreen Cream market size was valued at USD 392.90 million in 2024 and is projected to grow at a CAGR of 2.7% during the forecast period. In Germany, Sunscreen Cream surged due to the rising outdoor activities and tourism in sunny regions.
• The Italy Sunscreen Cream market is projected to witness growth at a CAGR of 1.9% during the forecast period, with a market size of USD 170.65 million in 2024.
• The Russian sunscreen Cream market is projected to witness growth at a CAGR of 1.5% during the forecast period, with a market size of USD 307.57 million in 2024.
• The Spain Sunscreen Cream market is projected to witness growth at a CAGR of 1.6% during the forecast period with a market size of USD 162.72 million in 2024
• The Luxembourg Sunscreen Cream market is projected to witness growth at a CAGR of 2.6% during the forecast period, with a market size of USD 61.51 million in 2024.
• The Portugal Sunscreen Cream market is projected to witness growth at a CAGR of 2.3% during the forecast period, with a market size of USD 41.67 million in 2024.
• The Greece Sunscreen Cream market is projected to witness growth at a CAGR of 2.8% during the forecast period, with a market size of USD 23.81 million in 2024.
• The Rest of Europe's Sunscreen Cream market is projected to witness growth at a CAGR of 1.2% during the forecast period, with a market size of USD 307.57 million in 2024.

Asia Pacific Sunscreen Cream Market Analysis

According to Cognitive Market Research, the global Sunscreen Cream market size was estimated at USD 6614.5 Million, out of which Asia Pacific held the market share of around 23% of the global revenue with a market size of USD 1521.34 million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.0% from 2024 to 2031.

• According to Cognitive Market Research, the China Sunscreen Cream market size was valued at USD 684.60 million in 2024 and is projected to grow at a CAGR of 5.5% during the forecast period. Sunscreen Cream surged in China due to rising disposable incomes and demand for premium skincare products.
• The Japan Sunscreen Cream market is projected to witness growth at a CAGR of 4.5% during the forecast period, with a market size of USD 209.94 million in 2024.
• The India Sunscreen Cream market had a market share of USD 182.56 million in 2024 and is projected to grow at a CAGR of 7.8% during the forecast period due to the increasing outdoor activities and tourism .
• The South Korean Sunscreen Cream market is projected to witness growth at a CAGR of 5.1% during the forecast period, with a market size of USD 152.13 million in 2024.
• The Australian Sunscreen Cream market is projected to witness growth at a CAGR of 5.7% during the forecast period, with a market size of USD 79.11 million in 2024.
• The South East Asia Sunscreen Cream market is projected to witness growth at a CAGR of 7.0% during the forecast period, with a market size of USD 104.97 million in 2024.
• The Rest of Asia Pacific Sunscreen Cream market is projected to witness growth at a CAGR of 5.8% during the forecast period, with a market size of USD 108.01 million in 2024.

South America Sunscreen Cream Market Analysis

According to Cognitive Market Research, the global Sunscreen Cream market size was estimated at USD 6614.5 Million, out of which Latin America held the market share of around 5% of the global revenue with a market size of USD 330.73 million in 2024 and will grow at a compound annual growth rate (CAGR) of 3.4% from 2024 to 2031.

• According to Cognitive Market Research, the Brazil Sunscreen Cream market size was valued at USD 141.55 million in 2024 and is projected to grow at a CAGR of 4.0% during the forecast period. Sunscreen Creams flourished in Brazil due to rising disposable income and a growing middle class.
• Argentina's Sunscreen Cream market had a market share of USD 55.56 million in 2024 and is projected to grow at a CAGR of 4.3% during the forecast period due to the increased focus on outdoor activities and tourism .
• Colombia Sunscreen Cream market is projected to witness growth at a CAGR of 3.2% during the forecast period, with a market size of USD 29.43 million in 2024.
• Peru Sunscreen Cream market is projected to witness growth at a CAGR of 3.6% during the forecast period, with a market size of USD 27.12 million in 2024.
• Chile Sunscreen Cream market is projected to witness growth at a CAGR of 3.7% during the forecast period, with a market size of USD 23.81 million in 2024.
• The Rest of Latin America's Sunscreen Cream market is projected to witness growth at a CAGR of 2.5% during the forecast period, with a market size of USD 53.25 million in 2024.

Middle East Sunscreen Cream Market Analysis

According to Cognitive Market Research, the global Sunscreen Cream market size was estimated at USD 6614.5 Million, out of which the Middle East and Africa held the major market share of around 2% of the global revenue with a market size of USD 132.29 million in 2024 and will grow at a compound annual growth rate (CAGR) of 3.7% from 2024 to 2031..

