Chess Market Report 2024 (Global Edition)

Global Chess Market Report 2024 Market Size Split by Type (Wooden Chess, Glass Chess, Plastic Chess), by Application (Indoor Sports, Indoor Entertainment, Education, Professional Training, Recreationa...

Chess Market Report Description

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Chess Market Insights Video

COMPETITIVE LANDSCAPE: CHESS MARKET

The major players engage in strategic collaborations, technological advancements, and user-friendly interfaces to gain a competitive edge. The increasing popularity of online chess platforms and the growth of competitive chess tournaments further intensify market competition, driving innovation and expanding the overall market landscape.

Chess Industry News

• December 2022: The leading provider of chess entertainment and instruction, Play Magnus Group, has been acquired by Chess.com, the largest chess website in the world. The Play Magnus Group board unanimously approved the proposed acquisition, which became official after receiving regulatory and shareholder approval.

Top Companies Market Share in Chess Industry: (In no particular order of Rank)

• The House of Staunton
• Chess UA
• CNCHESS
• Chess Baron
• Shri Ganesh (India) International
• Chess n crafts
• Chessbazaar.com
• Official Staunton
• ABC-CHESS.com
• Yiwu Linsai
• Confidential Data
• Access The Paid Version
• Data Hidden

*List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.

North America dominated the market in 2023 and accounted for around 38% of the global revenue

According to Cognitive Market Research, North America dominated the market in 2023 and accounted for around 38% of the global revenue, owing to the burgeoning interest in the game. A diverse community of casual and competitive players enriches the region's chess culture. The United States and Canada boast numerous chess clubs, tournaments, and educational programs, fostering a thriving ecosystem. The popularity of online platforms further amplifies the game's reach. Chess gained traction in schools, contributing to students' cognitive development and strategic thinking. Collaborations between organizations and government initiatives also support the game's expansion. With a blend of traditional and modern approaches, North America's chess market continues to evolve, reflecting a dynamic and enthusiastic chess community.

Europe is the fastest-growing category due to the region's rich cultural history and passion for the game. Chess enjoys widespread popularity, with numerous clubs, tournaments, and educational programs fostering its growth. Countries like Russia, Germany, and France are key contributors, hosting prestigious events and producing top-tier players. The market is driven by combining traditional chess sets and digital platforms, catering to diverse preferences. Europe's chess community thrives on a robust infrastructure, including chess academies and online platforms, enhancing accessibility and engagement.

The current report Scope analyzes Chess Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Netherlands, Switzerland, Belgium)
• Asia-Pacific (China, Japan, Korea, India, Australia, Philippines, Singapore, Malaysia, Thailand, Indonesia, Rest of APAC)
• South America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East and Africa (Saudi Arabia, Turkey, Nigeria, UAE, Egypt, South Africa, GCC Countries, Rest of MEA)

The above graph is for illustrative purposes only.

North America Chess Market

According to Cognitive Market Research, North America held the major market share in 2023. It accounted for more than 38% and a CAGR of 3.0% of the global revenue due to a resurgence in popularity driven by online platforms, esports, and educational initiatives. The surge in digital chess platforms and the game's intellectual appeal have attracted a diverse player base. North America's robust chess community, supported by tournaments and events, has significantly contributed to market growth. The game's promotion as an educational tool for cognitive development is also a key driver, fostering a renewed interest in Chess across age groups in the region. The growing popularity of online chess platforms and increasing participation in organized tournaments contribute to the market's expansion. Chess enthusiasts in North America continue to drive demand for various products and services, fostering a dynamic and evolving chess market landscape in the region.

Europe Chess Market

According to Cognitive Market Research, the Europe Chess market accounted for approximately 32% and a CAGR of 3.2% of the global revenue due to the expansion of the region's rich chess heritage, fostering a culture of strategic gameplay. The surge in online chess communities, coupled with the game's recognition as a tool for cognitive development, has contributed to increased engagement and sales. As Chess gains traction as both a competitive sport and an educational tool, the European market remains a pivotal force in shaping the global chess landscape. In this region, the chess market is characterized by diverse segments catering to players of all levels, from casual enthusiasts to professional competitors. Chess sets, online platforms, and educational resources contribute to the market's growth. The popularity of Chess as a strategic game and its integration into educational curricula further fuel the demand. With a rich history and cultural significance, Europe remains a key hub for chess-related activities, fostering a dynamic and evolving market landscape. 

Asia Pacific Chess Market

According to Cognitive Market Research, Asia Pacific held a considerable market share in 2023, accounting for more than 23% and a CAGR of 5.5% of the global revenue due to rising popularity and online platforms, and is experiencing substantial growth. With its burgeoning interest in the game, Asia-Pacific contributes significantly to this expansion. Increased digital accessibility, competitive events, and educational initiatives are key regional drivers. As Chess transcends cultural boundaries, the Asia-Pacific market reflects a dynamic blend of traditional and modern influences, fostering a vibrant chess community and fueling market momentum. The market is segmented into various categories, including online and offline platforms, chess sets, and accessories. The Asia-Pacific region is witnessing a surge in chess enthusiasts, driving demand for traditional and digital formats. The market's dynamic growth is fueled by increasing interest in Chess as a strategic and recreational activity, creating opportunities for industry players to innovate and expand their offerings in this thriving market.

