Global Customer Loyalty Management Software
Market Report
2025
The customer loyalty management software market was valued at USD 9.13 Billion in 2022 and will reach USD 28.91 Billion, with a CAGR of 15.0% from 2023 to 2030
The base year for the calculation is 2024. The historical will be 2021 to 2024. The year 2025 will be estimated one while the forecasted data will be from year 2025 to 2033. When we deliver the report that time we updated report data till the purchase date.
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The customer loyalty management software market was valued at USD 9.13 Billion in 2022 and will reach USD 28.91 Billion, with a CAGR of 15.0% from 2023 to 2030
2021 | 2025 | 2033 | CAGR | |
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Global Customer Loyalty Management Software Market Sales Revenue | 121212 | 121212 | 121212 | 15% |
Base Year | 2024 |
Historical Data Time Period | 2021-2024 |
Forecast Period | 2025-2033 |
Market Split by Component |
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Market Split by Application |
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Market Split by Deployment |
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Market Split by Enterprise Type |
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List of Competitors |
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Regional Analysis |
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Country Analysis |
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Customer Loyalty Management Software Market is Segmented as below. Particular segment of your interest can be provided without any additional cost. Download the Sample Pages!
The market for customer loyalty management includes efficient and well-thought-out strategies for choosing, managing, relating to, and controlling customers’ purchasing behavior. By giving prizes or rewards for repeat purchases, this technique retains consumers. Due to its importance in vendor strategy, customer loyalty management has an influence on brand value and the capacity of loyalty management programs to both retain existing consumers and draw in new ones.
In order to generate considerable growth from their incentive programs, key players have included personalization capabilities. This feature helps to catch the attention of customers and enhance their entire experience. Customers expect businesses to earn from them by offering them personalized guidance, discounts, and promotions. Such programs boost customer satisfaction, which encourages their implementation across industries.
For instance, Schuh, a contemporary footwear retailer with headquarters in the UK, teamed up with Salesforce.com in April 2021 to create its rewards scheme. The Salesforce Customer 360 Platform-based program's goal is to draw customers.
The shortage of qualified personnel to administer and implement loyalty programs is one of the major constraints on the market for customer loyalty management software. Implementing customer loyalty management systems necessitates knowledge of digital technology, data analysis, and consumer behavior. Finding qualified personnel to run these initiatives may be difficult for businesses, which can impede their acceptance and reduce their efficacy. Concerns about data security and privacy may potentially impede the expansion of the customer loyalty management software market.
The COVID-19 pandemic had a positive impact on the market in terms of the uptake of software. Lockdowns around the nation disrupted almost all industries, including retail, hospitality, transportation, and finance. End-user purchase habits saw a significant adjustment during the epidemic. The pandemic thus had a favorable effect on commercial expansion. Organizations may maintain customer loyalty and trust throughout the epidemic by making consumers feel they are valued, which has given the global customer loyalty management software market a significant boost.
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Ascendant Loyalty Marketing and Comarch partenered to create comprehensive services:
Ascendant Loyalty Marketing, a Chicago-based provider of end-to-end loyalty solutions for U.S. and global clients, partnered up with Comarch to create a comprehensive and technology-driven service for all companies striving toward stronger customer engagement.
Tranxactor supports global loyalty transactions with Oracle Cloud Infrastructure:
Tranxactor Group, a leading provider of loyalty, customer relationship management (CRM), and payment solutions for the retail and hospitality industries, has selected Oracle Cloud Infrastructure (OCI) with Enterprise Database Service enabling the company to provide brands with rich and immersive customer engagement and loyalty programs.
Kobie, a recognized global leader in driving enterprise value through loyalty, has acquired an exclusive license for the loyalty and co-branded credit card space to Rosemark’s Quantitative PersonaTM (QP) Method. The QP Method identifies the most valuable customers in a given market based on how their motivations and preferences drive their economic value.
Top Companies Market Share in Customer Loyalty Management Software Industry: (In no particular order of Rank)
If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.
In 2022, North America had the maximum revenue share of the market:
North America is home to developed nations like the United States and Canada. Retail companies that reward loyal customers are more popular in the area. The majority of consumers like monetary advantages like cashback, rebates, and product discounts. These are all positive signs for the market's expansion. The adoption of customer loyalty management software is also being fueled by solutions built on the newest technology for customer data analysis, real-time reporting, and strong investments in AI-based loyalty programs. For various clients, many businesses opt to offer customized loyalty programs, which is likely to stimulate the growth of the market in the region.
