Pay TV Market Analysis from 2022 to 2034 Containing Market Size, Share along with its CAGR, Forecast and Trends

Top Countries — Revenue

USD Million/Billion
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Pay TV Market Analysis — Presence

Geographical Analysis

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Regional and Country Analysis

Region / Country 2021 (A)2025 (A)2033 (P) CAGR
Globalxxxxxxxxxxxx2.48%
North Americaxxxxxxxxxxxxxxxx
United Statesxxxxxxxxxxxxxxxx
Canadaxxxxxxxxxxxxxxxx
Mexicoxxxxxxxxxxxxxxxx
Europexxxxxxxxxxxxxxxx
United Kingdomxxxxxxxxxxxxxxxx
Francexxxxxxxxxxxxxxxx
Germanyxxxxxxxxxxxxxxxx
Italyxxxxxxxxxxxxxxxx
Russiaxxxxxxxxxxxxxxxx
Spainxxxxxxxxxxxxxxxx
Swedenxxxxxxxxxxxxxxxx
Denmarkxxxxxxxxxxxxxxxx
Switzerlandxxxxxxxxxxxxxxxx
Luxembourgxxxxxxxxxxxxxxxx
Rest of Europexxxxxxxxxxxxxxxx
Asia Pacificxxxxxxxxxxxxxxxx
Chinaxxxxxxxxxxxxxxxx
Japanxxxxxxxxxxxxxxxx
South Koreaxxxxxxxxxxxxxxxx
Indiaxxxxxxxxxxxxxxxx
Australiaxxxxxxxxxxxxxxxx
Singaporexxxxxxxxxxxxxxxx
Taiwanxxxxxxxxxxxxxxxx
South East Asiaxxxxxxxxxxxxxxxx
Rest of APACxxxxxxxxxxxxxxxx
South Americaxxxxxxxxxxxxxxxx
Brazilxxxxxxxxxxxxxxxx
Argentinaxxxxxxxxxxxxxxxx
Colombiaxxxxxxxxxxxxxxxx
Peruxxxxxxxxxxxxxxxx
Chilexxxxxxxxxxxxxxxx
Rest of South Americaxxxxxxxxxxxxxxxx
Middle Eastxxxxxxxxxxxxxxxx
Saudi Arabiaxxxxxxxxxxxxxxxx
Turkeyxxxxxxxxxxxxxxxx
UAExxxxxxxxxxxxxxxx
Egyptxxxxxxxxxxxxxxxx
Qatarxxxxxxxxxxxxxxxx
Rest of Middle Eastxxxxxxxxxxxxxxxx
Africaxxxxxxxxxxxxxxxx
East Africaxxxxxxxxxxxxxxxx
West Africaxxxxxxxxxxxxxxxx
North Africaxxxxxxxxxxxxxxxx
South Africaxxxxxxxxxxxxxxxx

A = Actual · E = Estimated · P = Projected · 🔒 Locked values require full access. Click headers to sort.

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Segmentation Analysis


Market size by (Illustrative, 2025)
Share distribution (2025)

Charts are illustrative — exact values, country-level breakdowns, and full forecast in the paid report. Request a Free Sample PDF.

To learn more about market share and segmentation, request the free sample pages.

Competitor Analysis

The Pay TV Market Analysis industry is highly competitive, driven by constant technological innovation and evolving consumer demands. Our report provides an in-depth analysis of the key market players, detailing their business overview, key strategies, recent developments, and a full SWOT analysis. We also include a breakdown of the revenue each company generates specifically within the Pay TV Market Analysis market.

This comprehensive intelligence allows you to accurately assess how competitors are performing, benchmark your own position, and build effective, data-driven strategies to accelerate your company's growth across all regions.

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Top Companies (In no particular order)2022 (A)2023 (A)2024 (A)2025 (A)
Airtel Digital TV••• ••• ••• •••
DIRECTV••• ••• ••• •••
Carter Communications••• ••• ••• •••
Foxtel••• ••• ••• •••
DISH Network Corporation••• ••• ••• •••
Comcast Corporation.••• ••• ••• •••
Dish TV India Limited••• ••• ••• •••
DISH Network Corporation••• ••• ••• •••
Rostelecom••• ••• ••• •••
Fetch TV Pty Limited••• ••• ••• •••
Others••• ••• ••• •••

We Provide Regional Breakdown of this Companies and Company specific to any Country, Region, Product/ service as well. We cover market share analysis for publicly listed companies as well as privately held companies, subject to data availability.