South America Chess Market

According to Cognitive Market Research, Latin America accounted for more than 5% and CAGR of 3.8% of the global Chess revenue in 2023 due to the increased online engagement, rising popularity of competitive gaming, and the timeless appeal of Chess. Latin America's growing interest in the game is fueled by the region's rich cultural history and a surge in digital platforms, fostering widespread accessibility. As Chess becomes a symbol of strategic thinking and intellectual prowess, its market expansion is further accelerated by global tournaments, celebrity endorsements, and a renewed focus on educational benefits, creating a vibrant and dynamic industry landscape. The Latin American segment showcases a rising enthusiasm for the game, with growing tournaments, clubs, and educational programs. Online chess platforms and a surge in chess-related content contribute to the region's market dynamics. The market's diverse segments, including chess sets, digital platforms, and educational resources, collectively drive a thriving chess culture in Latin America and worldwide.

Middle East and Africa Chess Market

According to Cognitive Market Research, the Middle East and Africa accounted for more than 2.00% and a CAGR of 3.9% of the global revenue in 2023 due to the increasing popularity of online chess platforms, rising awareness through international tournaments, and the game's recognition as an intellectual sport. The region's cultural affinity towards Chess further fuels its market expansion. As societies embrace Chess for entertainment and cognitive benefits, the market is poised for continued development, presenting opportunities for industry players and stakeholders in the Middle East and Africa. Traditional and digital chess sets, tournaments, and educational programs drive market growth. Chess's popularity in the Middle East and Africa is rising, fostering cultural and strategic engagement. The market encompasses various segments, including physical and online chess platforms, accessories, and organized events. This dynamic landscape reflects a growing interest in Chess, transcending geographic boundaries and cultural differences.

Chess Market Analysis

Chess Market Product Type Segment Analysis

According to Cognitive Market Research, wooden chess held the major market share over the forecast period. Wooden chess evokes a traditional and classic aesthetic, appealing to enthusiasts who appreciate craftsmanship and a timeless feel. These sets often feature intricately carved pieces, showcasing the artistry involved in their creation.

Glass chess is the fastest-growing category over the forecast period. It offers a modern and sleek design, with transparent pieces adding a contemporary touch to the game. The transparency of glass sets adds a unique visual element, making them popular among individuals seeking a more avant-garde and minimalist chess experience.

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Chess Industry. Request a Free Sample PDF!

Chess Market Application Segment Analysis

According to Cognitive Market Research, indoor sports hold a prominent market share. It is recognized as a mentally stimulating and competitive activity, appealing to individuals and organizations focused on cognitive development and strategic thinking. Tournaments, clubs, and training programs contribute to the growth of Chess as an indoor sport.

Indoor entertainment is the fastest-growing category over the forecast period. It is competitive and has become a popular pastime for individuals seeking recreational and social engagement. Chess sets, online platforms, and chess-themed events cater to this entertainment segment, emphasizing the game's versatility.

The above Graph is for representation purposes only. This chart does not depict actual Market share.

Chess Distribution Channel Segment Analysis

According to Cognitive Market Research, online sales hold a prominent market share due to the increasing prevalence of e-commerce platforms and the convenience they offer consumers worldwide. The online segment benefits from a vast digital reach, providing a platform for enthusiasts to purchase chess sets, boards, and related accessories effortlessly.

Offline sales are the fastest-growing category over the forecast period. The offline market comprises traditional brick-and-mortar stores, speciality game shops, and department stores, which are crucial in catering to a diverse consumer base. These channels offer a tangible shopping experience, allowing customers to examine products before purchasing physically. The offline retail segment retains its importance, particularly in regions where physical stores remain a prominent part of the retail landscape.

• Online Retail
• Offline Retail

Chess Age Group Segment Analysis

According to Cognitive Market Research, children hold a prominent market share due to a growing emphasis on educational Chess sets that combine entertainment with cognitive development, fostering strategic thinking and problem-solving skills. Educational programs and tournaments geared towards youngsters further drive this market, creating a dynamic and engaging learning environment.

The adult segment will be the fastest-growing category over the forecast period due to a surge in online platforms, chess clubs, and tournaments catering to enthusiasts of varying skill levels. Advanced chess sets, including electronic boards and sophisticated pieces, are gaining popularity among serious adult players. The adult segment also embraces the social aspect of chess, with a rise in casual play at social gatherings and cafes.

• Children
• Adults
• Seniors

Chess Price Range Segment Analysis

According to Cognitive Market Research, the economy holds a prominent market share. It encompasses budget-friendly chess sets and accessories that target a wide consumer base. These products often feature basic materials and standard designs, making them accessible to casual players and beginners.

The mid-range is the fastest-growing category over the forecast period due to higher quality materials, superior craftsmanship, and enhanced design aesthetics. Positioned as a step up from the economy range, these sets appeal to enthusiasts and more serious players who seek a balance between affordability and enhanced features.

• Economy
• Mid-Range
• Premium

Author's Detail

Sneha Mali

Research Analyst at Cognitive Market Research

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I am a research analyst working in various domains including the Consumer Goods domain, and my primary responsibility is to conduct thorough research on various subjects and provide valuable insights to support client requirements. I have knowledge of research methodologies, and data mining which enables me to analyze large data sets, draw meaningful conclusions, and communicate them effectively. I stay up-to-date with the latest research trends, methodologies, and technologies to ensure that my research is accurate, relevant, and impactful.

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