The current report Scope analyzes Customer Loyalty Management Software Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com
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Global Customer Loyalty Management Software Market Report 2025 Edition talks about crucial market insights with the help of segments and sub-segments analysis. In this section, we reveal an in-depth analysis of the key factors influencing Customer Loyalty Management Software Industry growth. Customer Loyalty Management Software market has been segmented with the help of its Component, Application Deployment, and others. Customer Loyalty Management Software market analysis helps to understand key industry segments, and their global, regional, and country-level insights. Furthermore, this analysis also provides information pertaining to segments that are going to be most lucrative in the near future and their expected growth rate and future market opportunities. The report also provides detailed insights into factors responsible for the positive or negative growth of each industry segment.
The software segment is expected to grow with highest CAGR:
Over the projected period, the software segment is anticipated to have the greatest CAGR. The firm has adopted customer loyalty management software as a result of factors including the rise of e-commerce, the spread of mobile technology, and the interest among young people in loyalty programs with prizes. These elements are also expected to support the segment's expansion over the forecast period.
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Rising competition to encourage retail industry adoption of reward programs:
In 2022, the maximum share of the market was accounted for by the retail segment. The retail segment heavily relies on loyalty programs to interact with customers and motivate them to make repeat purchases. Organizations typically employ customer loyalty programs including coalition loyalty programs, point programs, cash back programs, loyalty punch card systems, and loyalty programs with tiers. By offering them discounts, gift vouchers, and redemption codes, the various programs appeal to various client categories.
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The cloud sector will dominate the market and expand significantly throughout the anticipated time frame:
A variety of user-friendly devices, including social media, mobile phones, tablets, and others, are available through the cloud deployment method. The cost-effective cloud-based software also tracks real-time updates on client questions and response times. For instance, Comarch SA unveiled its Loyalty Cloud 1.2 in March 2021 to lower the cost of management, operations, and creating immersive programs for users. On-premises will show constant growth, which may be attributed to the strong security architecture.
Growing emphasis on customer retention will motivate large enterprises to invest in loyalty programs:
In 2022, the large enterprise market accounted for the maximum share of the total revenue of the market. The customer loyalty management systems are being adopted more often by a number of businesses and their verticals, including BFSI, IT & telecommunications, retail & consumer goods, and media & entertainment. To strengthen their position in a highly competitive climate, large businesses are spending particularly heavily on customer loyalty management software.
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Catering to tailored needs of clients in Consulting, Business Intelligence, Market Research, Forecasting, Matrix-Modelling, Data Analytics, Competitive Intelligence, Primary research and Consumer Insights. Experience in analyzing current trends, market demand, market assessment, growth indicators, competitors' strategy, etc. to help top management & investors to make strategic and tactical decisions in the form of market reports and presentations. Successfully delivered more than 500+ client & consulting assignments across verticals. Ability to work independently as well as with a team with confidence and ease.
I am committed to continuous learning and staying at the forefront of emerging trends in research and analytics. Regularly engaging in professional development opportunities, including workshops and conferences, keeps my skill set sharp and up-to-date. I spearheaded research initiatives focused on market trends and competitive landscapes. I have a proven track record of conducting thorough analyses, distilling key insights, and presenting findings in a way that resonates with diverse stakeholders. Through collaboration with cross-functional teams, I played a pivotal role in shaping business strategies rooted in robust research.
Our study will explain complete manufacturing process along with major raw materials required to manufacture end-product. This report helps to make effective decisions determining product positioning and will assist you to understand opportunities and threats around the globe.
The Global Customer Loyalty Management Software Market is witnessing significant growth in the near future.
In 2023, the Software segment accounted for noticeable share of global Customer Loyalty Management Software Market and is projected to experience significant growth in the near future.
The BFSI segment is expected to expand at the significant CAGR retaining position throughout the forecast period.
Some of the key companies Zoho, Apptivo and others are focusing on its strategy building model to strengthen its product portfolio and expand its business in the global market.
Please note, we have not disclose, all the sources consulted/referred during a market study due to confidentiality and paid service concern. However, rest assured that upon purchasing the service or paid report version, we will release the comprehensive list of sources along with the complete report and we also provide the data support where you can intract with the team of analysts who worked on the report.
Disclaimer:
Component | Software, Services |
Application | BFSI, IT and Telecommunications, Transportation, Retail, Hospitality, Manufacturing, Media & Entertainment, Others |
Deployment | On-Premise, Cloud |
Enterprise Type | Large Enterprises, Small & Medium Enterprises |
List of Competitors | Zoho, Marketing 360, Apptivo, Loyverse, RepeatRewards, Yotpo, FiveStars, TapMango, Loyverse, Tango Card, ZOOZ Solutions, CityGro, CitiXsys |
This chapter will help you gain GLOBAL Market Analysis of Customer Loyalty Management Software. Further deep in this chapter, you will be able to review Global Customer Loyalty Management Software Market Split by various segments and Geographical Split.
