Amateur Sport Sportswear Market Report 2025 (Global Edition)

Global Amateur Sport Sportswear Market Report 2025 Market Size Split by Type (Men, Women, Children), by Application (Running, Riding, Swimming, Ball Sports), by Sales Channel (Online, Offline)

Amateur Sport Sportswear Market Report Description

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How 2025 Tariffs Are Reshaping the Consumer Goods Industry

In 2025, the global trade landscape has shifted dramatically following the U.S. introduction of sweeping tariffs under President Donald Trump’s administration. These "Liberation Day Tariffs," launched in April, aim to reduce trade deficits and boost domestic manufacturing. Tariffs range from 10% on imports from countries like the UK and Australia to 46% on Vietnamese goods, with a blanket 34% tariff on many Chinese imports and 25% on all steel, aluminum, and auto parts. This policy heavily impacts the consumer goods sector apparel, appliances, packaged foods, and personal care products due to their deep reliance on global supply chains, especially in Asia. U.S.–China trade tensions have intensified, with reciprocal tariffs reaching up to 145% on U.S. goods and 125% on Chinese exports, while China’s trade surplus with the U.S. hit USD 102.6 billion in March 2025. In response, the EU and Canada have implemented retaliatory measures, signaling a broader shift toward protectionism.

The consumer goods industry is feeling immediate effects: production costs are rising, sourcing is delayed, and inflation pressures are mounting. Apparel and footwear now face 25% tariffs, prompting brands to seek nearshoring options or raise prices. Household appliances incur 20% tariffs, complicating inventory and procurement strategies. Packaged foods and beverages are hit with 10–15% tariffs, impacting contracts and leading to supplier diversification and product reformulation. Personal care firms face higher costs for imported ingredients and packaging, leading to local sourcing efforts and delays in new product launches. Meanwhile, electronics, though temporarily exempt, are preparing for possible disruptions by diversifying suppliers and increasing inventories.

China remains the backbone of U.S. consumer goods sourcing, accounting for a large portion of imports either directly or through upstream components. This makes tariffs on Chinese goods especially disruptive. The rising input costs 15–30% in many categories combined with seasonal pressures and tight timelines, are causing delays and increased costs. Smaller brands, in particular, are struggling due to limited capital and reduced supplier leverage. Many are being forced to increase prices, cut product variety, or compromise on quality.

Market research is now critical to navigating this volatile environment. It supports supplier mapping and risk assessment, helping brands identify alternative sourcing countries with stable regulations and quality control. It also aids in cost and margin analysis, guiding decisions on pricing and sourcing changes. Optimization of product design and materials through research allows companies to reduce costs while maintaining consumer expectations. Additionally, research helps assess consumer price sensitivity, enabling strategic repositioning. Tracking regulatory changes and running scenario planning models allow firms to anticipate and adapt to future trade shifts.

To cope, companies are restructuring their global sourcing models. Major brands like Nike and IKEA are expanding operations in Vietnam, India, and Mexico, while embracing “in-market for market” strategies to reduce exposure to tariffs and logistics risks. Many are adopting AI-driven demand forecasting and automated procurement, and pushing suppliers for transparency. Product redesign and SKU rationalization are also common. The most successful firms are those using data-driven insights, operational flexibility, and strategic supplier partnerships to adapt not just survive in this new era of global trade.

Amateur Sport Sportswear Market Insights Video

Competitive Landscape of the Amateur Sports Sportswear Market

The amateur sports sportswear market is highly competitive, with global players leading through strong brand recognition, innovation, and extensive product offerings. These companies focus on performance-driven designs, sustainability, and athleisure trends to attract a broad consumer base. Smaller, niche brands also compete by offering specialized sportswear for specific activities and local markets. E-commerce growth and social media marketing play crucial roles in shaping consumer preferences and intensifying competition within the market.

In November 2022, Asics, a leading sports apparel brand, launched ASICS x Solana UI Collection in a bid to promote the Web3 community. The collection consists of customized GT-2000™ 11 running shoes and the customers will receive ASICS Badge non-fungible token (NFT). (Source: https://corp.asics.com/en/press/article/asics-shows-future-of-web3-commerce-with-launch-of-new-asics-x-solana-ui-collection)

Top Companies Market Share in Amateur Sport Sportswear Industry: (In no particular order of Rank)

• Pactiv LLC
• Genpak
• LLC
• Ralph Lauren Corporation
• Iconix International
• Lululemon Athletica Inc
• Under Armour
• Inc.
• Puma SE
• New Balance Athletics
• Inc.
• Adidas AG
• Columbia Sportswear Company
• Fila Holdings Corp.
• Nike
• Inc.
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*List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.