• The GCC Countries Sunscreen Cream market is projected to witness growth at a CAGR of 4.5% during the forecast period, with a market size of USD 56.62 million in 2024. Sunscreen Cream sales flourish due to the growing demand for skincare products.
• The Egypt Sunscreen Cream market is projected to witness growth at a CAGR of 4.5% during the forecast period, with a market size of USD 13.89 million in 2024.
• The South Africa Sunscreen Cream market is projected to witness growth at a CAGR of 4.7% during the forecast period, with a market size of USD 20.90 million in 2024. Sunscreen Cream sales flourished in South Africa due to expanding tourism and outdoor activities li>
• The Turkey Sunscreen Cream market is projected to witness growth at a CAGR of 3.2% during the forecast period, with a market size of USD 11.38 million in 2024.
• The Nigeria Sunscreen Cream market is projected to witness growth at a CAGR of 2.8% during the forecast period, with a market size of USD 13.89 million in 2024.
• The Rest of the MEA Sunscreen Cream market is projected to witness growth at a CAGR of 3.7% during the forecast period, with a market size of USD 15.61 million in 2024.

Sunscreen Cream Market Analysis

Product Segment Analysis of Sunscreen Cream Market

We have defined the scope of the Sunscreen Cream market using a blend of primary and secondary research approaches. The Product segment analysis of the Sunscreen Cream market offers comprehensive insights into the revenue share and performance of key segments, along with an explanation of the factors contributing to their dominance at both global and regional levels. Additionally, we have included data on Lotion, Cream, Spray, Gels, Sticks, Others segment revenue and year-on-year (Y-O-Y) growth, along with an in depth qualitative analysis.

The Sunscreen Cream market segment analysis, which covers various product types, helps businesses explore new markets and diversify their customer base. This section is crafted to generate additional revenue streams and strengthen a company's competitive position in the market. We also provide the flexibility to create a customized scope based on the specific requirements of our clients.

Product of Sunscreen Cream analyzed in this report are as follows:

• Lotion
• Cream
• Spray
• Gels
• Sticks
• Others

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Sunscreen Cream Industry. Request a Free Sample PDF!

Type Segment Analysis of Sunscreen Cream Market

This industry is one of the most evolving industry, driven by advanced technologies, changing consumer preferences, urbanization and rising disposable income. In this chapter, we present the Sunscreen Cream market size, revenue share, and growth rate for each application/end-user segment, both globally and at the regional level.

Additionally, we provide qualitative insights, such as key driving and restraining factors that influence the growth of the Sunscreen Cream market. This section offers valuable information for companies to gain a deeper understanding of market trends, challenges, and technological advancements. By leveraging this analysis, businesses can develop strategies and make well informed decisions to stay competitive in a rapidly changing and highly competitive market.

Some of the key Type of Sunscreen Cream are:

• Mineral and Physical
• Chemical

The above Graph is for representation purposes only. This chart does not depict actual Market share.

Sunscreen Cream End User Outlook: Segment Analysis

• Pediatric
• Adult
• Geriatr

Sunscreen Cream SPF Segment Analysis

Sunscreen Cream Market SPF Segment Analysis

According to Cognitive Market Research, the >50 SPF segment dominates the market due to their higher protection against harmful UV rays, offering a broad-spectrum defence. With increasing awareness about skin cancer and premature ageing, consumers prioritize stronger sun protection, driving demand for higher SPF products, especially in regions with intense sunlight.

>50 SPF is projected to be the fastest-growing segment in the Sunscreen Cream market due to increasing awareness about the harmful effects of prolonged sun exposure. Consumers are seeking higher protection to prevent skin damage, ageing, and skin cancer. This trend is particularly strong in regions with intense sunlight and outdoor activities.

• 6-14
• 15-29
• 30-50
• >50

Sunscreen Cream Distribution Channel Segment Analysis

• Hypermarkets & Supermarkets
• Pharmacy Stores
• Online Channels

Author's Detail

Sneha Mali

Research Analyst at Cognitive Market Research

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I am a research analyst working in various domains including the Consumer Goods domain, and my primary responsibility is to conduct thorough research on various subjects and provide valuable insights to support client requirements. I have knowledge of research methodologies, and data mining which enables me to analyze large data sets, draw meaningful conclusions, and communicate them effectively. I stay up-to-date with the latest research trends, methodologies, and technologies to ensure that my research is accurate, relevant, and impactful.

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