Outdoor Gear Market Report 2025 (Global Edition)

Global Outdoor Gear Market Report 2025 Market Size Split by Product Type (Tents, Sleeping bags, Hydration gear, Illumination gear, Others), by Customer Profile (Camping, Hiking and trekking, Cycling...

Outdoor Gear Market Report Description

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How 2025 Tariffs Are Reshaping the Consumer Goods Industry

In 2025, the global trade landscape has shifted dramatically following the U.S. introduction of sweeping tariffs under President Donald Trump’s administration. These "Liberation Day Tariffs," launched in April, aim to reduce trade deficits and boost domestic manufacturing. Tariffs range from 10% on imports from countries like the UK and Australia to 46% on Vietnamese goods, with a blanket 34% tariff on many Chinese imports and 25% on all steel, aluminum, and auto parts. This policy heavily impacts the consumer goods sector apparel, appliances, packaged foods, and personal care products due to their deep reliance on global supply chains, especially in Asia. U.S.–China trade tensions have intensified, with reciprocal tariffs reaching up to 145% on U.S. goods and 125% on Chinese exports, while China’s trade surplus with the U.S. hit USD 102.6 billion in March 2025. In response, the EU and Canada have implemented retaliatory measures, signaling a broader shift toward protectionism.

The consumer goods industry is feeling immediate effects: production costs are rising, sourcing is delayed, and inflation pressures are mounting. Apparel and footwear now face 25% tariffs, prompting brands to seek nearshoring options or raise prices. Household appliances incur 20% tariffs, complicating inventory and procurement strategies. Packaged foods and beverages are hit with 10–15% tariffs, impacting contracts and leading to supplier diversification and product reformulation. Personal care firms face higher costs for imported ingredients and packaging, leading to local sourcing efforts and delays in new product launches. Meanwhile, electronics, though temporarily exempt, are preparing for possible disruptions by diversifying suppliers and increasing inventories.

China remains the backbone of U.S. consumer goods sourcing, accounting for a large portion of imports either directly or through upstream components. This makes tariffs on Chinese goods especially disruptive. The rising input costs 15–30% in many categories combined with seasonal pressures and tight timelines, are causing delays and increased costs. Smaller brands, in particular, are struggling due to limited capital and reduced supplier leverage. Many are being forced to increase prices, cut product variety, or compromise on quality.

Market research is now critical to navigating this volatile environment. It supports supplier mapping and risk assessment, helping brands identify alternative sourcing countries with stable regulations and quality control. It also aids in cost and margin analysis, guiding decisions on pricing and sourcing changes. Optimization of product design and materials through research allows companies to reduce costs while maintaining consumer expectations. Additionally, research helps assess consumer price sensitivity, enabling strategic repositioning. Tracking regulatory changes and running scenario planning models allow firms to anticipate and adapt to future trade shifts.

To cope, companies are restructuring their global sourcing models. Major brands like Nike and IKEA are expanding operations in Vietnam, India, and Mexico, while embracing “in-market for market” strategies to reduce exposure to tariffs and logistics risks. Many are adopting AI-driven demand forecasting and automated procurement, and pushing suppliers for transparency. Product redesign and SKU rationalization are also common. The most successful firms are those using data-driven insights, operational flexibility, and strategic supplier partnerships to adapt not just survive in this new era of global trade.

Competitive Landscape of the Outdoor Gear Market

Leading competitors in the fiercely competitive outdoor gear market prioritize product distinctiveness, sustainability, and innovation. The market is dominated by well-known companies like Patagonia, The North Face, Columbia Sportswear, and Black Diamond Equipment, thanks to cutting-edge technology and environmentally conscious campaigns. Startups and specialized businesses are also becoming more popular by meeting particular customer demands, such as those for minimalist or women-focused products. In this changing economy, e-commerce and direct-to-consumer tactics are making competition more fierce.

In May 2023, The North Face, Inc. introduced new items as part of their Summer 2023 collection. One of the camping tents in the lineup was made using lightweight fabrics from the STORMBREAK collection. The new WAWONA 8P Tunnel Tent was also unveiled; it had a distinctive three-door layout and a roomy living section that was divided from the main tent area by netting. With its straightforward folding design, the WAWONA Blanket offers protection and preparedness for a range of weather situations during outdoor excursions. (Source:https://www.thenorthface.com.hk/the-north-face-launches-summer-collection-2023/)

In March 2022, Big Agnes, a well-known outdoor gear business, introduced the 3N1 sleeping bag line. It primarily consists of two separate sleeping bags that may be joined to provide an upscale, temperature-controlled sleeping environment under various circumstances.

