Meal Kit Market Report 2025 (Global Edition)

Global Meal Kit Market Report 2025 Market Size Split by Meal Type (Vegeterian, Non-Vegetarian), by Offering Type (Heat and Eat, Cook and Eat), by Distribution Channel (Convenience Stores, Online, Hyp...

Meal Kit Market Report Description

We have various report editions of Meal Kit Market, hence please contact our sales team and author directly to obtain/purchase a desired Edition eg, Global Edition, Regional Edition, Country Specific Report Edition, Company Profiles, Forecast Edition, etc. Request for your Free Sample PDF/Online Access.

Competitive Landscape of the Meal Kit Market

The competitive context of the meal kit industry offers information broken down by competition. In-depth information is provided about the business's background, finances, earnings, prospective markets, R&D spending, emerging market efforts, international manufacturing locations and infrastructure, manufacturing capabilities, company advantages and disadvantages, introduction of products, goods length and dimension, and sector superiority. The earlier statistics only pertain to the companies ' concentration on the meal kit industry.

In October 2024, Kroger Co. (NYSE: KR) unveiled its Halloween guide, which includes the nation's most beloved candies, eerie deals, and ghoulish dishes to spice up any autumnal event. (Source: https://ir.kroger.com/news/news-details/2024/Kroger-Shares-Americas-Favorite-Candies-Ahead-of-Halloween/default.aspx) In April 2024, HelloFresh SE ("HelloFresh") introduced its incredibly practical Prepared for Consumption (RTE) business Factor in Denmark and Sweden. Focusing on affordability, variety, and simplicity, Component seeks to make meals easier for customers without sacrificing nutrition, flavor, or freshness. Chef-prepared dishes that accommodate various dietary requirements are now available to Swedish and Danish patrons. (Source: https://assets.ctfassets.net/irplh84t0tdt/6dpp0JLNY0NgxLmqSJtLnn/82f1ca7fdb739093abe94ea064219666/HelloFresh_Group_Press_release_Factor_Nordics_Launch.pdf)

Top Companies Market Share in Meal Kit Industry: (In no particular order of Rank)

• Nestle S.A
• The Kroger Co
• Marley Spoon AG
• Pruvit Ventures Inc
• Gobble
• Hungryroot
• Snap Kitchen LLC
• Global Belly
• Daily Harvest
• HelloFresh
• Fresh n' Lean
• Yumble
• Gousto
• Oisix ra daichi Inc
• Blue Apron LLC
• Confidential Data
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*List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.

Regional Analysis of the Meal Kit Market

Which Region Dominates the Meal Kit Market in 2024?

According to Cognitive Market Research, North America currently dominates the meal kit market, and the region is expected to have significant growth during the projected period. This is because customers in the area choose to use these kits in order to minimize their energy and time. As a supplement to pre-cooked meal items offered in retail establishments, transportation companies, or eating places, the product has become more affordable and healthier.

Which Region is Expanding at the Fastest CAGR?

Asia-Pacific is expected to make significant gains during the projected period, with the greatest compound annual growth rate (CAGR), because of the item that it offers' cleanliness and simplicity. The need for Asian delivery of food kits is being driven by the region's growing number of limited availability prospective clients.

The current report Scope analyzes Meal Kit Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Switzerland, Luxembourg, Rest of Europe)
• Asia Pacific (China, Japan, South Korea, India, Australia, Singapore, Taiwan, South East Asia, Rest of APAC)
• Latin America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East (Saudi Arabia, Turkey, UAE, Egypt, Qatar, Rest of Middle East)
• Africa (Nigeria, South Africa, Rest of Africa)

The above graph is for illustrative purposes only.

North America Meal Kit Market Analysis

According to Cognitive Market Research, the global meal kit market size was estimated at USD 21425.6 Million, out of which North America held the major market share of more than 40% of the global revenue with a market size of USD 8570.24 million in 2024 and will grow at a compound annual growth rate (CAGR) of 14.4% from 2024 to 2031.

• According to Cognitive Market Research, the US had a major share in the meal kit market with a market size of USD 6761.92 million in 2024 and is projected to grow at a CAGR of 14.2% during the forecast period. The U.S. market's Stringent governmental regulations.
• The Canada meal kit market had a market share of USD 1028.43 million in 2024 and is projected to grow at a CAGR of 15.2% during the forecast period. Canada’s rising awareness among the population.
• The Mexico meal kit market is projected to witness growth at a CAGR of 14.9% during the forecast period, with a market size of USD 779.89 million in 2024.

