Inflight Shopping Market Report 2025 (Global Edition)

Global Inflight Shopping Market Report 2025 Market Size Split by Aircraft Class (Economy class, Business class, First class), by Flight Type (Full Service Airlines, Low Cost Carriers), by Shopping Typ...

Inflight Shopping Market Report Description

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Competitive Landscape of the Inflight Shopping Market

Prominent industry participants are making significant R&D investments to broaden their product offerings, contributing to the further expansion of the in-flight retail market. In addition, market participants are engaging in various strategic endeavors to broaden their market reach. Notable events include introducing new products, contractual agreements, mergers and acquisitions, increased investment levels, and cooperation with other entities. The in-flight retail sector must provide reasonably priced products to grow and thrive in an increasingly cutthroat and dynamic marketplace.

Inflight Shopping industry news

In February 2023, Vietnam Airlines and Singapore Airlines (SIA) signed a Memorandum of Understanding (MoU) to formalize their business collaboration. Initially, the airlines would look into possible code-sharing arrangements to improve connectivity between Singapore and Vietnam.

(Source: https://www.singaporeair.com/en_UK/it/media-centre/press-release/article/?q=en_UK/2023/January-March/jr0123-230210)

In March 2023, In order to construct the Emirates Centre of Excellence for Aviation Robotics (ECEAR), the Dubai Future Foundation and the Emirates Group agreed on a historic cooperation. The deal was signed in the Group's innovation forum, ForsaTEK.

(Source: https://www.dubaifuture.ae/uncategorized/the-emirates-group-and-dubai-future-foundation-to-launch-centre-of-excellence-for-aviation-robotics/)

Top Companies Market Share in Inflight Shopping Industry: (In no particular order of Rank)

• Cathay Pacific Airways Limited
• AirAsia Group
• airfree
• AVA Merchandising
• Lufthansa
• Finnair
• Japan Airlines
• Singapore Airlines
• Edelweiss Air AG
• ANA
• United Airlines
• Inc.
• Others
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*List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

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Regional Analysis of Inflight Shopping

Which Region will dominate the Inflight Shopping Market in 2024?

According to Cognitive Market Research, North America dominated the market in 2024 and accounted for around 40% of the global revenue. In North America, the number of air travelers is continuously rising. Numerous variables, such as the expanding economy, the growing appeal of leisure travel, and the rising consumer disposable money, are to blame. In North America, low-cost carriers, or LCCs, are gaining popularity. While their rates are less expensive than commercial airlines, these carriers frequently impose additional fees for extras like in-flight shopping. As a result, the in-flight shopping industry has expanded as travelers search for methods to reduce their trip costs.

Which is Expanding at the Fastest CAGR?

The Asia Pacific region is witnessing an increase in sales. The technological outlook of the aircraft sector has improved due to digitization, population increase, the emergence of low-cost flights, and airport development. As a result, higher growth rates are expected for the time being. Furthermore, in the Asia-Pacific area, the Indian in-flight shopping industry was developing fastest, while China's in-flight shopping market held the most market share.

The current report Scope analyzes Inflight Shopping Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Switzerland, Luxembourg, Rest of Europe)
• Asia Pacific (China, Japan, South Korea, India, Australia, Singapore, Taiwan, South East Asia, Rest of APAC)
• Latin America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East (Saudi Arabia, Turkey, UAE, Egypt, Qatar, Rest of Middle East)
• Africa (Nigeria, South Africa, Rest of Africa)

The above graph is for illustrative purposes only.

North America Inflight Shopping Market Analysis

According to Cognitive Market Research, the global Inflight shopping market size was estimated at USD 691.2 Million, out of which North America held the major market of more than 40% of the global revenue with a market size of USD 276.48 million in 2024 and will grow at a compound annual growth rate (CAGR) of 3.4% from 2024 to 2031. This can be attributed to various causes, such as the rise in low-cost carriers, the amount of people traveling by air, and the expansion of in-flight retail and entertainment opportunities. The growing need for comfort and convenience is another factor propelling North America's expansion of the in-flight shopping market. In-flight shopping is one way travelers may enhance their trip experience, which more and more travelers seek. The North American Inflight buying Market is expanding due to the growing number of in-flight buying choices. Passengers can purchase various airline products throughout their journey, from luxury items and technology to snacks and drinks.