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Report Scope & Analysis

Global Pay TV market size will be USD 202.43 Billion by 2030. Pay TV Industry's Compound Annual Growth Rate will be 2.48% from 2023 to 2030. 

The current industrial landscape is being reshaped by rapid technological progress. Emerging technologies like Artificial Intelligence (AI), the Internet of Things (IoT), and advanced cloud computing are fueling next-generation applications in areas from autonomous vehicles to smart healthcare. While these innovations create immense opportunities, they also present critical challenges, with cybersecurity standing out as a primary concern for the digital age.

Our Market Dynamics analysis drills down into how these broad technological shifts specifically impact the Pay TV Market Analysis market. We provide a comprehensive assessment of the unique drivers, restraints, opportunities, and challenges your business faces, offering the clarity needed for effective strategic planning. For a detailed discussion, please connect with our sales team.

Analyst Conclusion

Our study will explain complete manufacturing process along with major raw materials required to manufacture end-product. This report helps to make effective decisions determining product positioning and will assist you to understand opportunities and threats around the globe.

The Pay TV Market Analysis is witnessing significant growth in the near future.

In 2023, the Postpaid segment accounted for a notable share of the Pay TV Market Analysis.

Aarti Bagekari
Aarti Bagekari Verified Analyst
Research Associate at Cognitive Market Research and Consulting · Cognitive Market Research
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Frequently Asked Questions

Pay TV Market Analysis market size and growth rate is provided in the report covering 2021-2025 historical and 2025-2033 forecast data.
Major factors including drivers, restraints, opportunities and challenges are analyzed with detailed insights.
Top manufacturers Airtel Digital TV, DIRECTV, Carter Communications, Foxtel, DISH Network Corporation, Comcast Corporation., Dish TV India Limited, DISH Network Corporation, Rostelecom, Fetch TV Pty Limited, Others and others are profiled in the report.
Segments include Type, Application and additional sub-segments.
Regional analysis covers all major markets. The report identifies the dominant region and provides country-level data.
Sample pages can be obtained on demand from the website. 24/7 chat support and direct call services are available.

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Pay TV Market Analysis — Table of Contents

Disclaimer:
  • This is just a redacted sample pages of the actual deliverable report and only for representative purposes
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  • The table of Contents differs according to the user License selection. Current Displayed TOC is for the Corporate User License Report Edition. TOC Customization options: Add or Remove section/s Or chapter/s from the report.
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Type Postpaid, Prepaid
Application Commercial, Residential, Others
Technology Type Cable TV, DTT and Satellite TV, Internet Protocol Television (IPTV)
List of Competitors Airtel Digital TV, DIRECTV, Carter Communications, Foxtel, DISH Network Corporation, Comcast Corporation., Dish TV India Limited, DISH Network Corporation, Rostelecom, Fetch TV Pty Limited, Others

  • 1.1 Top Competitors Analysis

    • (Subject to Data Availability (Private Players))

      1.1.1 Global Pay TV Market Analysis by Key Players
    • 1.1.2 Top Players Ranking 2024
    • 1.1.3 New Product Launch Analysis
    • 1.1.4 Industry Mergers and Acquisition Analysis
  • 1.2 Company Profile (Data Subject to Availability) Sample Format

    • Data Subject to Availability as we consider Top competitors and their market share will be delivered.

      1.2.1 Airtel Digital TV
      • 1.2.1.1 Company Basic Information, Manufacturing Base, Sales Area, and Competitors
      • 1.2.1.2 Business Overview
      • 1.2.1.3 Financials (Subject to data availability)
      • 1.2.1.4 R&D Investment (Subject to data availability)
      • 1.2.1.5 Product Types Specification
      • 1.2.1.6 Business Strategy
      • 1.2.1.7 Recent Developments
      • 1.2.1.8 Management Change
      • 1.2.1.9 S.W.O.T Analysis

    • Data Subject to Availability as we consider Top competitors and their market share will be delivered.

