Bird Food Market Report 2025 (Global Edition)

Global Bird Food Market Report 2025 Market Size Split by Product (Seed, Feed, Treats, Suet, Others), by Price Range (Economical, Mass, Premium), by Bird Type (Wild Birds, Caged Birds), by Sales Channe...

Bird Food Market Report Description

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Bird Food Market Insights Video

Competitive Landscape of the Bird Food Market

The bird food market is competitive, featuring key players like Nestlé Purina, Mars Petcare, and Hagen Group. Companies compete on product quality, innovation, and sustainability, with a focus on premium and organic options. Market dynamics are influenced by consumer preferences, pricing strategies, and distribution channels

In May 2021, Phillips formed a partnership with Higgins Premium Pet Foods to expand its presence in the Texas market. This collaboration aims to enhance Phillips' offerings by incorporating Higgins' premium bird food products, leveraging their established reputation and distribution network to strengthen market reach and meet growing consumer demand in the region. (Source: https://www.phillipspet.com/phillips-partners-with-higgins-premium-pet-foods-in-the-texas-market/) In April 2023, Pinnacle Pet Group is set to broaden its presence in the U.K. by acquiring Animal Friends. This strategic move will enable Pinnacle Pet Group to enhance its market footprint and leverage Animal Friends' established customer base and expertise, further solidifying its position in the British pet care industry. (Source: https://www.pinnaclepetgroup.com/post/pinnacle-pet-group-to-expand-in-u-k-through-acquisition-of-animal-friends) In September 2023, Bird acquired Spin, establishing itself as North America's largest micromobility operator by market share. This acquisition significantly expands Bird's footprint and influence in the micro-mobility sector, consolidating its position as a leading provider of shared electric scooters and bikes across the region. (Source: https://ir.bird.co/news-events/press-releases/detail/111/bird-acquires-spin-now-north-americas-largest)

Top Companies Market Share in Bird Food Industry: (In no particular order of Rank)

• Nestlé Purina Petcare
• Mars Petcare
• Spectrum Brands Holdings
• Inc.
• Hagen Group
• Roudybush
• Inc.
• Lafeber Company
• Kaytee Products
• Inc.
• Vitakraft Sun Seed
• Inc.
• Birds International
• Inc.
• Tropimix
• Wagner’s
• Higgins Premium Pet Foods
• Bird Food Company
• Pinnacle Pet
• Zupreem
• Higgins Premium Pet Foods
• Seed & Bean Co.
• Confidential Data
• Access The Paid Version
• Data Hidden

*List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.

Regional Analysis of the Bird Food Market

Which Region Dominates the Bird Food Market in 2024?

According to Cognitive Market Research, North America is the dominant region in the bird food market, driven by high pet ownership rates and increasing awareness of avian health. The U.S. and Canada have a well-established market for diverse and premium bird food products. Strong consumer demand for high-quality and specialized bird food, coupled with advanced retail and distribution networks, contributes to North America's leading position in the global market

Which Region is Expanding at the Fastest CAGR?

Asia-Pacific is the fastest-growing region in the bird food market, propelled by rapid urbanization and rising pet bird ownership, especially in China and India. Expanding disposable incomes and increasing interest in pet care drive demand for a variety of bird food products. The region’s growing focus on improving pet health and nutrition fuels its rapid market expansion, making it a key area for future growth.

The current report Scope analyzes Bird Food Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Switzerland, Luxembourg, Rest of Europe)
• Asia Pacific (China, Japan, South Korea, India, Australia, Singapore, Taiwan, South East Asia, Rest of APAC)
• Latin America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East (Saudi Arabia, Turkey, UAE, Egypt, Qatar, Rest of Middle East)
• Africa (Nigeria, South Africa, Rest of Africa)

The above graph is for illustrative purposes only.

North America Bird Food Market Analysis

According to Cognitive Market Research, the global Bird Food Market size was estimated at USD 2351.2 Million, out of which North America held the major market share of more than 40% of the global revenue with a market size of USD 940.48 million in 2024 and will grow at a compound annual growth rate (CAGR) of 2.2% from 2024 to 2031.