• According to Cognitive Market Research, the US had a major share in the Inflight shopping market with a market size of USD 218.14 million in 2024 and is projected to grow at a CAGR of 3.2% during the forecast period. The inflight shopping market in the United States is growing, and several potential opportunities exist. Airlines offering a convenient and personalized inflight shopping experience will likely succeed in this market.
• The Canada Inflight shopping market had a market share of USD 33.18 million in 2024 and is projected to grow at a CAGR of 4.2% during the forecast period. The inflight shopping market in Canada is a growing trend that offers passengers a convenient way to purchase items while they travel.
• The Mexico Inflight shopping market is projected to grow at a CAGR of 3.9% during the forecast period, with a market size of USD 25.16 million in 2024.

Europe Inflight Shopping Market Analysis

According to Cognitive Market Research, with a market value of USD 691.2 million in 2024, it is projected to expand at a compound annual growth rate (CAGR) of 3.7% from 2024 to 2031. Europe accounted for a share of over 30% of the global market size of USD 207.36 million. Numerous reasons contribute to this, including the rise of low-cost carriers, the number of flights and passengers, and the growing desire for comfort and convenience. The business is also being driven by the growing accessibility of digital payment methods, such as mobile wallets, which facilitate on-board purchases by passengers. The market is expanding due to the growing number of airlines that provide in-flight shopping and entertainment opportunities. The market is also driven by the rising demand for convenience goods like snacks and beverages and the growing desire for luxury goods like designer apparel, jewelry, and accessories.

• The United Kingdom Inflight shopping market had a market share of USD 34.84 million in 2024 and is projected to grow at a CAGR of 4.5% during the forecast period. The amount of people flying into and out of the UK is only anticipated to increase because it is a significant travel center. This will increase the number of prospective customers that in-flight retailers can reach.
• The France Inflight shopping market is projected to grow at a CAGR of 2.9% during the forecast period, with a market size of USD 19.08 million in 2024.
• According to Cognitive Market Research, the German inflight shopping market size was valued at USD 41.06 million in 2024 and is projected to grow at a CAGR of 3.9% during the forecast period. The German inflight shopping market is on the rise. With the increasing popularity of travel and the growing adoption of new technologies, the market is expected to continue to grow in the coming years.
• The Italy Inflight shopping market is projected to grow at a CAGR of 3.1% during the forecast period, with a market size of USD 17.83 million in 2024.
• The Russia Inflight shopping market is projected to grow at a CAGR of 2.7% during the forecast period, with a market size of USD 32.14 million in 2024.
• The Spain Inflight shopping market is projected to grow at a CAGR of 2.8% during the forecast period, with a market size of USD 17.00 million in 2024.
• The Luxembourg Inflight shopping market is projected to grow at a CAGR of 3.8% during the forecast period, with a market size of USD 6.43 million in 2024.
• The Portugal Inflight shopping market is projected to grow at a CAGR of 3.5% during the forecast period, with a market size of USD 4.35 million in 2024.
• The Greece Inflight shopping market is projected to grow at a CAGR of 4.0% during the forecast period, with a market size of USD 2.49 million in 2024.
• The rest of Europe's Inflight shopping market is projected to grow at a CAGR of 2.4% during the forecast period, with a market size of USD 32.14 million in 2024.

Asia Pacific Inflight Shopping Market Analysis

According to Cognitive Market Research, the global Inflight shopping market size was estimated at USD 691.2 Million, out of which Asia Pacific held the market of around 23% of the global revenue with a market size of USD 158.98 million in 2024 and will grow at a compound annual growth rate (CAGR) of 7.2% from 2024 to 2031. The air traveler population and the need for upscale and convenient goods are booming. The growing number of airports in the area and the growing number of airlines providing in-flight shopping services are further driving factors in the market. The growing number of airports in the area also propels the business since it offers additional options for in-flight shopping. The market is also driven by the growing number of airlines providing in-flight shopping services. In addition, the growing market is being aided by the rising demand for luxury and convenience goods. The growing number of airports in the area is another factor driving the market.