Regional Analysis of the Amateur Sports Sportswear Market

Which Region Dominates the Amateur Sport Sportswear Market in 2024?

According to Cognitive Market Research, North America currently dominates the Amateur Sports Sportswear market, and the region is expected to have significant growth during the projected period. This is due to its high consumer spending on fitness apparel, strong sports culture, and a well-established presence of global brands like Nike and Under Armour.

Which Region is Expanding at the Fastest CAGR?

Asia-Pacific is expected to make significant gains during the projected period, with the greatest compound annual growth rate (CAGR). Growing participation in sports and outdoor activities, alongside the influence of Western fitness culture and a booming athleisure trend, drive the market in this region.

The current report Scope analyzes Amateur Sport Sportswear Market on 5 major region Split (In case you wish to acquire a specific region edition (more granular data) or any country Edition data then please write us on info@cognitivemarketresearch.com

• North America (United States, Canada, Mexico)
• Europe (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Switzerland, Luxembourg, Rest of Europe)
• Asia Pacific (China, Japan, South Korea, India, Australia, Singapore, Taiwan, South East Asia, Rest of APAC)
• Latin America (Brazil, Argentina, Colombia, Peru, Chile, Rest of South America)
• Middle East (Saudi Arabia, Turkey, UAE, Egypt, Qatar, Rest of Middle East)
• Africa (Nigeria, South Africa, Rest of Africa)

The above graph is for illustrative purposes only.

North America Amateur Sport Sportswear Market Analysis

According to Cognitive Market Research, the global Amateur Sports Sportswear market size was estimated at USD 212544.5 Million, out of which North America held the major market share of more than 40% of the global revenue with a market size of USD 85017.80 million in 2024 and will rise at the compound annual growth rate (CAGR) of 5.2% from 2024 to 2031.

• According to Cognitive Market Research, the US had a major share in the Amateur Sports Sportswear market with a market size of USD 67079.04 million in 2024 and is foreseen to rise at the CAGR of 5.0% during the forecast period due to the rise of athleisure fashion.
• The Canada Amateur Sports Sportswear market had a market share of USD 10202.14 million in 2024 and is foreseen to rise at the CAGR of 6.0% during the forecast years due to the increasing participation in recreational sports and outdoor activities.
• The Mexico Amateur Sports Sportswear market is foreseen to experience growth at a CAGR of 5.7% during the forecast years, with a market size of USD 7736.62 million in 2024.

Europe Amateur Sport Sportswear Market Analysis

According to Cognitive Market Research, the global Amateur Sport Sportswear market size was estimated at USD 212544.5 Million, out of which Europe held the market share of more than 30% of the global revenue with a market size of USD 63763.35 million in 2024 and will rise at the compound annual growth rate (CAGR) of 5.5% from 2024 to 2031.

• The United Kingdom Amateur Sports Sportswear market had a market share of USD 10712.24 million in 2024 and is foreseen to rise at a CAGR of 6.3% during the forecast period. In the UK, Amateur Sport Sportswear sales witness an upswing due to the rising participation in sports activities.
• The France Amateur Sports Sportswear market is foreseen to experience growth at a CAGR of 4.7% during the forecast period, with a market size of USD 5866.23 million in 2024.
• According to Cognitive Market Research, the German Amateur Sport Sportswear market size was valued at USD 12625.14 million in 2024 and is foreseen to rise at the CAGR of 5.7% during the forecast years. In Germany, Amateur Sports Sportswear surged due to the popularity of athleisure fashion, blending activewear with everyday clothing.
• The Italy Amateur Sports Sportswear market is foreseen to experience growth at a CAGR of 4.9% during the forecast period, with a market size of USD 5483.65 million in 2024.
• The Russia Amateur Sports Sportswear market is foreseen to experience growth at a CAGR of 4.5% during the forecast period, with a market size of USD 9883.32 million in 2024.
• The Spain Amateur Sports Sportswear market is foreseen to experience growth at a CAGR of 4.6% during the forecast period with a market size of USD 5228.59 million in 2024
• The Luxembourg Amateur Sport Sportswear market is foreseen to experience growth at a CAGR of 5.6% during the forecast period, with a market size of USD 1976.66 million in 2024.
• The Portugal Amateur Sports Sportswear market is foreseen to experience growth at a CAGR of 5.3% during the forecast period, with a market size of USD 1339.03 million in 2024.
• The Greece Amateur Sports Sportswear market is foreseen to experience growth at a CAGR of 5.8% during the forecast period, with a market size of USD 765.16 million in 2024.
• The Rest of Europe's Amateur Sport Sportswear market is foreseen to experience growth at a CAGR of 4.2% during the forecast period, with a market size of USD 9883.32 million in 2024.