• According to Cognitive Market Research, the U.S. had a major share in the Bird Food Market with a market size of USD 742.04 million in 2024 and is projected to grow at a CAGR of 2.0% during the forecast period. The Rising pet ownership and growing awareness of specialized and nutritious bird food leads to the growth.
• The Canada Bird Food Market had a market share of USD 112.86 million in 2024 and is projected to grow at a CAGR of 3.0% during the forecast period. Canada’s Increasing number of pet birds and a trend towards high-quality and diverse bird food products leads to the increase in market.
• The Mexico Bird Food Market is projected to witness growth at a CAGR of 2.7% during the forecast period, with a market size of USD 85.58 million in 2024.

Europe Bird Food Market Analysis

According to Cognitive Market Research, the global Bird Food Market size was estimated at USD 2351.2 Million, out of which Europe held the market share of more than 30% of the global revenue with a market size of USD 705.36 million in 2024 and will grow at a compound annual growth rate (CAGR) of 2.5% from 2024 to 2031.

• The United Kingdom Bird Food Market had a market share of USD 118.50 million in 2024 and is projected to grow at a CAGR of 3.3% during the forecast period. In the U.K., Bird food sales witness an upswing due to the Strong interest in bird keeping and a focus on premium and organic bird food.
• The France Bird Food Market is projected to witness growth at a CAGR of 1.7% during the forecast period, with a market size of USD 64.89 million in 2024.
• According to Cognitive Market Research, the German Bird Food Market size was valued at USD 139.66 million in 2024 and is projected to grow at a CAGR of 2.7% during the forecast period. In Germany, Bird food surged due to the Growing popularity of pet birds and an increasing demand for high-quality, nutritious bird food options.
• The Italy Bird Food Market is projected to witness growth at a CAGR of 1.9% during the forecast period, with a market size of USD 60.66 million in 2024.
• The Russia Bird Food Market is projected to witness growth at a CAGR of 1.5% during the forecast period, with a market size of USD 109.33 million in 2024.
• The Spain Bird Food Market is projected to witness growth at a CAGR of 1.6% during the forecast period, with a market size of USD 57.84 million in 2024
• The Luxembourg Bird Food Market is projected to witness growth at a CAGR of 2.6% during the forecast period, with a market size of USD 21.87 million in 2024.
• The Portugal Bird Food Market is projected to witness growth at a CAGR of 2.3% during the forecast period, with a market size of USD 14.81 million in 2024.
• The Greece Bird Food Market is projected to witness growth at a CAGR of 2.8% during the forecast period, with a market size of USD 8.46 million in 2024.
• The Rest of Europe's Bird Food Market is projected to witness growth at a CAGR of 1.2% during the forecast period, with a market size of USD 109.33 million in 2024.

Asia Pacific Bird Food Market Analysis

According to Cognitive Market Research, the global Bird Food Market size was estimated at USD 2351.2 Million, out of which Asia Pacific held the market share of around 23% of the global revenue with a market size of USD 540.78 million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.0% from 2024 to 2031.

• According to Cognitive Market Research, the China Bird Food Market size was valued at USD 243.35 million in 2024 and is projected to grow at a CAGR of 5.5% during the forecast period. Bird food surged in China due to Expanding urban population and rising pet ownership.
• The Japan Bird Food Market is projected to witness growth at a CAGR of 4.5% during the forecast period, with a market size of USD 74.63 million in 2024.
• The India Bird Food Market had a market share of USD 64.89 million in 2024 and is projected to grow at a CAGR of 7.8% during the forecast period. India's Increasing number of pet birds and growing interest in pet care led to the growth in the market.
• The South Korean Bird Food Market is projected to witness growth at a CAGR of 5.1% during the forecast period, with a market size of USD 54.08 million in 2024.
• The Australian Bird Food Market is projected to witness growth at a CAGR of 5.7% during the forecast period, with a market size of USD 28.12 million in 2024.
• The South East Asia Bird Food Market is projected to witness growth at a CAGR of 7.0% during the forecast period, with a market size of USD 37.31 million in 2024.
• The Rest of Asia Pacific Bird Food Market is projected to witness growth at a CAGR of 5.8% during the forecast period, with a market size of USD 38.40 million in 2024.