      1.2.2 DIRECTV
      • 1.2.2.1 Company Basic Information, Manufacturing Base, Sales Area, and Competitors
      • 1.2.2.2 Business Overview
      • 1.2.2.3 Financials (Subject to data availability)
      • 1.2.2.4 R&D Investment (Subject to data availability)
      • 1.2.2.5 Product Types Specification
      • 1.2.2.6 Business Strategy
      • 1.2.2.7 Recent Developments
      • 1.2.2.8 Management Change
      • 1.2.2.9 S.W.O.T Analysis

    • Data Subject to Availability as we consider Top competitors and their market share will be delivered.

      1.2.3 Carter Communications
      • 1.2.3.1 Company Basic Information, Manufacturing Base, Sales Area, and Competitors
      • 1.2.3.2 Business Overview
      • 1.2.3.3 Financials (Subject to data availability)
      • 1.2.3.4 R&D Investment (Subject to data availability)
      • 1.2.3.5 Product Types Specification
      • 1.2.3.6 Business Strategy
      • 1.2.3.7 Recent Developments
      • 1.2.3.8 Management Change
      • 1.2.3.9 S.W.O.T Analysis

    • Data Subject to Availability as we consider Top competitors and their market share will be delivered.

      1.2.4 Foxtel
      • 1.2.4.1 Company Basic Information, Manufacturing Base, Sales Area, and Competitors
      • 1.2.4.2 Business Overview
      • 1.2.4.3 Financials (Subject to data availability)
      • 1.2.4.4 R&D Investment (Subject to data availability)
      • 1.2.4.5 Product Types Specification
      • 1.2.4.6 Business Strategy
      • 1.2.4.7 Recent Developments
      • 1.2.4.8 Management Change
      • 1.2.4.9 S.W.O.T Analysis

    • Data Subject to Availability as we consider Top competitors and their market share will be delivered.

      1.2.5 DISH Network Corporation
      • 1.2.5.1 Company Basic Information, Manufacturing Base, Sales Area, and Competitors
      • 1.2.5.2 Business Overview
      • 1.2.5.3 Financials (Subject to data availability)
      • 1.2.5.4 R&D Investment (Subject to data availability)
      • 1.2.5.5 Product Types Specification
      • 1.2.5.6 Business Strategy
      • 1.2.5.7 Recent Developments
      • 1.2.5.8 Management Change
      • 1.2.5.9 S.W.O.T Analysis

    • Data Subject to Availability as we consider Top competitors and their market share will be delivered.

      1.2.6 Comcast Corporation.
      • 1.2.6.1 Company Basic Information, Manufacturing Base, Sales Area, and Competitors
      • 1.2.6.2 Business Overview
      • 1.2.6.3 Financials (Subject to data availability)
      • 1.2.6.4 R&D Investment (Subject to data availability)
      • 1.2.6.5 Product Types Specification
      • 1.2.6.6 Business Strategy
      • 1.2.6.7 Recent Developments
      • 1.2.6.8 Management Change
      • 1.2.6.9 S.W.O.T Analysis

    • Data Subject to Availability as we consider Top competitors and their market share will be delivered.

      1.2.7 Dish TV India Limited
      • 1.2.7.1 Company Basic Information, Manufacturing Base, Sales Area, and Competitors
      • 1.2.7.2 Business Overview
      • 1.2.7.3 Financials (Subject to data availability)
      • 1.2.7.4 R&D Investment (Subject to data availability)
      • 1.2.7.5 Product Types Specification
      • 1.2.7.6 Business Strategy
      • 1.2.7.7 Recent Developments
      • 1.2.7.8 Management Change
      • 1.2.7.9 S.W.O.T Analysis

    • Data Subject to Availability as we consider Top competitors and their market share will be delivered.