• According to Cognitive Market Research, the China Inflight shopping market size was valued at USD 71.54 million in 2024 and is projected to grow at a CAGR of 6.7% during the forecast period. The inflight shopping market in China is booming, driven by several factors, including the growing number of middle-class consumers, the increasing popularity of travel, and the rising adoption of in-flight Wi-Fi.
• The Japan Inflight shopping market is projected to grow at a CAGR of 5.7% during the forecast period, with a market size of USD 21.94 million in 2024.
• The India Inflight shopping market had a market share of USD 19.08 million in 2024 and is projected to grow at a CAGR of 9.0% during the forecast period. People's disposable incomes are rising in India due to the country's expanding economy. Due to their greater purchasing power, people spend more on leisure activities and travel, including flight shopping.
• The South Korean inflight shopping market is projected to grow at a CAGR of 6.3% during the forecast period, with a market size of USD 15.90 million in 2024.
• The Australian inflight shopping market is projected to grow at a CAGR of 6.9% during the forecast period, with a market size of USD 8.27 million in 2024.
• The South East Asia Inflight shopping market is projected to grow at a CAGR of 8.2% during the forecast period, with a market size of USD 10.97 million in 2024.
• The Rest of Asia Pacific Inflight shopping market is projected to grow at a CAGR of 7.0% during the forecast period, with a market size of USD 11.29 million in 2024.

South America Inflight Shopping Market Analysis

According to Cognitive Market Research, the global Inflight shopping market size was estimated at USD 691.2 Million, out of which the Latin America market has more than 5% of the global revenue with a market size of USD 34.56 million in 2024 and will grow at a compound annual growth rate (CAGR) of 4.6% from 2024 to 2031. Numerous causes contribute to this, such as the rise in international flights in the area, the expansion of the middle class, and the rising demand for upscale goods. The airlines in the area are capitalizing on this expansion by providing travelers with an extensive array of goods and services. This covers products like jewelry, electronics, and cosmetics. To draw in more passengers, airlines are also running deals and discounts. Additionally, more internet merchants in the Latin American region are selling goods to travelers. This is because more and more individuals have internet access, and shopping online is more convenient. Latin America's in-flight shopping market is now expanding quickly.

• According to Cognitive Market Research, the Brazil Inflight shopping market size was valued at USD 14.79 million in 2024 and is projected to grow at a CAGR of 5.2% during the forecast period. Brazilian travelers are known for their love of shopping, and this trend is expected to continue in the inflight environment.
• The Argentina Inflight shopping market had a share of USD 5.81 million in 2024 and is projected to grow at a CAGR of 5.5% during the forecast period. The inflight shopping market in Argentina is expected to grow in the coming years. This is due to the increasing adoption of new technologies, such as near-field communication (NFC), making it easier for passengers to purchase on board.
• The Colombia Inflight shopping market is projected to grow at a CAGR of 4.4% during the forecast period, with a market size of USD 3.08 million in 2024.
• The Peru Inflight shopping market is projected to grow at a CAGR of 4.8% during the forecast period, with a market size of USD 2.83 million in 2024.
• The Chile Inflight shopping market is projected to grow at a CAGR of 4.9% during the forecast period, with a market size of USD 2.49 million in 2024.
• The rest of Latin America's Inflight shopping market is projected to witness growth at a CAGR of 3.7% during the forecast period, with a market size of USD 5.56 million in 2024.

 

Middle East Inflight Shopping Market Analysis

According to Cognitive Market Research, the global Inflight shopping market size was estimated at USD 691.2 Million out of which Middle East and Africa held the major market of around 2% of the global revenue with a market size of USD 13.82 million in 2024 and will grow at a compound annual growth rate (CAGR) of 4.9% from 2024 to 2031. Numerous causes, such as the rise in international flights, wealthy tourists, and the region's advantageous position, are to blame. International travel centers in the Middle East, where numerous airlines provide direct flights to and from the area. There is a greater need for in-flight shopping services due to the rise in passenger numbers. There are also a lot of wealthy tourists from this area, and they tend to make purchases on flights. As a result, there are now more in-flight retail locations and a wider range of things to choose from. 