Asia Pacific Amateur Sport Sportswear Market Analysis

According to Cognitive Market Research, the global Amateur Sport Sportswear market size was estimated at USD 212544.5 Million, out of which Asia Pacific held the market share of around 23% of the global revenue with a market size of USD 48885.24 million in 2024 and will rise at the compound annual growth rate (CAGR) of 9.0% from 2024 to 2031.

• According to Cognitive Market Research, the China Amateur Sports Sportswear market size was valued at USD 21998.36 million in 2024 and is foreseen to rise at the CAGR of 8.5% during the forecast years. Amateur Sports Sportswear surged in China due to the growing popularity of sports and outdoor activities across the region.
• The Japan Amateur Sports Sportswear market is foreseen to experience growth at a CAGR of 7.5% during the forecast period, with a market size of USD 6746.16 million in 2024.
• The India Amateur Sports Sportswear market had a market share of USD 5866.23 million in 2024 and is foreseen to rise at the CAGR of 10.8% during the forecast years due to the increasing disposable incomes .
• The South Korean Amateur Sports Sportswear market is foreseen to experience growth at a CAGR of 8.1% during the forecast period, with a market size of USD 4888.52 million in 2024.
• The Australian Amateur Sports Sportswear market is foreseen to experience growth at a CAGR of 8.7% during the forecast period, with a market size of USD 2542.03 million in 2024.
• The South East Asia Amateur Sports Sportswear market is foreseen to experience growth at a CAGR of 10.0% during the forecast period, with a market size of USD 3373.08 million in 2024.
• The Rest of Asia Pacific Amateur Sport Sportswear market is projected to witness growth at a CAGR of 8.8% during the forecast period, with a market size of USD 3470.85 million in 2024.

South America Amateur Sport Sportswear Market Analysis

According to Cognitive Market Research, the global Amateur Sports Sportswear market size was estimated at USD 212544.5 Million, out of which Latin America held the market share of around 5% of the global revenue with a market size of USD 10627.23 million in 2024 and will rise at the compound annual growth rate (CAGR) of 6.4% from 2024 to 2031.

• According to Cognitive Market Research, the Brazil Amateur Sport Sportswear market size was valued at USD 4548.45 million in 2024 and is foreseen to rise at a CAGR of 7.0% during the forecast years. Amateur Sport Sportswear flourished in Brazil due to the rising participation in fitness activities.
• Argentina's Amateur Sports Sportswear market had a market share of USD 1785.37 million in 2024 and is foreseen to rise at a CAGR of 7.3% during the forecast years due to the growing popularity of athleisure fashion .
• Colombia Amateur Sports Sportswear market is foreseen to experience growth at the CAGR of 6.2% during the forecast period, with a market size of USD 945.82 million in 2024.
• Peru Amateur Sports Sportswear market is foreseen to experience growth at the CAGR of 6.6% during the forecast years, with a market size of USD 871.43 million in 2024.
• Chile Amateur Sports Sportswear market is foreseen to experience growth at the CAGR of 6.7% during the forecast period, with a market size of USD 765.16 million in 2024.
• The Rest of Latin America's Amateur Sports Sportswear market is projected to witness growth at a CAGR of 5.5% during the forecast period, with a market size of USD 1710.98 million in 2024.

Middle East Amateur Sport Sportswear Market Analysis

According to Cognitive Market Research, the global Amateur Sports Sportswear market size was estimated at USD 212544.5 Million, out of which the Middle East and Africa held the major market share of around 2% of the global revenue with a market size of USD 4250.89 million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.7% from 2024 to 2031..