      1.2.8 DISH Network Corporation
      • 1.2.8.1 Company Basic Information, Manufacturing Base, Sales Area, and Competitors
      • 1.2.8.2 Business Overview
      • 1.2.8.3 Financials (Subject to data availability)
      • 1.2.8.4 R&D Investment (Subject to data availability)
      • 1.2.8.5 Product Types Specification
      • 1.2.8.6 Business Strategy
      • 1.2.8.7 Recent Developments
      • 1.2.8.8 Management Change
      • 1.2.8.9 S.W.O.T Analysis

    • Data Subject to Availability as we consider Top competitors and their market share will be delivered.

      1.2.9 Rostelecom
      • 1.2.9.1 Company Basic Information, Manufacturing Base, Sales Area, and Competitors
      • 1.2.9.2 Business Overview
      • 1.2.9.3 Financials (Subject to data availability)
      • 1.2.9.4 R&D Investment (Subject to data availability)
      • 1.2.9.5 Product Types Specification
      • 1.2.9.6 Business Strategy
      • 1.2.9.7 Recent Developments
      • 1.2.9.8 Management Change
      • 1.2.9.9 S.W.O.T Analysis

    • Data Subject to Availability as we consider Top competitors and their market share will be delivered.

      1.2.10 Fetch TV Pty Limited
      • 1.2.10.1 Company Basic Information, Manufacturing Base, Sales Area, and Competitors
      • 1.2.10.2 Business Overview
      • 1.2.10.3 Financials (Subject to data availability)
      • 1.2.10.4 R&D Investment (Subject to data availability)
      • 1.2.10.5 Product Types Specification
      • 1.2.10.6 Business Strategy
      • 1.2.10.7 Recent Developments
      • 1.2.10.8 Management Change
      • 1.2.10.9 S.W.O.T Analysis

    • Data Subject to Availability as we consider Top competitors and their market share will be delivered.

      1.2.11 Others
      • 1.2.11.1 Company Basic Information, Manufacturing Base, Sales Area, and Competitors
      • 1.2.11.2 Business Overview
      • 1.2.11.3 Financials (Subject to data availability)
      • 1.2.11.4 R&D Investment (Subject to data availability)
      • 1.2.11.5 Product Types Specification
      • 1.2.11.6 Business Strategy
      • 1.2.11.7 Recent Developments
      • 1.2.11.8 Management Change
      • 1.2.11.9 S.W.O.T Analysis

  • 2.1 Global Pay TV Market Analysis
  • 2.2 Global Pay TV Market Analysis by Region
  • 2.3 Global Pay TV Market Analysis by Type
  • 2.4 Global Pay TV Market Analysis by Application
  • 2.5 Global Pay TV Market Analysis by Technology Type
  • 2.6 Global Pay TV Market Analysis by Key Players

  • 3.1 North America Pay TV Market Analysis
  • 3.2 North America Pay TV Market Analysis by Country
  • 3.3 North America Pay TV Market Analysis by Type
  • 3.4 North America Pay TV Market Analysis by Application
  • 3.5 North America Pay TV Market Analysis by Technology Type
  • 3.6 North America Pay TV Market Analysis by Key Players

  • 4.1 Europe Pay TV Market Analysis
  • 4.2 Europe Pay TV Market Analysis by Country
  • 4.3 Europe Pay TV Market Analysis by Type
  • 4.4 Europe Pay TV Market Analysis by Application
  • 4.5 Europe Pay TV Market Analysis by Technology Type
  • 4.6 Europe Pay TV Market Analysis by Key Players

  • 5.1 Asia Pacific Pay TV Market Analysis
  • 5.2 Asia Pacific Pay TV Market Analysis by Country
  • 5.3 Asia Pacific Pay TV Market Analysis by Type
  • 5.4 Asia Pacific Pay TV Market Analysis by Application
  • 5.5 Asia Pacific Pay TV Market Analysis by Technology Type
  • 5.6 Asia Pacific Pay TV Market Analysis by Key Players

  • 6.1 South America Pay TV Market Analysis
  • 6.2 South America Pay TV Market Analysis by Country
  • 6.3 South America Pay TV Market Analysis by Type
  • 6.4 South America Pay TV Market Analysis by Application
  • 6.5 South America Pay TV Market Analysis by Technology Type
  • 6.6 South America Pay TV Market Analysis by Key Players