• According to Cognitive Market Research, the GCC Countries' Inflight shopping market size was valued at USD 5.92 million in 2024 and is projected to grow at a CAGR of 5.7% during the forecast period. GCC countries have a large population of high-net-worth individuals willing to spend money on luxury goods such as jewelry, watches, and designer fragrances.
• The Egypt Inflight shopping market is projected to grow at a CAGR of 5.2% during the forecast period, with a market size of USD 1.45 million in 2024.
• The South Africa Inflight shopping market is projected to grow at a CAGR of 5.9% during the forecast period, with a market size of USD 2.18 million in 2024. the inflight shopping market in South Africa has the potential for significant growth in the coming years. With a growing middle class and increasing air travel, there is a demand for convenient and hassle-free shopping options for passengers.
• The Turkey Inflight shopping market is projected to grow at a CAGR of 4.4% during the forecast period, with a market size of USD 1.19 million in 2024.
• The Nigeria Inflight shopping market is projected to grow at a CAGR of 4.0% during the forecast period, with a market size of USD 1.45 million in 2024.
• The Rest of the MEA Inflight shopping market is projected to grow at a CAGR of 3.9% during the forecast period, with a market size of USD 1.63 million in 2024.

Inflight Shopping Market Analysis

Inflight Shopping Aircraft Class Segment Analysis

According to Cognitive Market Research, business class held the major market share over the forecast period. Travelers in business class typically have greater purchasing power than those in the economy. Airlines are aware of this and adjust their services to suit these preferences. Professionals and others who appreciate finer goods are frequently on business trips. Airlines collaborate with premium firms to offer trendy items, jewelry, and fragrances.

First class is the fastest-growing category over the forecast period. Airlines increasingly respond to passengers' desires for first-class, opulent travel experiences. Shopping on an aircraft adds to that experience by providing upscale goods and attentive service. First-class travelers occasionally have an early look at the available shopping options before passengers in other cabins. This enables people to buy things before they sell out or acquire limited-edition merchandise.

• Economy class
• Business class
• First class

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Inflight Shopping Industry. Request a Free Sample PDF!

Inflight Shopping Flight Type Segment Analysis

According to Cognitive Market Research, full service holds a prominent market share. Any service that offers customers a range of onboard facilities at a premium cost is referred to as full-service inflight shopping. These offerings frequently consist of goods customers can buy while on a flight and closely mimic items seen in a physical store. Additionally, it might give travelers access to food and beverage service, in-flight entertainment, and other add-on services. The airline must collaborate with suppliers and travel agencies to give customers various options for in-flight shopping.

Low cost is the fastest-growing category over the forecast period. Low-cost in-flight shopping is a sort of shopping that gives customers an affordable choice when it comes to making purchases while in flight. Add-on services like entertainment, food, beverage, or other accessories are not included in this in-flight purchase. Usually, it has standard products like drinks, books, periodicals, and snacks.

• Full Service
• Low Cost

The above Graph is for representation purposes only. This chart does not depict actual Market share.

Inflight Shopping Shopping Type Segment Analysis

According to Cognitive Market Research, travel accessories hold a prominent market share. The expansion of this market is being driven by travelers' growing acceptance of purchasing necessities for their trips. Businesses in the travel necessities area, including Inmarsat plc (UK), Lufthansa (Germany), and AirAsia Group (Malaysia), are introducing several new items. These airlines also give customers access to real-time order information on their phones.

Beauty and care is the fastest-growing category over the forecast period. The market for in-flight shopping is expanding, with the beauty and care sector playing a major role in this growth. On lengthy trips, more and more travelers are searching for ways to reenergize and feel their best. In response to this demand, airlines are expanding the range of beauty and care items available on flights.

• Travel Essentials
• Accessories
• Beauty and Care
• Others

Inflight Shopping Payment Method Segment Analysis

According to Cognitive Market Research, credit cards hold a prominent market share. A credit card is one of the most popular ways to pay for international in-flight purchases. Customers may easily purchase online or while traveling using a credit card because it provides hassle-free payment choices. A few benefits include extended warranties, numerous currencies, fraud protection, and other features like rewards programs. A safe and convenient way to make payments is with a credit card.

Cash is the second largest category over the forecast period. Another popular way to shop while on a flight is with cash, which is favored by many travelers on international flights. The benefit of paying with cash is that there are no extra costs, and travelers can pay in any currency, making it a convenient option. Cash is another safe payment method because it removes the possibility of credit card fraud and other security risks.

• Credit & Debit Card
• Cash Payments
• Prepaid Travel Cards
• Others

Author's Detail

Swasti Dharmadhikari

Research associate at Cognitive Market Research

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Swasti Dharmadhikari, an agile and achievement-focused market researcher with an innate ardor for deciphering the intricacies of the Service & Software sector. Backed by a profound insight into technology trends and consumer dynamics, she has committed herself to meticulously navigating the ever-evolving terrain of digital Services and software solutions.

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