Chapter 1 Global Market Analysis
Global Market has been segmented on the basis 5 major regions such as North America, Europe, Asia-Pacific, Middle East & Africa, and Latin America.
You can purchase only the Executive Summary of Global Market (2019 vs 2024 vs 2031)
Global Market Dynamics, Trends, Drivers, Restraints, Opportunities, Only Pointers will be deliverable
This chapter will help you gain North America Market Analysis of Customer Loyalty Management Software. Further deep in this chapter, you will be able to review North America Customer Loyalty Management Software Market Split by various segments and Country Split.
Chapter 2 North America Market Analysis
This chapter will help you gain Europe Market Analysis of Customer Loyalty Management Software. Further deep in this chapter, you will be able to review Europe Customer Loyalty Management Software Market Split by various segments and Country Split.
Chapter 3 Europe Market Analysis
This chapter will help you gain Asia Pacific Market Analysis of Customer Loyalty Management Software. Further deep in this chapter, you will be able to review Asia Pacific Customer Loyalty Management Software Market Split by various segments and Country Split.
Chapter 4 Asia Pacific Market Analysis
This chapter will help you gain South America Market Analysis of Customer Loyalty Management Software. Further deep in this chapter, you will be able to review South America Customer Loyalty Management Software Market Split by various segments and Country Split.
Chapter 5 South America Market Analysis
This chapter will help you gain Middle East Market Analysis of Customer Loyalty Management Software. Further deep in this chapter, you will be able to review Middle East Customer Loyalty Management Software Market Split by various segments and Country Split.
Chapter 6 Middle East Market Analysis
This chapter will help you gain Middle East Market Analysis of Customer Loyalty Management Software. Further deep in this chapter, you will be able to review Middle East Customer Loyalty Management Software Market Split by various segments and Country Split.
Chapter 7 Africa Market Analysis
This chapter provides an in-depth analysis of the market share among key competitors of Customer Loyalty Management Software. The analysis highlights each competitor's position in the market, growth trends, and financial performance, offering insights into competitive dynamics, and emerging players.
Chapter 8 Competitor Analysis (Subject to Data Availability (Private Players))
(Subject to Data Availability (Private Players))
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
Data Subject to Availability as we consider Top competitors and their market share will be delivered.
This chapter would comprehensively cover market drivers, trends, restraints, opportunities, and various in-depth analyses like industrial chain, PESTEL, Porter’s Five Forces, and ESG, among others. It would also include product life cycle, technological advancements, and patent insights.
Chapter 9 Qualitative Analysis (Subject to Data Availability)
Segmentation Component Analysis 2019 -2031, will provide market size split by Component. This Information is provided at Global Level, Regional Level and Top Countries Level The report with the segmentation perspective mentioned under this chapters will be delivered to you On Demand. So please let us know if you would like to receive this additional data as well. No additional cost will be applicable for the same.
Chapter 10 Market Split by Component Analysis 2021 - 2033
The report with the segmentation perspective mentioned under this chapters will be delivered to you On Demand. So please let us know if you would like to receive this additional data as well. No additional cost will be applicable for the same.
Chapter 11 Market Split by Application Analysis 2021 - 2033
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Chapter 12 Market Split by Deployment Analysis 2021 - 2033
The report with the segmentation perspective mentioned under this chapters will be delivered to you On Demand. So please let us know if you would like to receive this additional data as well. No additional cost will be applicable for the same.
Chapter 13 Market Split by Enterprise Type Analysis 2021 - 2033
This chapter helps you understand the Key Takeaways and Analyst Point of View of the global Customer Loyalty Management Software market
Chapter 14 Research Findings
Here the analyst will summarize the content of entire report and will share his view point on the current industry scenario and how the market is expected to perform in the near future. The points shared by the analyst are based on his/her detailed in-depth understanding of the market during the course of this report study. You will be provided exclusive rights to interact with the concerned analyst for unlimited time pre purchase as well as post purchase of the report.
Chapter 15 Research Methodology and Sources
Why Software have a significant impact on Customer Loyalty Management Software market? |
What are the key factors affecting the Software and Services of Customer Loyalty Management Software Market? |
What is the CAGR/Growth Rate of BFSI during the forecast period? |
By type, which segment accounted for largest share of the global Customer Loyalty Management Software Market? |
Which region is expected to dominate the global Customer Loyalty Management Software Market within the forecast period? |
Segmentation Level Customization |
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Global level Data Customization |
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Region level Data Customization |
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Country level Data Customization |
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Company Level |
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Additional Data Analysis |
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Additional Qualitative Data |
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Additional Quantitative Data |
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Service Level Customization |
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Report Format Alteration |
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