South America Bird Food Market Analysis

According to Cognitive Market Research, the global Bird Food Market size was estimated at USD 2351.2 Million, out of which Latin America held the market share of around 5% of the global revenue with a market size of USD 117.56 million in 2024 and will grow at a compound annual growth rate (CAGR) of 3.4% from 2024 to 2031.

• According to Cognitive Market Research, the Brazil Bird Food Market size was valued at USD 50.32 million in 2024 and is projected to grow at a CAGR of 4.0% during the forecast period. Bird foods flourished in Brazil due to Rising disposable income and a growing trend in pet care.
• Argentina's Bird Food Market had a market share of USD 19.75 million in 2024 and is projected to grow at a CAGR of 4.3% during the forecast period. Argentina's Expanding middle class and increasing interest in pet birds led to an increase in the market.
• Colombia Bird Food Market is projected to witness growth at a CAGR of 3.2% during the forecast period, with a market size of USD 10.46 million in 2024.
• Peru Bird Food Market is projected to witness growth at a CAGR of 3.6% during the forecast period, with a market size of USD 9.64 million in 2024.
• Chile Bird Food Market is projected to witness growth at a CAGR of 3.7% during the forecast period, with a market size of USD 8.46 million in 2024.
• The Rest of Latin America's Bird Food Market is projected to witness growth at a CAGR of 2.5% during the forecast period, with a market size of USD 18.93 million in 2024.

Middle East Bird Food Market Analysis

According to Cognitive Market Research, the global Bird Food Market size was estimated at USD 2351.2 Million, out of which the Middle East and Africa held the major market share of around 2% of the global revenue with a market size of USD 47.02 million in 2024 and will grow at a compound annual growth rate (CAGR) of 3.7% from 2024 to 2031..

• The GCC Countries Bird Food Market is projected to witness growth at a CAGR of 4.5% during the forecast period, with a market size of USD 20.13 million in 2024. Bird food sales flourish due to the growing urban pet ownership and increasing interest in avian pets.
• The Egypt Bird Food Market is projected to witness growth at a CAGR of 4.5% during the forecast period, with a market size of USD 4.94 million in 2024.
• The South Africa Bird Food Market is projected to witness growth at a CAGR of 4.7% during the forecast period, with a market size of USD 7.43 million in 2024. Bird food sales flourished in South Africa due to Rising interest in bird keeping and increasing availability of premium bird food products.
• The Turkey Bird Food Market is projected to witness growth at a CAGR of 3.2% during the forecast period, with a market size of USD 4.04 million in 2024.
• The Nigeria Bird Food Market is projected to witness growth at a CAGR of 2.8% during the forecast period, with a market size of USD 4.94 million in 2024.
• The Rest of the MEA Bird Food Market is projected to witness growth at a CAGR of 2.7% during the forecast period, with a market size of USD 5.55 million in 2024.

Bird Food Market Analysis

How are Segments Performing in the Global Bird Food Market?

Bird Food Market Product Segment Analysis

According to Cognitive Market Research, Seed is the largest segment in the bird food market, dominating due to its fundamental role in avian diets. Seeds cater to a wide range of bird species, from pet birds to wild birds, and are widely available in various blends and formulations. The extensive variety and broad consumer acceptance contribute to its leading market share. Seeds are a staple in bird feeding and are integral to both backyard birdwatching enthusiasts and commercial bird food suppliers, solidifying their position as the largest segment.

Suet is the fastest-growing segment in the bird food market, driven by increasing consumer interest in providing high-energy food for wild birds. Suet, known for its high-fat content, is particularly appealing in colder climates where birds need additional energy. Innovations in suet formulations and packaging, along with rising popularity among birdwatchers, fuel its rapid growth. The segment's expansion is supported by a growing awareness of the benefits of suet for avian health and its appeal to a diverse range of bird species.

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Bird Food Industry. Request a Free Sample PDF!