(Source:https://www.bigagnes.com/blogs/field-notes/3n1-sleeping-bags?srsltid=AfmBOoo-a9Gc7nhLwVn57D5CTqB_yIMxSLaCZZR15Y-0QFLH59XgnNKC)

In December 2020, the privately held global streetwear brand Supreme® was acquired by VF Corporation (NYSE: VFC), a leader in branded lifestyle clothing, footwear, and accessories, for a total base purchase price of $2.1 billion, subject to customary adjustments for cash, debt, working capital, and transaction expenses. (Source:https://www.vfc.com/investors/news-events-presentations/press-releases/detail/1741/vf-corporation-completes-acquisition-of-supreme)

Top Companies Market Share in Outdoor Gear Industry: (In no particular order of Rank)

• Amer Sports Canada Inc.
• Adventure Gears
• Mobi Garden
• JACK WOLFSKIN-Outdoor Equipment GmbH & Co. KGaA
• Black Diamond Equipment
• Ltd
• A.S.Adventure
• Columbia Sportswear India
• Kiehberg GmbH
• Confidential Data
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*List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.

Regional Analysis of the Outdoor Gear Market

Which Region Dominates the Outdoor Gear Market in 2024?

According to Cognitive Market Research, North America currently dominates the Outdoor Gear market, and the region is expected to have significant growth during the projected period. The market for outdoor gear is expected to develop in North America because of the region's high rate of engagement in outdoor recreational activities like cycling, hiking, and camping. An additional factor supporting this development is the existence of well-developed infrastructure, such as adventure routes and national parks. Growing demand is being driven by increased awareness of health and well-being as well as a strong focus on environmentally friendly and cutting-edge equipment. Further improving product accessibility is the thriving e-commerce ecosystem in North America and the expanding impact of social media campaigns with an outdoor theme. North America is becoming a major development engine in the global outdoor gear market as a result of major players in the region utilizing innovation and direct-to-consumer tactics.

Which Region is Expanding at the Fastest CAGR?

Asia-Pacific is expected to make significant gains during the projected period, with the greatest compound annual growth rate (CAGR). The growing popularity of outdoor activity, especially in nations like China, Japan, and India, is anticipated to propel the outdoor gear market's expansion in the Asia Pacific region. A growing middle class, urbanization, and rising disposable incomes are driving up demand for outdoor goods. The growing ecotourism industry in the area, as well as rising interest in wellness and health, further support market expansion. As younger generations grow more interested in outdoor activities, producers are concentrating on developing eco-friendly, long-lasting, and reasonably priced items that cater to the tastes of this broad and developing market, thus increasing growth potential.

The current report Scope analyzes Outdoor Gear Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Switzerland, Luxembourg, Rest of Europe)
• Asia Pacific (China, Japan, South Korea, India, Australia, Singapore, Taiwan, South East Asia, Rest of APAC)
• Latin America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East (Saudi Arabia, Turkey, UAE, Egypt, Qatar, Rest of Middle East)
• Africa (Nigeria, South Africa, Rest of Africa)

The above graph is for illustrative purposes only.

North America Outdoor Gear Market Analysis

According to Cognitive Market Research, the global Outdoor Gear market size was estimated at USD 55624.5 Million, out of which North America held the major market share of more than 40% of the global revenue with a market size of USD 22249.80 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.2% from 2024 to 2031.

• According to Cognitive Market Research, the US had a major share in the Outdoor Gear market with a market size of USD 17555.09 million in 2024 and is projected to grow at a CAGR of 5.0% during the forecast period. The United States growing participation in leisure and tourism activities in national parks.
• The Canada Outdoor Gear market had a market share of USD 2669.98 million in 2024 and is projected to grow at a CAGR of 6.0% during the forecast period. In Canada, there is an increased demand for specialized equipment due to the strong interest in winter sports like snowboarding and skiing.
• The Mexico Outdoor Gear market is projected to witness growth at a CAGR of 5.7% during the forecast period, with a market size of USD 2024.73 million in 2024.

Europe Outdoor Gear Market Analysis

According to Cognitive Market Research, the global Outdoor Gear market size was estimated at USD 55624.5 Million, out of which Europe held the market share of more than 30% of the global revenue with a market size of USD 16687.35 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.5% from 2024 to 2031.