Europe Meal Kit Market Analysis

According to Cognitive Market Research, the global meal kit market size was estimated at USD 21425.6 Million, out of which Europe held the market share of more than 30% of the global revenue with a market size of USD 6427.68 million in 2024 and will grow at a compound annual growth rate (CAGR) of 14.7% from 2024 to 2031.

• The United Kingdom meal kit market had a market share of USD 1079.85 million in 2024 and is projected to grow at a CAGR of 15.5% during the forecast period. In the UK, Meal Kit sales witness an upswing due to the nation's rising demand for innovative technology.
• The France meal kit market is projected to witness growth at a CAGR of 13.9% during the forecast period, with a market size of USD 591.35 million in 2024.
• According to Cognitive Market Research, the German meal kit market size was valued at USD 1272.68 million in 2024 and is projected to grow at a CAGR of 14.9% during the forecast period. In Germany, meal kit surged due to the presence of major market players.
• The Italy meal kit market is projected to witness growth at a CAGR of 14.1% during the forecast period, with a market size of USD 552.78 million in 2024.
• The Russia meal kit market is projected to witness growth at a CAGR of 13.7% during the forecast period, with a market size of USD 996.29 million in 2024.
• The Spain meal kit market is projected to witness growth at a CAGR of 13.8% during the forecast period with a market size of USD 527.07 million in 2024
• The Luxembourg meal kit market is projected to witness growth at a CAGR of 14.8% during the forecast period, with a market size of USD 199.26 million in 2024.
• The Portugal meal kit market is projected to witness growth at a CAGR of 14.5% during the forecast period, with a market size of USD 134.98 million in 2024.
• The Greece meal kit market is projected to witness growth at a CAGR of 15.0% during the forecast period, with a market size of USD 77.13 million in 2024.
• The Rest of Europe's meal kit market is projected to witness growth at a CAGR of 13.4% during the forecast period, with a market size of USD 996.29 million in 2024.

Asia Pacific Meal Kit Market Analysis

According to Cognitive Market Research, the global meal kit market size was estimated at USD 21425.6 Million, out of which Asia Pacific held the market share of around 23% of the global revenue with a market size of USD 4927.89 million in 2024 and will grow at a compound annual growth rate (CAGR) of 18.2% from 2024 to 2031.

• According to Cognitive Market Research, the China meal kit market size was valued at USD 2217.55 million in 2024 and is projected to grow at a CAGR of 17.7% during the forecast period. Meal Kit surged in China due to Increased focus of the manufacturers and major market players.
• The Japan meal kit market is projected to witness growth at a CAGR of 16.7% during the forecast period, with a market size of USD 680.05 million in 2024.
• The India meal kit market had a market share of USD 591.35 million in 2024 and is projected to grow at a CAGR of 20.0% during the forecast period. India's rising awareness among the populations.
• The South Korean meal kit market is projected to witness growth at a CAGR of 17.3% during the forecast period, with a market size of USD 492.79 million in 2024.
• The Australian meal kit market is projected to witness growth at a CAGR of 17.9% during the forecast period, with a market size of USD 256.25 million in 2024.
• The South East meal kit market is projected to witness growth at a CAGR of 19.2% during the forecast period, with a market size of USD 340.02 million in 2024.
• The Rest of Asia Pacific meal kit market is projected to witness growth at a CAGR of 18.0% during the forecast period, with a market size of USD 349.88 million in 2024.

South America Meal Kit Market Analysis

According to Cognitive Market Research, the global meal kit market size was estimated at USD 21425.6 Million, out of which the Latin America held the market share of around 5% of the global revenue with a market size of USD 1071.28 million in 2024 and will grow at a compound annual growth rate (CAGR) of 15.6% from 2024 to 2031.

• According to Cognitive Market Research, the Brazil meal kit market size was valued at USD 458.51 million in 2024 and is projected to grow at a CAGR of 16.2% during the forecast period. Meal Kit flourished in Brazil due to increasing demand for electronic component.
• Argentina's meal kit market had a market share of USD 179.98 million in 2024 and is projected to grow at a CAGR of 16.5% during the forecast period. Argentina's rising personal disposable income .
• Colombia meal kit market is projected to witness growth at a CAGR of 15.4% during the forecast period, with a market size of USD 95.34 million in 2024.
• Peru meal kit market is projected to witness growth at a CAGR of 15.8% during the forecast period, with a market size of USD 87.84 million in 2024.
• Chile meal kit market is projected to witness growth at a CAGR of 15.9% during the forecast period, with a market size of USD 77.13 million in 2024.
• The Rest of Latin America's meal kit market is projected to witness growth at a CAGR of 14.7% during the forecast period, with a market size of USD 172.48 million in 2024.