  • 7.1 Middle East Pay TV Market Analysis
  • 7.2 Middle East Pay TV Market Analysis by Country
  • 7.3 Middle East Pay TV Market Analysis by Type
  • 7.4 Middle East Pay TV Market Analysis by Application
  • 7.5 Middle East Pay TV Market Analysis by Technology Type
  • 7.6 Middle East Pay TV Market Analysis by Key Players

  • 8.1 Africa Pay TV Market Analysis
  • 8.2 Africa Pay TV Market Analysis by Country
  • 8.3 Africa Pay TV Market Analysis by Type
  • 8.4 Africa Pay TV Market Analysis by Application
  • 8.5 Africa Pay TV Market Analysis by Technology Type
  • 8.6 Africa Pay TV Market Analysis by Key Players

  • 9.1 Postpaid
    • 9.1.1 Global Postpaid Market
    • 9.1.2 Global Postpaid Market by Region
  • 9.2 Prepaid
    • 9.2.1 Global Prepaid Market
    • 9.2.2 Global Prepaid Market by Region

  • 10.1 Commercial
    • 10.1.1 Global Commercial Market
    • 10.1.2 Global Commercial Market by Region
  • 10.2 Residential
    • 10.2.1 Global Residential Market
    • 10.2.2 Global Residential Market by Region
  • 10.3 Others
    • 10.3.1 Global Others Market
    • 10.3.2 Global Others Market by Region

  • 11.1 Cable TV
    • 11.1.1 Global Cable TV Market
    • 11.1.2 Global Cable TV Market by Region
  • 11.2 DTT and Satellite TV
    • 11.2.1 Global DTT and Satellite TV Market
    • 11.2.2 Global DTT and Satellite TV Market by Region
  • 11.3 Internet Protocol Television (IPTV)
    • 11.3.1 Global Internet Protocol Television (IPTV) Market
    • 11.3.2 Global Internet Protocol Television (IPTV) Market by Region

  • 12.1 Market Drivers
  • 12.2 Market Restraints
  • 12.3 Market Trends
  • 12.4 Market Opportunity
  • 12.5 Technological Road Map (Subject to Data Availability)
  • 12.6 Product Life Cycle (Subject to Data Availability)
  • 12.7 Customer and Buyer Behavior Analysis
    • 12.7.1 Consumer Demographics and Target Audience Assessment
    • 12.7.2 Digital Engagement, Customer Experience & Relationship Analysis
    • 12.7.3 Customer Buying Behavior & Purchase Decision Analysis
    • 12.7.4 Vendor Selection, Supplier Preferences & Future Demand Trends
    • 12.7.5 Pricing, Affordability & Value Perception Analysis
    • 12.7.6 Customer Segmentation & Demand Pattern Analysis
  • 12.8 PESTEL Analysis
    • 12.8.1 Political Factors
    • 12.8.2 Economic Factors
    • 12.8.3 Social Factors
    • 12.8.4 Technological Factors
    • 12.8.5 Legal Factors
    • 12.8.6 Environmental Factors
  • 12.9 Industrial Chain Analysis (Subject to Data Availability)
    • 12.9.1 Industry Chain Analysis
    • 12.9.2 Manufacturing Cost Analysis
    • 12.9.3 Supply Side Analysis
      • 12.9.3.1 Raw Material Analysis
      • 12.9.3.2 Raw Material Procurement Analysis
      • 12.9.3.3 Raw Material Price Trend Analysis
  • 12.10 Porter’s Five Forces Analysis
    • 12.10.1 Bargaining Power of Suppliers
    • 12.10.2 Bargaining Power of Buyers
    • 12.10.3 Threat of New Entrants
    • 12.10.4 Threat of Substitutes
    • 12.10.5 Degree of Competition
  • 12.11 Patent Analysis (Subject to Data Availability)
  • 12.12 ESG Analysis
  • 12.13 Geopolitical Outlook
    • 12.13.1 Global Power Realignment & Strategic Alliances
    • 12.13.2 Geopolitical Risk Landscape & Conflict Hotspots
    • 12.13.3 International Trade Relations & Market Access Environment
    • 12.13.4 Regulatory & Policy Shifts Impacting Cross-Border Operations
    • 12.13.5 Supply Chain Resilience, Localization & Resource Nationalism
    • 12.13.6 Technology Sovereignty & Digital Geopolitics
    • 12.13.7 Strategic Implications for Investment, Growth & Market Entry