• The United Kingdom Outdoor Gear market had a market share of USD 2803.47 million in 2024 and is projected to grow at a CAGR of 6.3% during the forecast period. In the UK, Demand for camping and hiking equipment is being driven by the growth of the "staycation" trend.
• The France Outdoor Gear market is projected to witness growth at a CAGR of 4.7% during the forecast period, with a market size of USD 1535.24 million in 2024.
• According to Cognitive Market Research, the German Outdoor Gear market size was valued at USD 3304.10 million in 2024 and is projected to grow at a CAGR of 5.7% during the forecast period. Germany's strong demand from customers for durable, high-quality outdoor gear.
• The Italy Outdoor Gear market is projected to witness growth at a CAGR of 4.9% during the forecast period, with a market size of USD 1435.11 million in 2024.
• The Russia Outdoor Gear market is projected to witness growth at a CAGR of 4.5% during the forecast period, with a market size of USD 2586.54 million in 2024.
• The Spain Outdoor Gear market is projected to witness growth at a CAGR of 4.6% during the forecast period with a market size of USD 1368.36 million in 2024
• The Luxembourg Outdoor Gear market is projected to witness growth at a CAGR of 5.6% during the forecast period, with a market size of USD 517.31 million in 2024.
• The Portugal Outdoor Gear market is projected to witness growth at a CAGR of 5.3% during the forecast period, with a market size of USD 350.43 million in 2024.
• The Greece Outdoor Gear market is projected to witness growth at a CAGR of 5.8% during the forecast period, with a market size of USD 200.25 million in 2024.
• The Rest of Europe's Outdoor Gear market is projected to witness growth at a CAGR of 4.2% during the forecast period, with a market size of USD 2586.54 million in 2024.

Asia Pacific Outdoor Gear Market Analysis

According to Cognitive Market Research, the global Outdoor Gear market size was estimated at USD 55624.5 Million, out of which Asia Pacific held the market share of around 23% of the global revenue with a market size of USD 12793.64 million in 2024 and will grow at a compound annual growth rate (CAGR) of 9.0% from 2024 to 2031.

• According to Cognitive Market Research, the China Outdoor Gear market size was valued at USD 5757.14 million in 2024 and is projected to grow at a CAGR of 8.5% during the forecast period. Outdoor Gear surged in China due to government programs that support nature reserves and ecotourism.
• The Japan Outdoor Gear market is projected to witness growth at a CAGR of 7.5% during the forecast period, with a market size of USD 1765.52 million in 2024.
• The India Outdoor Gear market had a market share of USD 1535.24 million in 2024 and is projected to grow at a CAGR of 10.8% during the forecast period. India's growing awareness of fitness and health, promoting outdoor recreational activities.
• The South Korean Outdoor Gear market is projected to witness growth at a CAGR of 8.1% during the forecast period, with a market size of USD 1279.36 million in 2024.
• The Australian Outdoor Gear market is projected to witness growth at a CAGR of 8.7% during the forecast period, with a market size of USD 665.27 million in 2024.
• The South East Asia Outdoor Gear market is projected to witness growth at a CAGR of 10.0% during the forecast period, with a market size of USD 882.76 million in 2024.
• The Rest of Asia Pacific Outdoor Gear market is projected to witness growth at a CAGR of 8.8% during the forecast period, with a market size of USD 908.35 million in 2024.

South America Outdoor Gear Market Analysis

According to Cognitive Market Research, the global Outdoor Gear market size was estimated at USD 55624.5 Million, out of which Latin America held the market share of around 5% of the global revenue with a market size of USD 2781.23 million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.4% from 2024 to 2031.

• According to Cognitive Market Research, the Brazil Outdoor Gear market size was valued at USD 1190.36 million in 2024 and is projected to grow at a CAGR of 7.0% during the forecast period. Outdoor Gear flourished in Brazil due to the strong local tradition of playing beach volleyball and football.
• Argentina's Outdoor Gear market had a market share of USD 467.25 million in 2024 and is projected to grow at a CAGR of 7.3% during the forecast period. Argentina's Increasing emphasis on eco-friendly outdoor gear and sustainable tourism.
• Colombia Outdoor Gear market is projected to witness growth at a CAGR of 6.2% during the forecast period, with a market size of USD 247.53 million in 2024.
• Peru Outdoor Gear market is projected to witness growth at a CAGR of 6.6% during the forecast period, with a market size of USD 228.06 million in 2024.
• Chile Outdoor Gear market is projected to witness growth at a CAGR of 6.7% during the forecast period, with a market size of USD 200.25 million in 2024.
• The Rest of Latin America's Outdoor Gear market is projected to witness growth at a CAGR of 5.5% during the forecast period, with a market size of USD 447.78 million in 2024.