Bird Food Market Price Range Segment Analysis

According to Cognitive Market Research, Mass bird food is the largest segment in the bird food market due to its wide accessibility and affordability. Mass market products cater to a broad audience, including casual bird enthusiasts and everyday consumers, offering a range of basic and well-known formulations. The extensive distribution networks and lower price points make mass-market bird food a staple choice for a large portion of consumers, contributing to its dominant market share.

Premium bird food is the fastest-growing segment, fueled by increasing consumer demand for high-quality, nutritious, and specialized products. As bird owners become more focused on providing superior nutrition and health benefits for their pets, premium bird food offerings, including organic and fortified options, are gaining popularity. The segment’s growth is driven by a trend towards better ingredients and enhanced formulations, which cater to discerning consumers seeking the best for their birds.

The above Graph is for representation purposes only. This chart does not depict actual Market share.

Bird Food Bird Type Segment Analysis

Bird Food Market Bird Type Segment Analysis

According to Cognitive Market Research, Caged Birds are the largest segment in the bird food market, driven by the extensive ownership of pet birds across various species. This segment includes a wide range of specialized food products tailored to the dietary needs of caged birds, such as parrots, canaries, and finches. The high prevalence of caged bird ownership and the demand for tailored, nutritious diets contribute to the segment's significant market share. The availability of diverse formulations and brands further supports its dominant position.

Caged Birds are the largest segment in the bird food market, driven by the extensive ownership of pet birds across various species. This segment includes a wide range of specialized food products tailored to the dietary needs of caged birds, such as parrots, canaries, and finches. The high prevalence of caged bird ownership and the demand for tailored, nutritious diets contribute to the segment's significant market share. The availability of diverse formulations and brands further supports its dominant position.

• Wild Birds
• Caged Birds

Bird Food Sales Channel Segment Analysis

Bird Food Market Sales Channel Segment Analysis

According to Cognitive Market Research, Supermarkets/Hypermarkets are the largest segment in the bird food market due to their extensive reach and high foot traffic. These stores offer a broad range of bird food products at competitive prices, attracting a wide customer base. Their large-scale operations and extensive distribution networks make them a primary retail channel for bird food, accommodating diverse consumer needs and ensuring the widespread availability of mass-market products.

Online Retailers are the fastest-growing segment in the bird food market, driven by the convenience of online shopping and increasing consumer preference for e-commerce. The growth is fueled by the ability to access a wide variety of bird food products, detailed product information, and customer reviews. Additionally, online platforms offer competitive pricing and home delivery, making them an attractive option for a growing number of consumers seeking specialized and premium bird food options.

• Supermarkets/Hypermarkets
• Pet Specialty Stores
• Drug & Pharmacy Stores
• Multi-Brand Stores
• Online Retailers
• Other Sales Channel

Bird Food End-Users Segment Analysis

Bird Food Market End-users Segment Analysis

According to Cognitive Market Research, Households are the largest segment in the bird food market, driven by the high number of pet bird owners and their consistent demand for bird food. Households account for a substantial share of bird food purchases, as pet owners seek various products to meet the dietary needs of their caged and wild birds. The widespread presence of pet birds in homes and the diverse range of bird food products available to these consumers contribute to the segment's dominant market position.

Animal Shelters is the fastest-growing segment in the bird food market, fueled by increasing awareness and support for bird rescue and rehabilitation. As more shelters focus on caring for and rehabilitating abandoned or injured wild and pet birds, the demand for specialized and high-quality bird food has risen. This growth is driven by efforts to provide proper nutrition and support to birds in shelters, enhancing their recovery and well-being, which accelerates the segment's expansion in the market.

• Veterinary Specialty
• Households
• Animal Shelter

Author's Detail

Sneha Singh

Research Analyst at Cognitive Market Research

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I am a well-organized, conscientious, and professional Research Analyst with two three years of experience. In my current role, I conduct in-depth secondary research, data mining, competitive analysis, DRO's, PR, and Collateral writing. Whilst I enjoy working as part of a team, researching information, analyzing data, and producing results that help my organization to achieve its commercial and financial objectives.

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