  • This chapter isn't just about technology; it’s about certainty. We show you how AI is being used in leading industries so you can apply those same 'High-Speed' and 'High-Accuracy' principles to your own market strategy

    12.14 AI & Market Transformation
    • 12.14.1 Competitive Landscape Disruption & Strategic Shifts
    • 12.14.2 AI-Driven Transformation of Industry Value Chain
    • 12.14.3 Evolution of Business Models & Revenue Streams
    • 12.14.4 AI-Driven Product, Service & Innovation Transformation
    • 12.14.5 Customer Behavior, AI Adoption & Future Market Evolution

  • 13.1 Country 1
    • 13.2 Country 2
    • 13.3 Country 3
    • 13.4 Country 4
    • 13.5 Country 5
    • 13.6 Country 6
    • 13.7 Country 7
    • 13.8 Country 8
    • 13.9 Country 9
    • 13.10 Country 10

    • 14.1 Key Takeaways

    • Here the analyst will summarize the content of entire report and will share his view point on the current industry scenario and how the market is expected to perform in the near future. The points shared by the analyst are based on his/her detailed in-depth understanding of the market during the course of this report study. You will be provided exclusive rights to interact with the concerned analyst for unlimited time pre purchase as well as post purchase of the report.

      14.2 Analyst Point of View
    • 14.3 Assumptions and Acronyms

    • 15.1 Primary Data Collection
      • 15.1.1 Steps for Primary Data Collection
        • 15.1.1.1 Identification of KOL
      • 15.1.2 Backward Integration
      • 15.1.3 Forward Integration
      • 15.1.4 How Primary Research Help Us
      • 15.1.5 Modes of Primary Research
    • 15.2 Secondary Research
      • 15.2.1 How Secondary Research Help Us
      • 15.2.2 Sources of Secondary Research
    • 15.3 Data Validation
      • 15.3.1 Data Triangulation
    • 15.4 Data Representation

    Athenaeum AI Dashboard

    Research Framework · 70:30 Primary:Secondary

    Our Proprietary Methodology

    Cognitive Market Research and Consulting "The Full Truth" methodology — a rigorous triangulation process that combines primary research, secondary validation, and expert calibration. Implemented by Aarti Bagekari and team for the Pay TV Market Analysis Market analysis.

    01

    Primary Intelligence Gathering

    Direct interviews with 50+ industry stakeholders including manufacturers, distributors, end-users, and regulatory bodies across all six regions.

    02

    Secondary Data Triangulation

    Cross-referencing against trade databases, customs records, financial filings, patent databases, and verified industry publications.

    03

    Expert Validation Protocol

    Each data point undergoes validation by minimum two independent domain experts with 15+ years of industry experience.

    04

    Athenaeum AI Processing

    Our proprietary AI platform aggregates, normalizes, and identifies patterns across 10,000+ data points to surface non-obvious insights.

    05

    Editorial & QA Review

    Final review by senior analysts ensures accuracy, coherence, and actionability of all insights and recommendations.

    Data Assurance Metrics
    Data Points Validated 10,400+
    Expert Interviews 54
    Countries Covered 39+
    Company Profiles 11+
    Forecast Accuracy (Historical) 94.2%
    Report Pages 250+
    Analytical Coverage
    Market Sizing Revenue Forecast CAGR Analysis Competitor Benchmarking SWOT Porter's Analysis PESTEL Value Chain ESG Analysis Tariff Impact Patent Mapping Tech Trends

    To maintain the integrity of our proprietary methodology and protect our elite expert network, specific source disclosures are reserved for full-access partners. Our research framework is anchored by a 70:30 primary-to-secondary ratio, ensuring your strategy is driven by real-time market intelligence rather than recycled, publicly available, or AI-generated data. Every deliverable includes an exhaustive source directory and grants direct analyst access.

    Sources from the Internet & Communication Industry

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