Middle East Meal Kit Market Analysis

According to Cognitive Market Research, the global meal kit market size was estimated at USD 21425.6 Million, out of which the Middle East and Africa held the major market share of around 2% of the global revenue with a market size of USD 428.51 million in 2024 and will grow at a compound annual growth rate (CAGR) of 15.9% from 2024 to 2031..

• The GCC Countries meal kit market is projected to witness growth at a CAGR of 16.7% during the forecast period, with a market size of USD 183.40 million in 2024. Meal Kit sales flourish due to the presence of major market players.
• The Egypt meal kit market is projected to witness growth at a CAGR of 16.2% during the forecast period, with a market size of USD 44.99 million in 2024.
• The South Africa meal kit market is projected to witness growth at a CAGR of 16.9% during the forecast period, with a market size of USD 67.70 million in 2024. Meal Kit sales flourished in South Africa due to increasing demand and regulatory support.
• The Turkey meal kit market is projected to witness growth at a CAGR of 15.4% during the forecast period, with a market size of USD 36.85 million in 2024.
• The Nigeria meal kit market is projected to witness growth at a CAGR of 15.0% during the forecast period, with a market size of USD 44.99 million in 2024.
• The Rest of the MEA meal kit market is projected to witness growth at a CAGR of 14.9% during the forecast period, with a market size of USD 50.56 million in 2024.

Meal Kit Market Analysis

How are Segments Performing in the Global Meal Kit Market?

Meal Kit Market Meal Type Segment Analysis

According to Cognitive Market Research, vegetarians are likely to dominate the meal kit market over the forecast period because of the attraction of a lot of healthy, nutritious, vegan foods that are high in vitamins and minerals, as well as other long-term health advantages. One of the main causes of the rise in vegetarianism worldwide is the growing popularity of diets that are organic and free of animal products. Due to these numbers, there is expected to be a rise in interest in vegan and vegetarian kits.

The non-vegetarian is the fastest-growing segment in the meal kit market due to the fact that meat contains calories, minerals, and antioxidants, which attract customers. Additionally, a variety of fresh, nutritious, and beneficial meats from various product delivery services are available, which is anticipated to increase the popularity of the meal kit market in this sector.

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Meal Kit Industry. Request a Free Sample PDF!

Meal Kit Market Offering Type Segment Analysis

According to Cognitive Market Research, the cook & eat segment holds the largest market share because of the growing appeal of gourmet-style meal preparation among adolescents. It also enables sophisticated dinners or novel recipes to be tried without having to pay more for dining out. These dishes need more time, but they save a significant amount of time compared to traditional cooking methods. Additionally, because every item is pre-portioned in the quantity needed for an individual or even more, it saves lots of effort compared to visiting supermarkets and grocery shops.

In the meal kit market, the rapidly growing sector is Heat and Eat because customers can order meals created with professionals through Heat & Eat meal kit delivery services. Customers can choose from the website's pre-existing dishes or choose their ingredients for the dish. The ease of use and availability of the goods in these kits have led to their increasing popularity worldwide.

The above Graph is for representation purposes only. This chart does not depict actual Market share.

Meal Kit Distribution Channel Segment Analysis

Meal Kit Market Distribution Channel Segment Analysis

According to Cognitive Market Research, the online segment holds the largest market share. Because it has become an essential source of income for several businesses. As innovation develops and online services become more accessible, individuals are growing more conscious of the many purchasing habits that are accepted in the community.

In the meal kit market, the rapidly growing sector is supermarkets and hypermarkets because of the enormous quantity of customers these businesses serve. Demand for these brands is being driven through offline venues because many customers choose to buy them in conjunction with other supermarket items. There are several meal kits available in supermarkets and hypermarkets that are tailored to different age groups, generations, and dietary needs.

• Convenience Stores
• Online
• Hypermarket/Supermarket
• Others

Author's Detail

Sneha Singh

Research Analyst at Cognitive Market Research

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I am a well-organized, conscientious, and professional Research Analyst with two three years of experience. In my current role, I conduct in-depth secondary research, data mining, competitive analysis, DRO's, PR, and Collateral writing. Whilst I enjoy working as part of a team, researching information, analyzing data, and producing results that help my organization to achieve its commercial and financial objectives.

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