Fertility Test Market Report 2025 (Global Edition)

Global Fertility Test Market Report 2025 Market Size Split by Type (Pregnancy Test Kits, Fertility/Ovulation Test Kits), by Application (Female fertility testing, Male fertility testing), by Products ...

Fertility Test Market Report Description

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Impact of Tariff Trumph on Pharmaceuticals Industry

The reintroduction of tariffs under President Trump’s “Liberation Day Tariffs” in April 2025 has created significant disruption in global pharmaceutical trade. These tariffs, ranging from 10% to 46%, specifically target pharmaceutical products, APIs (active pharmaceutical ingredients), medical packaging, and machinery from key manufacturers in China and India. This has led to increased production costs, supply chain delays, and regulatory challenges for U.S.-based pharmaceutical companies.

The tariffs have particularly impacted generic drug manufacturers, who rely heavily on APIs from China and India. Biopharmaceuticals and vaccines are also feeling the pressure, with tariffs on critical materials like bioproduction media and cold-chain packaging raising costs by up to 25%. Similarly, contract manufacturing organizations (CMOs) are grappling with the need to identify new suppliers and adjust production plans to mitigate rising costs.

Foreign governments, including the European Union, have retaliated with tariffs on U.S. pharmaceutical exports, further complicating global trade. Clinical trials are also impacted, as tariffs on drugs and diagnostic kits delay trial timelines.

Market research is increasingly crucial for navigating these challenges. By providing real-time data on API pricing, supplier reliability, and tariff impact, pharmaceutical firms can make informed decisions on sourcing, compliance, and investment strategies. This data-driven approach helps mitigate risks, optimize supply chains, and identify alternative manufacturing hubs to offset tariff-related disruptions.

Overall, market research is essential for pharmaceutical companies to adapt to the new tariff landscape, enabling them to maintain competitive advantage and navigate global trade dynamics effectively.

Fertility Testing Market News

•    In January 2022, Kind Body introduced its consumer products businessKind at Home
Leading reproductive and family-building care provider Kind Body at Home. Easy-to-use at-home fertility hormone tests for both men and women will be the first offering from Kind at Home.

•     In May 2019, Fertility Focus (UK) launched an updated version of OvuSense App
OvuSense App v.2—with features such as increased flexibility in data viewing (three different ways), more choices for logging events than most of the apps, and increased accuracy in terms of monitoring cycles.

•    In 2023, Fertility technology at home personalisation and accessibility 
Technology perspective, the latest advancements in fertility health focus on bringing clinical data and workflows to the digital era. Electronic witnessing systems that use barcodes to ensure the proper tracking of sperm, eggs and embryos, robotic cryopreservation systems and artificial intelligence-led (AI) tools are helping to progress reproductive health.

Top Companies Market Share in Fertility Test Industry: (In no particular order of Rank)

• AdvaCare Pharma
• Babystart
• bioZhena Corporation
• Church & Dwight Co.
• Inc.
• ExSeed Health
• Fairhaven Health
• Fertility Focus Limited
• Geratherm Medical
• Medical Electronic Systems
• Mira Care
• PREGMATE
• Swiss Precision Diagnostics
• Tempdrop
• Tracxn Technologies
• UEBE Medical GmbH
• Valley Electronics AG
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*List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

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North America is predicted to hold the biggest share of the market for pregnancy tests

The global fertility test market is segmented on the basis of North America, Europe,Asia-Pacific,Middle East and Africa, LAMEA . North America is predicted to hold the biggest share of the market for pregnancy tests, followed by other industries. Because of the high prevalence of infertility, increasing public awareness of fertility testing, and availability of technologically advanced goods, the North American region represented a bigger portion of the world's market. Overall, it was anticipated that both developing and developed regions of North America will experience a sharp increase in the need for fertility testing in the years to come.

The current report Scope analyzes Fertility Test Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Switzerland, Luxembourg, Rest of Europe)
• Asia Pacific (China, Japan, South Korea, India, Australia, Singapore, Taiwan, South East Asia, Rest of APAC)
• Latin America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East (Saudi Arabia, Turkey, UAE, Egypt, Qatar, Rest of Middle East)
• Africa (Nigeria, South Africa, Rest of Africa)

The above graph is for illustrative purposes only.

Fertility Test Market Analysis

Type Segment Analysis of Fertility Test Market

This report categorizes competitors in the pharmaceutical and healthcare market based on their product offerings and business models. It includes key details such as definitions, benefits, applications, technological advancements, and regional advantages for each type of pharmaceutical product, including small molecule drugs, biologics, and biosimilars.

Market growth figures, such as market share percentages, revenue, and growth rates (e.g., CAGR), are provided for each segment over the specified period (2019-2023). The report covers various segments

Type of Fertility Test analyzed in this report are as follows:

• Pregnancy Test Kits
• Fertility/Ovulation Test Kits

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Fertility Test Industry. Request a Free Sample PDF!

Fertility Test by, Application

The global fertility test market is segmented on the basis of the male and female fertility testing. Due to the wide range of female fertility testing products accessible, technologically enhanced testing kits that accurately forecast the ovulation date, and decreasing female fertility rates, the female fertility testing segment in this industry is responsible for the bigger market share.

• Female fertility testing
• Male fertility testing

The above Graph is for representation purposes only. This chart does not depict actual Market share.

Fertility Test Products Segment Analysis

• Ovulation prediction test
• Fertility monitors
• Urine-based ovulation test kits
• Other fertility monitors
• Male fertility test kits

Fertility Test Mode of Purchase Segment Analysis

Fertility Test by, Mode of Purchase

The global fertility test market is segmented on the basis of the OTC-based and prescription-based segment. Throughout the projected year, the OTC-based segment is anticipated to rule the fertility test market. The wide availability of over-the-counter-based kits for at-home fertility testing is blamed for the strong increase and sizable proportion.

• OTC-based
• Prescription-Based

Fertility Test End-User Segment Analysis

Fertility Test by, End-Users

The end-user the fertility testing market is divided into home care settings and fertility clinics based on the end user. The end -user predicts that the category of home care settings will expand the fastest over the next few years. This segment has a significant market share and is expanding quickly, which can be attributed to patients' preferences for test results and willingness to self- monitor their  medical condition. Fertility and ovulation monitors are also readily available on e-commerce websites,and they are simple to use. This will fuel the market for fertility testing . 

• Home care settings
• Fertility clinics

Author's Detail

Manjiri Kanhere

Senior Research Associate at Cognitive Market Research

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Manjiri Kanhere is an experienced market researcher focused on the Pharma & Healthcare industry. With over 3+ years of experience, She has worked with major pharmaceutical companies and healthcare providers, helping them to understand market trends, identify new business opportunities, and develop effective sales & marketing strategies. Her expertise lies in the ability to analyze complex data sets and deliver insights that drive business decisions. At Cognitive Market Research, she handles the market research related to Pharma and healthcare industry.

Author's Conclusion