Impact Tech, Inc.
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Sr. No. |
Item |
Description |
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1 |
Company Name |
Impact Tech, Inc |
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2 |
Website |
www.impact.com |
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3 |
Established Date |
2008 |
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4 |
Headquartered |
United States |
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5 |
Market Position/ History |
Impact Tech, Inc. is a partnership management platform that empowers businesses to effectively manage and optimize various types of partnerships, including traditional affiliates, influencers, commerce content publishers, and B2B collaborations. The company's innovative platform simplifies the process of creating, managing, and scaling ecosystems of partnerships, connecting brands with trusted communities that influence consumer decisions. |
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6 |
Sales Area |
Worldwide |
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7 |
No. of Employees |
1,001-5,000 |
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8 |
Competitors |
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9 |
CEO |
David A. Yovanno |
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10 |
Ownership Type |
Private |
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11 |
Contact Information |
136 Madison Ave., FL 10, New York, NY 10016 Tel: +1 (917) 720-2883 |
Business Segment/ Overview:
Impact Tech, Inc. is a technology company that provides a comprehensive suite of software-as-a-service (SaaS) solutions for advertisers and agencies. Their platform offers a range of features, including marketing SaaS technology, partner management software, call tracking, multi-source attribution, multi-channel media tracking, media management, buyer journey insights, algorithmic attribution, Ad fraud detection, MarTech, partnerships, partnership automation, SaaS, partnership technology, affiliate marketing, mobile partnerships, strategic partnerships, influencer marketing, analytics, and attribution. Impact Tech, Inc. serves a diverse business, including retailers, travel agents, financial services companies, lead generation marketers, cost-per-acquisition networks, direct response television advertisers, business-to-business enterprises, and mobile marketers.
Recent Developments:
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Year |
Latest News |
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July 30, 2024 |
Impact Tech, Inc. has launched a game-changer: impact.com/advocate. This customizable customer referral marketing solution empowers brands to truly connect with their customers through personalized offers. It allows brands to create high-impact referral programs tailored to their specific needs. The result? Authentic, profitable, and scalable partnerships with their most loyal advocates. impact.com/advocate goes beyond offering a seamless referral solution. It integrates with existing partnership management for traditional affiliates, influencers, media publishers, and other businesses. Now, brands can manage all their partnerships – from traditional to customer referral – through a single, unified platform. This streamlined approach simplifies management while empowering brands to leverage the power of word-of-mouth marketing through authentic customer connections. |
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July 9, 2024 |
Impact Tech, Inc. and HSN, the livestream shopping and video storytelling leader, have joined forces to launch a brand-new creator platform: HSNfluencer. Powered by Impact.com's technology, HSNfluencer offers a comprehensive experience for creators and influencers. This one-stop platform allows HSN to seamlessly recruit, engage, manage, and analyze its creator partnerships. With a focus on customization and optimization, HSN can build a more visible and powerful creator network. For creators, HSNfluencer provides a wealth of benefits. They can collaborate directly with HSN, access carefully curated product collections to inspire content, and generate affiliate links for their posts. Regardless of their background, creators will find the resources, tools, and support needed to thrive within the platform. HSN will also leverage familiar faces: on-air personalities will have their own storefronts, allowing customers to connect with their favorites and shop curated collections directly. This innovative platform fosters collaboration and empowers creators while providing HSN with a dynamic and engaged network. |
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April 17, 2024 |
Affilired has partnered with Impact Tech, Inc. to offer a powerful solution for Southeast Asian brands recognizing the complex and ever-evolving landscape of travel and hospitality affiliate marketing, this strategic collaboration combines Affilired's deep industry expertise with impact.com's leading partnership management platform. This fusion empowers travel and hospitality brands to unlock new markets, optimize campaign performance, and ultimately achieve measurable growth. The partnership has already proven successful with industry leaders like Anantara, Cambodia Angkor Air, Centara Hotels, Como Hotels and Resorts, and Millennium Hotels. Previously, managing diverse travel and hospitality campaigns presented significant challenges for Affilired. The need for automation, flexibility, and scalability across numerous campaigns became a key driver for seeking a new partnership and platform. Additionally, the ability to tap into new Southeast Asian markets while maintaining a global perspective emerged as an essential component of their strategy. With impact.com's technology by its side, Affilired is now well-equipped to address these needs and propel its clients toward success. |
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January 16, 2024 |
Malaysian automotive accessories company TRAPO has announced a strategic partnership with Impact Tech, Inc. This collaboration is designed to supercharge TRAPO's affiliate marketing efforts, propelling the brand to the forefront of Malaysia's car accessory market. Renowned as a one-stop shop for all things car accessories, TRAPO is embracing the e-commerce revolution by accelerating its online presence through scalable affiliate partnerships. This strategic move will widen TRAPO's reach and drive sales by collaborating with diverse partners. These partners will create engaging content, including listicles, product reviews, and price comparisons, while also securing exposure through media outlets and online directories. By partnering with Impact Tech, Inc., TRAPO takes its affiliate marketing strategy to the next level. The platform will streamline TRAPO's entire affiliate marketing process, from comprehensive tracking and flexible commission structures to establishing direct relationships with affiliates. This comprehensive approach empowers TRAPO to optimize its affiliate marketing efforts and achieve its e-commerce growth goals. |
Author's Detail:
Kalyani Raje /
LinkedIn
With a work experience of over 10+ years in the market research and strategy development. I have worked with diverse industries, including FMCG, IT, Telecom, Automotive, Electronics and many others. I also work closely with other departments such as sales, product development, and marketing to understand customer needs and preferences, and develop strategies to meet those needs.
I am committed to staying ahead in the rapidly evolving field of research and analysis. This involves regularly attending conferences, participating in webinars, and pursuing additional certifications to enhance my skill set. I played a crucial role in conducting market research and competitive analysis. I have a proven track record of distilling complex datasets into clear, concise reports that have guided key business initiatives. Collaborating closely with multidisciplinary teams, I contributed to the development of innovative solutions grounded in thorough research and analysis.