• The GCC Countries Amateur Sports Sportswear market is foreseen to experience growth at the CAGR of 7.5% during the forecast period, with a market size of USD 1819.38 million in 2024. Amateur Sport Sportswear sales flourish due to the rising health consciousness.
• The Egypt Amateur Sports Sportswear market is foreseen to experience growth at a CAGR of 7.5% during the forecast period, with a market size of USD 446.34 million in 2024.
• The South Africa Amateur Sports Sportswear market is foreseen to experience growth at a CAGR of 7.7% during the forecast period, with a market size of USD 671.64 million in 2024. Amateur Sport Sportswear sales flourished in South Africa due to the rising influence of social media promoting active lifestyles.
• The Turkey Amateur Sports Sportswear market is foreseen to experience growth at a CAGR of 6.2% during the forecast years, with a market size of USD 365.58 million in 2024.
• The Nigeria Amateur Sport Sportswear market is projected to witness growth at a CAGR of 5.8% during the forecast period, with a market size of USD 446.34 million in 2024.
• The Rest of the MEA Amateur Sport Sportswear market is projected to witness growth at a CAGR of 5.7% during the forecast period, with a market size of USD 501.61 million in 2024.

Amateur Sport Sportswear Market Analysis

How are Segments Performing in the Global Amateur Sport Sportswear Market?

Amateur Sport Sportswear Market Type Segment Analysis

According to Cognitive Market Research, men are likely to dominate the Amateur Sports Sportswear Market over the forecast years due to their higher participation in sports and fitness activities, increased spending on performance-enhancing gear, and strong brand loyalty to leading sportswear companies. Additionally, brands often target men with extensive product lines and marketing strategies, further boosting their dominance in this segment.

Women are the fastest-growing segment in the Amateur Sports Sportswear Market due to rising participation in fitness activities like yoga, running, and gym workouts. Increased focus on women's health and wellness, along with the availability of stylish, performance-driven athleisure, has fueled demand for sportswear tailored specifically to women's preferences and needs.

The above Chart is for representative purposes and does not depict actual sale statistics. Access/Request the quantitative data to understand the trends and dominating segment of Amateur Sport Sportswear Industry. Request a Free Sample PDF!

Amateur Sport Sportswear Market Application Segment Analysis

According to Cognitive Market Research, the running segment held the biggest share of the market due to its widespread popularity as an accessible, low-cost fitness activity. The demand for specialized running apparel, including moisture-wicking fabrics, compression wear, and ergonomic designs drives the sales. Additionally, running's global appeal and fitness trends contribute to its leading market share in sportswear.

In the Amateur Sports Sportswear Market, the ball sports sector has been expanding at a fast pace due to the surging popularity of activities like soccer, basketball, and tennis. Increased participation in community leagues, schools, and recreational teams drives demand for specialized apparel, including jerseys, shorts, and footwear, fostering rapid market growth in this category.

The above Graph is for representation purposes only. This chart does not depict actual Market share.

Amateur Sport Sportswear Sales Channel Segment Analysis

Amateur Sport Sportswear Market Sales Channel Segment Analysis

According to Cognitive Market Research, the online segment holds the largest market share by offering consumers convenient access to a wide variety of brands, competitive pricing, and easy comparison of products. E-commerce growth, coupled with targeted marketing through social media and fitness influencers, has made online shopping the preferred channel for sportswear purchases.

In the Amateur Sports Sportswear market, the rapidly growing sector is the offline category, as consumers prefer in-person shopping to assess product fit, quality, and comfort, which are crucial for sportswear. Specialty sports stores and brand outlets provide personalized experiences, driving offline sales, especially in regions where e-commerce is still developing.

• Online
• Offline

Author's Detail

Sneha Mali

Research Analyst at Cognitive Market Research

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I am a research analyst working in various domains including the Consumer Goods domain, and my primary responsibility is to conduct thorough research on various subjects and provide valuable insights to support client requirements. I have knowledge of research methodologies, and data mining which enables me to analyze large data sets, draw meaningful conclusions, and communicate them effectively. I stay up-to-date with the latest research trends, methodologies, and technologies to ensure that my research is accurate, relevant, and impactful.

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