Rakuten Advertising Basic Information, Manufacturing Base, Sales Area, and Its Competitors
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Sr. No. |
Item |
Description |
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1 |
Company Name |
Rakuten Advertising |
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2 |
Website |
www.rakutenadvertising.com |
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3 |
Established Date |
1996 |
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4 |
Headquartered |
California, the US |
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5 |
Market Position/ History |
Rakuten Advertising also known as Rakuten Marketing LLC was established in 1996, based in California, the US. Rakuten Advertising is a division of Rakuten Inc. one of the world’s leading Internet service companies. The company is headquartered in?San Mateo, California, with offices in?Australia,?Singapore, Brazil,?Japan, France, Germany, the?United Kingdom and throughout?the United States. The company has established its offices at 17 locations across 30 countries. |
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6 |
Sales Area |
Worldwide |
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7 |
Competitors |
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8 |
CEO |
Nick Stamos |
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9 |
Ownership Type |
Public |
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10 |
Contact Information |
215 Park Avenue South, 2nd Floor, New York, NY 10003. Tel: +1 646.943.8200 |
Business Segment/ Overview:
Rakuten Advertising specializes in offering affiliate services across several locations. The company offered its affiliate marketing services to around 1.2 billion consumers. The company offered its affiliate services for its clients such as chemist warehouse, ASOS, Yoox, First Choice, Forever New, ABA, bonds, sports craft, and others. The company finds its affiliate marketing services for financial services, retail, and travel industries. Rakuten Advertising provides innovative, performance-focused, and brand-centric ad solutions, helping leading global brands engage with highly targeted, active audiences. From the initial impression to the final sale, their approach ensures a seamless connection between brands and consumers.
Rakuten Advertising or Rakuten Marketing LLC is a part of Rakuten Group, Inc., which offers a wide range of services, including e-commerce, fintech, digital content, and communications. The company has grown into one of the largest internet companies in Japan, with global operations in online retail, advertising, and financial services.
Affiliate Marketing Types Specification
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Product |
Description |
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Affiliate Marketing |
Rakuten Advertising utilizes affiliate marketing technology and deep human expertise, to get data-driven insights. Affiliate marketing utilizes network data to eliminate performance gaps and build new relationships with high-performing partners. Affiliate marketing predicts the performance with AI. It reacts quickly to changing market factors and stays ahead of competitors by uncovering the right strategies with AI-driven forecasting and benchmarking. The Rakuten advertising creates efficiencies with our commissioning suite, it builds partnerships by tailoring commissions using dynamic, coupon, and multi-touch commissioning tools. Access new placement opportunities at the click of a button, complete with forecasted budgets and ROAS. Features:
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Recent Developments:
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Year |
Latest News |
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October, 26, 2021 |
Rakuten Advertising launched an affiliate marketing program, accelerate which offers an opportunity for the company to tap in new geographies, and drives sales for the company. The launch of an accelerated affiliate program improves performance by recommending new publishers, optimizing commission payments, identifying paid placement opportunities, and customizing offers and performance incentives. |
Author's Detail:
Kalyani Raje /
LinkedIn
With a work experience of over 10+ years in the market research and strategy development. I have worked with diverse industries, including FMCG, IT, Telecom, Automotive, Electronics and many others. I also work closely with other departments such as sales, product development, and marketing to understand customer needs and preferences, and develop strategies to meet those needs.
I am committed to staying ahead in the rapidly evolving field of research and analysis. This involves regularly attending conferences, participating in webinars, and pursuing additional certifications to enhance my skill set. I played a crucial role in conducting market research and competitive analysis. I have a proven track record of distilling complex datasets into clear, concise reports that have guided key business initiatives. Collaborating closely with multidisciplinary teams, I contributed to the development of innovative solutions grounded in thorough research and analysis.