Middle East Outdoor Gear Market Analysis

According to Cognitive Market Research, the global Outdoor Gear market size was estimated at USD 55624.5 Million, out of which the Middle East and Africa held the major market share of around 2% of the global revenue with a market size of USD 1112.49 million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.7% from 2024 to 2031..

• The GCC Countries Outdoor Gear market is projected to witness growth at a CAGR of 7.5% during the forecast period, with a market size of USD 476.15 million in 2024. Outdoor Gear sales flourish due to the growing popularity of adventure sports like dune bashing and desert safaris.
• The Egypt Outdoor Gear market is projected to witness growth at a CAGR of 7.0% during the forecast period, with a market size of USD 116.81 million in 2024.
• The South Africa Outdoor Gear market is projected to witness growth at a CAGR of 7.7% during the forecast period, with a market size of USD 175.77 million in 2024. Outdoor Gear sales flourished in South Africa due to the variety of terrains and climates; there is a need for outdoor equipment that is weatherproof and long-lasting.
• The Turkey Outdoor Gear market is projected to witness growth at a CAGR of 6.2% during the forecast period, with a market size of USD 95.67 million in 2024.
• The Nigeria Outdoor Gear market is projected to witness growth at a CAGR of 5.8% during the forecast period, with a market size of USD 116.81 million in 2024.
• The Rest of the MEA Outdoor Gear market is projected to witness growth at a CAGR of 5.7% during the forecast period, with a market size of USD 131.27 million in 2024.

Outdoor Gear Market Analysis

Product Type Segment Analysis of Outdoor Gear Market

We have defined the scope of the Outdoor Gear market using a blend of primary and secondary research approaches. The Product Type segment analysis of the Outdoor Gear market offers comprehensive insights into the revenue share and performance of key segments, along with an explanation of the factors contributing to their dominance at both global and regional levels. Additionally, we have included data on Tents, Sleeping bags, Hydration gear, Illumination gear, Others segment revenue and year-on-year (Y-O-Y) growth, along with an in depth qualitative analysis.

The Outdoor Gear market segment analysis, which covers various product types, helps businesses explore new markets and diversify their customer base. This section is crafted to generate additional revenue streams and strengthen a company's competitive position in the market. We also provide the flexibility to create a customized scope based on the specific requirements of our clients.

Product Type of Outdoor Gear analyzed in this report are as follows:

• Tents
• Sleeping bags
• Hydration gear
• Illumination gear
• Others

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Outdoor Gear Industry. Request a Free Sample PDF!

Customer Profile Segment Analysis of Outdoor Gear Market

This industry is one of the most evolving industry, driven by advanced technologies, changing consumer preferences, urbanization and rising disposable income. In this chapter, we present the Outdoor Gear market size, revenue share, and growth rate for each application/end-user segment, both globally and at the regional level.

Additionally, we provide qualitative insights, such as key driving and restraining factors that influence the growth of the Outdoor Gear market. This section offers valuable information for companies to gain a deeper understanding of market trends, challenges, and technological advancements. By leveraging this analysis, businesses can develop strategies and make well informed decisions to stay competitive in a rapidly changing and highly competitive market.

Some of the key Customer Profile of Outdoor Gear are:

• Camping
• Hiking and trekking
• Cycling
• Others

The above Graph is for representation purposes only. This chart does not depict actual Market share.

Outdoor Gear Distribution Channel Segment Analysis

• Online
• Offline

Outdoor Gear Materials Segment Analysis

• Polyester or PVC-coated
• Nylon
• Others

Outdoor Gear Price Range Segment Analysis

• Low
• Medium
• High

Author's Detail

Sneha Mali

Research Analyst at Cognitive Market Research

LinkedIn

Profile

I am a research analyst working in various domains including the Consumer Goods domain, and my primary responsibility is to conduct thorough research on various subjects and provide valuable insights to support client requirements. I have knowledge of research methodologies, and data mining which enables me to analyze large data sets, draw meaningful conclusions, and communicate them effectively. I stay up-to-date with the latest research trends, methodologies, and technologies to ensure that my research is accurate, relevant, and impactful.

Author's Conclusion